Press release
Surfrider Coffee Company Launches with Mission to Deliver Premium Ocean-Inspired Coffee Experience
New specialty coffee roaster combines sustainable sourcing with coastal lifestyle to create unique coffee cultureImage: https://www.globalnewslines.com/uploads/2025/10/a7d83321c37e46f3e460bde0b1ba1b95.jpg
Surfrider Coffee Company LLC, a new specialty coffee roaster and retailer, officially launched today with a mission to bring the spirit of coastal living to coffee lovers everywhere. Founded by Jennifer Shorr and Quinn Caldaron, the company combines premium, ethically-sourced coffee beans with a commitment to ocean conservation and sustainable practices.
About Surfrider Coffee Company
Surfrider Coffee Company draws inspiration from the laid-back coastal lifestyle and the passionate surfing community. The company sources its beans from sustainable farms, ensuring both exceptional quality and fair compensation for growers. Each blend is carefully crafted to reflect the energy and rhythm of ocean waves, from smooth morning swells to bold afternoon breaks.
"We wanted to create more than just great coffee - we wanted to build a brand that represents the values of the surfing and coastal communities," said Jennifer Shorr co-founder of Surfrider Coffee Company. "Every cup we serve connects our customers to the ocean's energy while supporting sustainable practices that protect the waters we all love."
Product Offerings
Surfrider Coffee Company's initial product line includes:
- Beach House Blend: Our signature coffee is a smooth, rich medium roast perfect for early morning sessions
- Rincon Blend: Balanced, medium roast coffee that is complex and versatile
- Trestles Blend: A gentle, light roast with bright citrus undertones
- Mavericks Blend: A bold, full-bodied dark roast with rich chocolate notes
- Seasonal Single Origins: Rotating selection of premium single-origin coffees
All products are available for purchase through our online store. As we grow distribution, we we also be available at local retailers, coffee shops and grocery stores.
Sustainability Commitment
Environmental stewardship is central to Surfrider Coffee Company's mission. The company has partnered with 1% For the Planet and commits 1% of profits to ocean conservation initiatives. Additionally we strive to roast the lowest carbon neutral coffee available, solar powered and strive to have all packaging recyclable, and compostable wherever possible.
Market Position and Growth Plans
The specialty coffee market continues to grow, with consumers increasingly seeking brands that align with their values. Surfrider Coffee Company plans to grow our online coffee sales and subscription business - open retail locations, expand distribution, launch a wholesale division over the next several years.
"There's a natural connection between coffee culture and surf culture - both are about community, ritual, and appreciation for quality," explained co-founder Quinn Caldaron. "We're excited to serve customers who share our passion for both exceptional coffee and protecting our oceans."
Availability
Surfrider Coffee Company products are now available to purchase online at www.surfridercoffee.com [http://www.surfridercoffee.com/] The company also offers subscription delivery, brewing equipment, artisan chocolate and wholesale to cafes and grocery outlets.
For more information about Surfrider Coffee Company, visit www.surfridercoffee.com [http://www.surfridercoffee.com/] or follow the company on social media on Facebook: @surfridercoffee | On Instagram: @surfridercoffeecompany.
Media Contact:
Jennifer Shorr
Founder
Surfrider Coffee Company
Phone: (949) 850-2462
Email: info@surfridercoffee.com
Website: www.surfridercoffee.com
High-resolution product images, founder photos, and additional press materials are available upon request.
About Surfrider Coffee Company:
Surfrider Coffee Company exists to fuel the coastal lifestyle by roasting exceptional craft coffee while championing ocean conservation and surf culture. We unite coffee lovers and ocean enthusiasts by delivering clean, premium, small-batch coffee that embodies the spirit of the waves - bold, pure, sustainably produced, and sourced. Coffee is both art and science, of place and soil on; every cup supports coffee farmers and their communities, allowing us to give back and help keep our beaches and oceans clean for future generations.We believe in living in harmony with our planet, and in the spirit of Aloha.
Media Contact
Company Name: Surfrider Coffee Company
Contact Person: Jennifer Shorr, Founder
Email: Send Email [http://www.universalpressrelease.com/?pr=surfrider-coffee-company-launches-with-mission-to-deliver-premium-oceaninspired-coffee-experience]
Phone: (949) 850-2462
City: Newport Beach
State: California
Country: United States
Website: http://www.surfridercoffee.com
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