Press release
Baby Monitors Market: Wide Range of Features makes Fixed Video Baby Monitors Most Popular Product Variety
A baby monitor or a baby alarm is a radio system that transmits the sound it listens remotely of an infant through a transmitter unit by radio waves. A speaker facilitates the output of sound in the transmitter device. Baby monitors often offers two way communications where the parent can speak back to the infant. A video baby monitor which facilitates video recording of the child is also known as baby cam. The primary use of a baby monitor is to track the activity of the baby when the parents are not at home or are away from the vicinity of the baby. The most common types of baby monitors are audio baby monitor, fixed video monitor and pan & tilt baby monitor. Among the types fixed video monitors hold the largest market share followed by pan & tilt baby monitors and audio baby monitor respectively.
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By connectivity, the global baby monitors market is divided into wireless and wired baby monitors. Wireless baby monitors hold the largest market share as among the connectivity types as they are more mobile and easy to use. Among the regions, North America held the largest market share followed by Europe and is expected to hold their position throughout the forecast period.Asia Pacific and Middle East and Africa are the fastest growing market of all the regions due to increased presence of global players in these regions. Asia Pacific is the most attractive region owing to increased number of nuclear families and increasing disposable income.
High Per Capita Spending on Baby Care Products Allows North America Market to Retain Dominance
Globally, North America is the largest regional market for baby monitors in terms of revenue, holding over 52.0% in 2015 and this trend is expected to continue over the forecast period as well; however Asia Pacific is the fastest growing baby monitors market. High per-capita spending capacity of consumers, growing awareness related to baby safety and security, and a rise in the number of nuclear families are cumulatively driving the market for baby monitors in North America. In addition to this, technologically advanced infrastructure and greater adoption of the innovative and niche baby care products is expected to create a lucrative market opportunity for baby monitors across North America.
In 2015, Europe held the second largest market share for baby monitors, accounting for more than 36% of the total market size. Germany and the U.K. are the leading manufacturers of baby monitors in the region. The advancements in baby monitor technologies have positively impacted the demand for the market in the region. Rising expenditure on baby monitoring devices and increasing private equity investments in the electronic sector are the key factors driving the market for baby monitors in the region.
Over the forecast period, Europe will continue to account for a significant share in the global baby monitors market. The market in Asia Pacific, however, will outpace both North America and Europe in terms of growth rate from 2016 to 2024. Expansion of the demand for baby monitors in the region will be as a result of changing lifestyles, increasing awareness among parents related to child care, rising disposable income, and efficient retailing channels.
Some of the key vendors operating in the global baby monitors market are Samsung Electronics Co. Ltd., Angelcare Monitors Inc., Dorel Industries Inc., LOREX Technology Inc., Summer Infant Inc., Sony Corporation, VTech Holdings Ltd., and Koninklijke Philips N.V.
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