openPR Logo
Press release

Plant-based Probiotics Market to Hit USD 2,119.6 Million by 2035 | BioGaia, Bio K+, Wellbeing Nutrition Lead - Fact.MR

10-06-2025 01:17 PM CET | Food & Beverage

Press release from: FactMR

Plant-based Probiotics Market to Hit USD 2,119.6 Million by 2035

The global plant-based probiotics market is forecast to reach USD 2,119.6 million by 2035, up from USD 1,108.2 million in 2025. During the forecast period, the industry is projected to register at a CAGR of 6.7%. This robust growth is driven by increasing consumer demand for gut health and immunity solutions, rising adoption of vegan and lactose-free diets, and innovations in functional foods and beverages. The market is benefiting from a surge in health-conscious lifestyles, particularly post-pandemic, where plant-based alternatives are favored for their sustainability and allergen-free profiles. Key growth regions include the United States, China, and Japan, where urbanization and rising disposable incomes are fueling demand for fermented products and supplements. However, challenges such as high production costs, technical complexities in maintaining probiotic viability, and regulatory hurdles could impact expansion, necessitating ongoing innovation to align with consumer preferences and environmental standards.

Plant-based Probiotics Market Technology Development:

Technological advancements are transforming the plant-based probiotics industry, emphasizing stability, efficacy, and sustainability. Innovations in fermentation techniques and encapsulation technologies are key, enabling probiotic strains to survive processing, storage, and digestion in plant matrices like oats, soy, and almonds. For instance, microencapsulation protects live cultures from environmental factors, extending shelf life in products such as dairy-free yogurts and kombucha. Precision fermentation, leveraging biotech to produce targeted strains, is gaining traction, with over 294 patents filed for new probiotic strains by 2025, more than half in the last decade. This aligns with clean-label trends, reducing the need for preservatives. Additionally, synbiotic formulations combining probiotics with prebiotics from plant sources enhance gut health benefits. Digital tools, like AI-driven strain selection and supply chain optimization, are improving production efficiency. These developments not only boost product performance but also support eco-friendly practices, helping manufacturers comply with stringent regulations and meet demands for personalized nutrition in categories like infant and elderly foods.

Plant-based Probiotics Market Demand and Impact Analysis:

Demand for plant-based probiotics is surging due to growing awareness of gut health, immunity, and preventive wellness, amplified by the rise in veganism, flexitarianism, and lactose intolerance. Consumers are shifting toward ethical, sustainable options, with fermented vegetables, seeds, and fortified beverages leading adoption. Urban demographics, especially millennials and Gen Z, drive this trend, seeking functional snacks and supplements for mental wellness and digestion. Post-pandemic, immunity-focused products have seen heightened interest, positioning plant-based alternatives as inclusive solutions. Economic factors like rising disposable incomes in emerging markets further propel sales, while e-commerce expands accessibility. However, high costs and limited awareness in developing regions pose restraints. Environmental regulations encourage low-impact formulations, creating opportunities for green innovations. Overall, the market's growth impacts supply chains, urging investments in scalable fermentation tech, but volatility in raw materials could hinder affordability.

Plant-based Probiotics Market Analysis by Top Investment Segments:

The plant-based probiotics market is segmented by product type (fermented vegetables/seeds, fortified dairy alternatives, fortified fruit juices, isolates, others), end user (adults, infants), and sales channel (online: brand websites, e-commerce; offline: pharmacies, specialty stores, supermarkets/hypermarkets). The fermented vegetables/seeds segment is dominant, appealing to clean-label preferences and natural functionality, making it a prime investment area. Adults comprise the primary end-user group, with high demand for supplements and functional foods, projected to drive steady growth. The infant segment is emerging, backed by healthcare recommendations for immune development. Online sales are accelerating, offering convenience and education, while offline channels provide trust through in-store expertise. Omnichannel strategies are lucrative, particularly in regions with expanding retail infrastructure. High-growth opportunities lie in fortified dairy alternatives and e-commerce, aligning with vegan trends and digital shifts.

Plant-based Probiotics Market Across Top Countries:

China leads with a 7.9% CAGR through 2035, driven by lactose intolerance prevalence and urban health consciousness, with strong innovation in beverages and e-commerce platforms like Tmall. Japan follows at 5.3% CAGR, supported by its fermented food culture and regulatory emphasis on validated claims, with soy-based products dominating convenience channels. The United States, at 4.2% CAGR, benefits from clean-label trends and non-dairy formats, fueled by renovation projects and sustainability concerns. Emerging markets like India and Vietnam show potential, with India's construction boom indirectly boosting health food demand. Europe, including Germany and the UK, emphasizes regulatory compliance and green practices, while Asia-Pacific overall drives volume growth due to cultural familiarity with fermentation.

Leading Plant-based Probiotics Companies and Their Industry Share:

The market is competitive, with key players like BioGaia, Bio K+, A&B Ingredients, Wellbeing Nutrition, Naturelo, PlantFusion, and Custom Probiotics Inc. holding significant shares through innovation and strategic alliances. Yakult, Kerry Group Plc, DuPont, and Lallemand Inc. dominate with extensive portfolios in fermented products and supplements. BioGaia and Bio K+ lead in clinically validated strains, while Wellbeing Nutrition focuses on premium vegan offerings. These firms engage in R&D for multi-strain formulations and partnerships with food manufacturers to expand reach. Market fragmentation exists with regional players, but multinationals leverage global distribution and compliance expertise to capture share.

Browse Full Report: https://www.factmr.com/report/plant-based-probiotic-market

Full Market Report available for delivery. For purchase or customization, please request here: https://www.factmr.com/checkout/6285

Request for Discount -https://www.factmr.com/connectus/sample?flag=S&rep_id=6285

Plant-based Probiotics Market Historic and Future Pathway Analysis:

Historically, from 2020-2024, the market grew steadily, transitioning from niche to mainstream amid rising health awareness, with value increasing amid pandemic-driven demand. Projections to 2035 show sustained expansion at 6.7% CAGR, with acceleration to 8.0% from 2025-2029 via product launches, then moderating to 5.42% as maturity sets in. Future growth will focus on personalization, clinical validation, and sustainability, with Asia-Pacific leading volume and North America premium adoption. Challenges like regulatory scrutiny will drive consolidation, while opportunities in specialized nutrition will shape pathways.

Plant-based Probiotics Industry News:

Recent developments highlight innovation and expansion. In April 2024, Arla Foods Ingredients acquired Volac's Whey Nutrition, enhancing health nutrition capabilities. In December 2023, Lallemand Inc.'s subsidiary acquired Evolva AG, boosting precision fermentation tech. A February 2025 report by Research Nester forecasts the market at USD 38.9 billion in 2024, growing to USD 140.5 billion by 2037 at 11.3% CAGR, emphasizing vegan trends. Additionally, a 2025 study notes 294 patents for new strains, underscoring R&D focus. These moves align with sustainability and regulatory demands, fostering growth through collaborations.

Explore More Related Studies Published by Fact.MR Research:

Poultry Probiotics Market-https://www.factmr.com/report/2941/poultry-probiotics-market
Animal Feed Probiotics Market-https://www.factmr.com/report/2891/animal-feed-probiotics-market
Shelf Stable Probiotics Market-https://www.factmr.com/report/3307/shelf-stable-probiotics-market
Probiotics Market-https://www.factmr.com/report/2553/probiotics-market

US Sales Office:
11140 Rockville Pike
Suite 400
Rockville, MD 20852
United States
Tel: +1 (628) 251-1583
E-Mail: sales@factmr.com

We are a trusted research partner of 80% of fortune 1000 companies across the globe. We are consistently growing in the field of market research with more than 1000 reports published every year. The dedicated team of 400-plus analysts and consultants is committed to achieving the utmost level of our client's satisfaction.

This release was published on openPR.

Permanent link to this press release:

Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release Plant-based Probiotics Market to Hit USD 2,119.6 Million by 2035 | BioGaia, Bio K+, Wellbeing Nutrition Lead - Fact.MR here

News-ID: 4209553 • Views:

More Releases from FactMR

Probiotic Soda Market to Reach USD 544.7 Million by 2035 | Yakult, Danone, Nestlé Lead - Fact.MR
10-06-2025 | Food & Beverage
FactMR
Probiotic Soda Market to Reach USD 544.7 Million by 2035 | Yakult, Danone, Nestl …
The global probiotic soda market is forecast to reach USD 544.7 million by 2035, up from USD 259.4 million in 2025. During the forecast period, the market is projected to register at a CAGR of 7.7%.This growth is driven by rising consumer awareness of gut health, a shift toward healthier beverage alternatives, and innovations in product formulation and packaging. The market is gaining traction as health-conscious consumers, particularly millennials and
Probiotic Dairy Products Market to Hit USD 40.1 billion by 2035| Danone, Nestlé, Yakult Lead - Fact.MR
10-06-2025 | Food & Beverage
FactMR
Probiotic Dairy Products Market to Hit USD 40.1 billion by 2035| Danone, Nestle …
The global probiotic dairy products market is forecast to reach USD 40.1 billion by 2035, up from USD 102.2 billion in 2025. During the forecast period, the market is projected to register at a CAGR of 9.8%.This strong trajectory is fueled by surging consumer awareness of gut health, the rising popularity of functional foods, and a shift toward preventive healthcare amid urbanization and increasing disposable incomes. The market thrives on
Organic Hair Care Market to Hit US$ 20.5 billion by the end of 2033 | L'Oreal, Estee Lauder, Kao Corporation Lead - Fact.MR
Organic Hair Care Market to Hit US$ 20.5 billion by the end of 2033 | L'Oreal, E …
The global organic hair care market stands at US$ 10.32 billion in 2023. Worldwide demand for organic hair care products is predicted to rise at a CAGR of 7.1% and reach a market value of US$ 20.5 billion by the end of 2033.This strong growth is fueled by increasing consumer awareness of natural and chemical-free products, rapid urbanization, and a shift toward sustainable personal care. The market benefits from rising
Beauty Oils Market to Hit US$ 10.28 billion by the end of 2033| L'Oréal, THE BODY SHOP, Givaudan Lead - Fact.MR
Beauty Oils Market to Hit US$ 10.28 billion by the end of 2033| L'Oréal, THE B …
The global beauty oils market is valued at US$ 5.74 billion in 2023 and is forecasted to reach US$ 10.28 billion by the end of 2033, advancing at a CAGR of 6% over the next ten years.This steady expansion is fueled by rising consumer demand for natural, organic skincare solutions, increasing awareness of skin health amid pollution and lifestyle changes, and the proliferation of e-commerce channels. The market's growth is

All 5 Releases


More Releases for Probiotics

OptiBac Probiotics Market Is Booming Worldwide 2025-2032 | OptiBac Probiotics, N …
Global OptiBac Probiotics Market is estimated to be valued at USD 0.30 Bn in 2025 and is expected to reach USD 0.49 Bn by 2032, growing at a CAGR of 7.1% from 2025 to 2032. According to the latest research from Coherent Market Insights, the OptiBac Probiotics Market is projected to experience significant growth between 2025 and 2032. This market intelligence report offers in-depth analysis based on thorough research, highlighting current
Next Generation Probiotics Market to Witness Remarkable Growth with Pendulum, Am …
The latest Research report published by Coherent Market Insights with the title "An Increase in Demand and Opportunities for Global Next Generation Probiotics Market 2025" provides a sorted image of the Next Generation Probiotics Market industry by analysis of research and information collected from various sources that have the ability to help the decision-makers in the worldwide market to play a significant role in making an ongoing impact on the
Next Generation Probiotics Market Projected To Witness Substantial Growth, 2025- …
🚀 Next Generation Probiotics Market to grow at a CAGR of 11.2% (2025 - 2032) The Next Generation Probiotics Market Report is the result of extensive research and analysis conducted by our team of experienced market researchers through - » 70% efforts of Primary Research » 15% efforts of Secondary Research » 15% efforts from the subscription to Paid database providing industry overview, macro and micro economics factors, and financials of private limited companies 📈 𝐚𝐬
Global Pet probiotics market
The Pet Probiotics market accounted for USD 848.6 Million in 2024 and is expected to reach USD 2,156.8 Million by 2035, growing at a CAGR of around 8.85% between 2025 and 2035. The pet probiotics market provides supplementary products that aim at enhancing the gut health of pets, digestion, and immunity. Increasing pet ownership and growing awareness of animal welfare are two aspects driving demand in this industry. Probiotics are
Probiotics Dietary Supplements Market Is Driven By Probiotics Dietary Supplement …
The probiotics dietary supplements market is a rapidly growing segment of the broader dietary supplements industry, driven by the increasing awareness of the importance of gut health and the numerous health benefits associated with probiotics. Probiotics are live microorganisms, typically beneficial bacteria like lactobacillus and bifidobacterium, that can provide a wide range of health advantages when consumed in adequate amounts. These benefits include improved digestive health, enhanced immune function, and
Next Generation Probiotics Market Next Big Thing | Major Giants Winclove Probiot …
Advance Market Analytics published a new research publication on "Next Generation Probiotics Market Insights, to 2028" with 232 pages and enriched with self-explained Tables and charts in presentable format. In the Study you will find new evolving Trends, Drivers, Restraints, Opportunities generated by targeting market associated stakeholders. The growth of the Next Generation Probiotics market was mainly driven by the increasing R&D spending across the world. Get Free Exclusive PDF Sample