Press release
Automotive Tire Market to Reach USD 212.0 Billion by 2035, Driven by EV Adoption and Sustainable Tire Innovations

Automotive Tire Market to Reach USD 212.0 Billion by 2035, Driven by EV Adoption and Sustainable Tire Innovations
This steady growth is fueled by rising vehicle production in emerging economies, surging demand for SUVs, and the rapid adoption of electric-vehicle (EV)-specific tires designed for efficiency, safety, and durability.
MarketGenics research highlights the tire industry's transition from a traditional replacement-driven market to a hub of sustainability, smart technologies, and airless design innovations reshaping mobility worldwide.
Get the Detailed Industry Analysis (including the Table of Contents, List of Figures, and List of Tables) - from the Automotive Tire Market Research Report: https://marketgenics.co/press-releases/automotive-tire-market-56916
Recent Developments Shaping the Market
Goodyear Launches Smart Line Tires for Road Safety
In January 2025, Goodyear introduced Smart Line Tires with road condition detection technology, enhancing automatic emergency braking and boosting driver safety in adverse weather.
Michelin Debuts 58% Sustainable Bus Tire
In January 2024, Michelin unveiled a bus tire made with 58% sustainable materials, marking progress toward its 2050 goal of 100% eco-friendly tire production.
Bridgestone Advances Airless Tire Technology
Bridgestone is accelerating efforts to bring airless tires to market by 2025. These designs eliminate the risk of flats, improve vehicle safety, and align with sustainability goals by reducing waste and extending tire life.
Automotive Tire Market Forecast 2035
The industry is expected to create an incremental opportunity worth USD 59.5 billion between 2025 and 2035.
Asia-Pacific will remain the most attractive region, supported by strong automotive production hubs such as India, Japan, China, and Southeast Asia, accounting for 56% of global output.
North America and Europe will see steady growth as EV adoption and sustainability regulations accelerate demand for green tires and smart tire technologies.
Emerging markets in Latin America and Africa are expected to witness rising OEM and replacement tire demand as vehicle ownership increases.
To know more about the Automotive Tire Market - Download our Sample Report: https://marketgenics.co/download-report-sample/automotive-tire-market-56916
Key Drivers, Challenges, and Opportunities
Driver - Rising Vehicle Manufacturing in Developing Economies
Emerging economies like India and Brazil are fueling demand through rapid vehicle production growth. In India alone, vehicle production crossed several million units in 2024, directly boosting OEM and replacement tire requirements. Expanding e-commerce and logistics are further increasing demand for commercial truck and trailer tires.
Restraint - Raw Material Price Volatility
The tire industry faces challenges from fluctuating costs of natural rubber, synthetic rubber, and carbon black, which constitute a large share of production expenses. Price shocks disrupt profit margins and hit smaller producers hardest, limiting competitiveness.
Opportunity - Green and Sustainable Tire Technologies
Strict emission regulations in Europe and the U.S. are compelling manufacturers to develop eco-friendly tires using bio-oils such as soybean and orange oil as substitutes for petroleum derivatives. Consumer demand for green mobility solutions is accelerating this shift.
Key Trend - Smart, Scalable, and Subscription-Driven Tires
The industry is moving beyond manufacturing into service-based models. Tire-as-a-Service (TaaS) offerings, which include subscription-based maintenance and replacement, are gaining traction. Meanwhile, EV-specific tire innovations - such as Bridgestone's ENLITEN technology and Michelin's Energy Saver line - improve energy efficiency, reduce rolling resistance, and enhance range.
Airless tire development and smart tires with integrated sensors for real-time monitoring are emerging as defining technologies for the next decade.
Buy Now: https://marketgenics.co/buy/automotive-tire-market-56916
Segmental Insights
Sport Utility Vehicles (SUVs): Dominating with ~25% of global market share in 2024, SUVs continue to lead due to their versatility, adaptability, and global popularity. EV-based SUV tires, such as Yokohama's fitment on Lexus LBX models, highlight the segment's evolution toward sustainability.
Electric Two-Wheelers and Compact Mobility Vehicles: Narrow EVs - scooters, bicycles, and compact utility vehicles - are gaining traction for urban mobility and last-mile delivery solutions.
Commercial Vehicles: Rising trailer and truck sales are driving demand for cost-saving, fuel-efficient tires that extend lifespan and reduce downtime.
Regional Highlights
Asia-Pacific: The fastest-growing and most dominant region, with major investments from Bridgestone, Yokohama, and Hankook expanding production capacities. India is emerging as a premium market, with Bridgestone investing $85 million in its mid-to-long-term strategy centered on sustainability.
North America: Mature replacement market, increasingly shaped by EV adoption and demand for low-rolling-resistance tires.
Europe: Growth propelled by stringent environmental regulations, green tire development, and rapid OEM transitions to hybrid and electric models.
Middle East, Africa, and South America: Rising automotive ownership, commercial vehicle demand, and cost-focused tire adoption underpin long-term opportunities.
Competitive Landscape
The global automotive tire market is moderately consolidated, with the top five players controlling over 45% of share in 2024.
Tier 1 Leaders:
Bridgestone Corporation
Michelin
Goodyear Tire & Rubber Company
Continental AG
Pirelli & C. S.p.A.
Strategic Differentiation:
Michelin: Sustainability leader with eco-material innovations
Bridgestone: Airless tire pioneer and premium segment expansion
Goodyear: Smart tire technologies enhancing safety
Continental: Advanced EV-focused tire designs
Pirelli: Strong positioning in luxury and performance tires
Get a preview of our Automotive Tire Market Playbook - your guide to GTM strategy, competitive intelligence, supplier dynamics, and Consumer Behavior Analysis: https://marketgenics.co/playbook/automotive-tire-market-56916
Future Outlook
By 2035, the automotive tire market will evolve into a smarter, greener, and service-driven ecosystem. Key growth areas will include:
EV-specific tires optimized for energy efficiency and heavier loads
Airless tire commercialization reducing waste and improving safety
Smart sensor-based tires for predictive maintenance and real-time monitoring
Subscription-based TaaS models for fleets and individual consumers
The industry's transformation positions tires not just as supporting components, but as strategic enablers of safety, sustainability, and performance in the future of global mobility.
Prominent Companies Operating in the Global Automotive Tire Market:
Bridgestone Corporation, Michelin, Goodyear Tire & Rubber Company, Continental AG, Pirelli & C. S.p.A., Yokohama, Hankook, and other key players.
About Us
MarketGenics is a global market research and management consulting company empowering decision makers across healthcare, technology, and policy domains. Our mission is to deliver granular market intelligence combined with strategic foresight to accelerate sustainable growth.
We support clients across strategy development, product innovation, healthcare infrastructure, and digital transformation.
Contact:
Mr. Debashish Roy
MarketGenics India Pvt. Ltd.
800 N King Street, Suite 304 #4208, Wilmington, DE 19801, United States
USA: +1 (302) 303-2617
Email: sales@marketgenics.co
Website: https://marketgenics.co
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