Electric Grill Market Set to Surge at 7.3% CAGR, to Reach US$ 4.94 Billion by 2034: Fact.MR Report

The global electric grill market is estimated to reach US$ 2.44 billion in 2024 and is projected to expand at a CAGR of 7.3% to reach US$ 4.94 billion by 2034. Electric grills are gaining popularity due to their energy efficiency, indoor usability, and versatility. With millennials becoming the largest consumer demographic in industrialized regions like North America and Europe, demand for domestic electric grills is rising, especially among households prioritizing convenience and healthier cooking options.

Market Overview

The market is segmented by grill type-built-in and portable electric grills-and by end-use, including household and commercial applications. Built-in grills dominate due to their seamless integration into modern kitchens and superior cooking performance. Portable grills, on the other hand, appeal to consumers seeking flexibility for outdoor activities or smaller living spaces. Rising awareness of smokeless grilling and easy-to-use appliances is further driving adoption.

Key Market Drivers

Energy Efficiency and Indoor Use: Electric grills offer a cleaner and more convenient alternative to charcoal or gas grills, making them ideal for apartment dwellers and indoor cooking enthusiasts.

Shift Towards Healthy Eating: Consumers increasingly prefer grilled meals prepared with minimal oil and smoke. This trend is supported by global health campaigns encouraging nutritious cooking methods.

Rising Home Cooking Trends: With more individuals cooking at home, the desire for convenient, quick, and safe grilling solutions is boosting market growth. Portable grills, especially, cater to working professionals and families who value mobility and space-saving designs.

Regional Insights

North America is a leading market, with the US expected to reach US$ 909.5 million by 2034, supported by a strong barbecue culture and widespread household adoption. Europe, particularly Germany, is witnessing growth through e-commerce partnerships, which expand distribution channels and reach a wider audience. Asia-Pacific and other regions are also seeing increased adoption, driven by rising urbanization and growing interest in modern kitchen appliances.

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Competitive Landscape

Major players in the electric grill market include Weber-Stephen Products LLC, The Middleby Corp., Char-Broil LLC, Taylor Company, Roller Grill International, The Holland Grill Company Inc., Dimplex North America Limited, DeLonghi SpA, RH Peterson Co., and Midea Group. These companies are focusing on R&D, product innovation, and strategic partnerships to enhance market presence. Features like smart connectivity, AI-powered customer service, and virtual demos are being explored to engage tech-savvy consumers.

Recent Developments

Recent innovations include smokeless designs, AI-assisted controls, and connected grill technologies. Manufacturers are enhancing portability, energy efficiency, and ease of use. Built-in grills are increasingly preferred for outdoor kitchens, while portable models cater to urban lifestyles and recreational cooking. Companies are leveraging e-commerce platforms for global reach, using data-driven marketing, and integrating virtual tools to improve consumer engagement.

Challenges

Electric grills face limitations such as lower heat output compared to charcoal or gas grills and smaller cooking areas, which may restrict preparation for large gatherings. Manufacturers are addressing these challenges by improving heating efficiency, expanding grill surfaces, and offering multifunctional features.

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Conclusion

The electric grill market is set for steady growth through 2034, driven by health-conscious consumers, technological innovation, and growing indoor cooking trends. Built-in and portable grills are shaping modern kitchens and outdoor spaces, while manufacturers continue to innovate in design, connectivity, and performance. With strategic R&D and enhanced consumer engagement, the electric grill market presents significant opportunities for global players in household and commercial segments.

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