Pregnancy Testing Market Size Surpass USD 2.88 Billion by 2033, Increasing at a CAGR of 6.0% from 2025 to 2033 | Top key players - Abbott, Biosynex SA, NG Biotech.

Market Size and Growth:

The Global Pregnancy Testing Market size reached US$ 1.63 billion in 2023, with a rise to US$ 1.72 billion in 2024, and is expected to reach US$ 2.88 billion by 2033, growing at a CAGR of 6.0% during the forecast period 2025-2033.

The Pregnancy Testing Market report by DataM Intelligence provides insights into the latest trends and developments in the market. This report identifies the key growth opportunities in the market and provides recommendations for market participants to capitalize on these opportunities. Overall, the Pregnancy Testing market report is an essential resource for market participants who are looking to gain a comprehensive understanding of the market and identify opportunities for growth.

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The Pregnancy Testing Market refers to the industry focused on products and technologies used to detect pregnancy by identifying human chorionic gonadotropin (hCG) levels in urine or blood. It includes home-based test kits, digital tests, and clinical testing methods. Market growth is driven by rising awareness, easy availability, technological advancements, and increasing demand for reliable, convenient, and early pregnancy detection solutions.

Key Developments of USA and Japan:

USA (May - July 2025):

Technological Advancements: The market is seeing an increase in highly sensitive tests that can detect the hCG hormone earlier than traditional tests, sometimes up to five days before a missed period. There is also a continued trend toward digital tests that connect to smartphone apps, offering features like result tracking and personalized health information.

Growing Focus on At-Home Testing: Driven by a desire for convenience, privacy, and the rise of e-commerce, at-home pregnancy testing is becoming the preferred method for many women. This trend is supported by the availability of user-friendly designs and a wide range of products in retail pharmacies and online stores.

Japan (May - July 2025):

Government Initiatives: The Japanese government is supporting the market through efforts to address declining fertility rates. This includes encouraging a more supportive environment for reproductive health and family planning, which in turn boosts the demand for fertility and pregnancy testing kits.

Increased At-Home Testing: Similar to the U.S., Japan is also seeing a rising interest in at-home testing due to its convenience and privacy. This trend is linked to high literacy rates among women, which encourages effective use of the kits.

Key Players:

Abbott
BIOMÉRIEUX
EKF Diagnostics Holdings plc
Atlas Medical GmbH
QuidelOrtho Corporation
Biosynex SA
NG Biotech
Cardinal Health
Thermo Fisher Scientific Inc.
Procter & Gamble.

This Report Covers:

✔ Go-to-market Strategy.

✔ Neutral perspective on the market performance.

✔Development trends, competitive landscape analysis, supply side analysis, demand side analysis, year-on-year growth, competitive benchmarking, vendor identification, and other significant analysis, as well as development status.

✔Customized regional/country reports as per request and country level analysis.

✔ Potential & niche segments and regions exhibiting promising growth covered.

✔ Analysis of Market Size (historical and forecast), Total Addressable Market (TAM), Serviceable Available Market (SAM), Serviceable Obtainable Market (SOM), Market Growth, Technological Trends, Market Share, Market Dynamics, Competitive Landscape and Major Players (Innovators, Start-ups, Laggard, and Pioneer).

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Market Segmentation:

By Product Type: Line Indicator Kits, Digital Devices, Others.

By Test Type: hCG Urine Test, hCG Blood Test, FSH Urine Test, LH Urine Test.

By Distribution Channel: Pharmacies/Drugstores, Online Sales, Gynecology/ Fertility Clinics, Supermarkets, Hypermarkets.

By End-User: Home Care, Hospitals, Others.

Regional Analysis:

⇥ North America (U.S., Canada, Mexico)

⇥ Europe (U.K., Italy, Germany, Russia, France, Spain, The Netherlands and Rest of Europe)

⇥ Asia-Pacific (India, Japan, China, South Korea, Australia, Indonesia Rest of Asia Pacific)

⇥ South America (Colombia, Brazil, Argentina, Rest of South America)

⇥ Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of Middle East & Africa)

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Chapter Outline

⏩ Market Overview: It contains five chapters, as well as information about the research scope, major manufacturers covered, market segments, Pregnancy Testing market segments, study objectives, and years considered.

⏩ Market Landscape: The competition in the Global Pregnancy Testing Market is evaluated here in terms of value, turnover, revenues, and market share by organization, as well as market rate, competitive landscape, and recent developments, transaction, growth, sale, and market shares of top companies.

⏩ Companies Profiles: The global Pregnancy Testing market's leading players are studied based on sales, main products, gross profit margin, revenue, price, and growth production.

⏩ Market Outlook by Region: The report goes through gross margin, sales, income, supply, market share, CAGR, and market size by region in this segment. North America, Europe, Asia Pacific, Middle East & Africa, and South America are among the regions and countries studied in depth in this study.

⏩ Market Segments: It contains the deep research study which interprets how different end-user/application/type segments contribute to the Pregnancy Testing Market.

⏩ Market Forecast: Production Side: In this part of the report, the authors have focused on production and production value forecast, key producers forecast, and production and production value forecast by type.

⏩ Research Findings: This section of the report showcases the findings and analysis of the report.

⏩ Conclusion: This portion of the report is the last section of the report where the conclusion of the research study is provided.

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People Also Ask:

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◆ Which region is expected to dominate the industry during the forecast period?

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