Press release
IAA MOBILITY 2025: Messe.TV shows future concepts from the automotive industry, tech and mobility

Trends and innovations in the automotive industry at the IAA MOBILITY 2025 in Munich (© Eudardo Hernandez, Messe.TV)
Mobility in transition - technology, trends and new players
The IAA MOBILITY is no longer just about classic vehicles. Rather, it presents an ecosystem of automotive, tech, energy, infrastructure, software and urban mobility. In its reporting, Messe.TV shows which concepts are viable, which technologies appear ready for the market - and how the mobility turnaround is reflected in concrete products and strategies.
The focus is on journalistic classification, not event staging: Which developments are gaining acceptance? How are new players changing the market? How are established brands performing in the competition for sustainable mobility solutions?
Focus on leading manufacturers and suppliers
At the IAA MOBILITY 2025, Messe.TV will be talking to companies that are shaping the industry technologically, economically or strategically:
* Mercedes-Benz is showcasing production-ready electric mobility and digital concepts relating to user experience, assistance systems and range management.
* Leapmotor, an up-and-coming manufacturer from China, presents its strategy for the European market - with a focus on affordable, software-controlled electric vehicles.
* Audi focuses on sporty electric mobility and shows how design and aeroacoustics, drive technology and innovative materials will interact in the future.
* Magna, one of the world's largest automotive suppliers, presents modular platform solutions, drive technology and assistance systems that are used by OEMs worldwide.
* Schaeffler focuses on highly developed system components for electric axles, thermal management and the integration of mechanical and digital vehicle intelligence.
Messe.TV brings together the different perspectives - from hardware specialists to software providers - with well-founded interviews and comprehensibly presented topics. The IAA Mobility on Messe.TV: https://www.messe.tv/en/2025/iaa-mobility
Daily reports on the IAA MOBILITY exclusively on Messe.TV
From now on, Messe.TV will publish new video reports on the IAA MOBILITY 2025 every day - compact, well-founded and with a clear editorial line. The reports are available exclusively on Messe.TV and offer trade visitors, decision-makers and media representatives a compact, topic-focused guide to the trade fair.
Messe.TV compact - targeted visibility for decision-makers
In addition to the main editorial coverage, Messe.TV offers a special section for particularly relevant content in the Messe.TV compact format. This gives companies the opportunity to position their technology, vision or product innovation prominently and in a targeted manner - with high-quality editorial coverage in the right industry setting.
Present your advertising in a high-quality editorial environment - top advertising space at a very attractive price: https://www.messe.tv/compact
Messe.TV - Deutsche Messefilm & Medien GmbH
Münchener Straße 6
85368 Moosburg
Germany
https://www.messe.tv
Herr Andreas Bergmeier
08761721300
kontakt@messe.tv
Messe.TV is an innovative streaming service that specializes in comprehensive coverage of trade fairs and trade events. As the leading platform for trade fair content, Messe.TV offers industry experts, exhibitors and trade fair visitors the opportunity to experience the latest trends and innovations from various sectors and industries conveniently online, even after the event.
Our offer includes editorial on-demand videos and articles. Interviews with industry leaders, SMEs, start-ups as well as background reports and exclusive insights into the world's leading trade fairs. Messe.TV makes it possible to follow important events and exhibitions regardless of time and place, thus connecting companies and trade visitors on a global level.
With Messe.TV, you have your finger on the pulse and are always up to date with the latest developments at international trade fairs.
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