Key Trends Influencing the Growth of the Granite And Marble Countertops Market in 2025: Discounted Countertop Deals Boost Home Upgrades

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What Is the Expected CAGR for the Granite And Marble Countertops Market Through 2025?
In the recent past, the market for granite and marble countertops has seen significant growth. The size of the market is projected to expand from $14.54 billion in 2024 to $15.45 billion in 2025, with a compound annual growth rate (CAGR) of 6.3%. The uptick during the historic period can be attributed to factors like increased urbanization rates, an upsurge in commercial offices, a rise in modular kitchen fittings, a preference for natural stone surfaces aesthetics, and a burgeoning presence of home improvement retail outlets.

What's the Projected Size of the Global Granite And Marble Countertops Market by 2029?
Expectations are high for substantial growth in the granite and marble countertops market in the coming years. The anticipated growth is predicted to boost the market size to $19.45 billion by 2029, with a compound annual growth rate (CAGR) of 5.9%. This growth within the forecast period is largely due to factors such as burgeoning tourism industry, evolving consumer taste, rise in online shopping avenues, increasing fondness for open kitchen designs, and affordable housing initiatives by the government. Furthermore, the forecast period is expected to witness significant trends such as advancements in waterjet cutting and computer numerical control (CNC), robotic polishing, 3d laser scanning, integration of smart countertops, and the development of waste recycling technologies.

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Top Growth Drivers in the Granite And Marble Countertops Industry: What's Accelerating the Market?
The proliferation of residential renovations is anticipated to fuel the expansion of the granite and marble countertop industry in the future. Residential renovation involves homeowners sprucing up their houses to enhance their appeal, usefulness, and long-term value, particularly in the kitchen and bathroom areas. This rise in residential renovation can be attributed to an increased focus on high-quality home improvements, with homeowners placing a premium on upgrades that deliver both aesthetics and durability. Granite and marble countertops cater to this demand by providing sturdy and stylish surfaces that elevate the visual appeal of kitchens and bathrooms. These countertops, due to their high-end material selection, contribute to the increase in the value of the property, making them a favored choice for contemporary home improvements. For example, statistics from May 2025, shared by Statistics Canada, a Canada-based government body, indicated that the residential renovation price index for 15 census metropolitan regions rose from 102.5 in the first half of 2024 to 104.7 in the first half of 2025. Thus, the swelling trend of residential renovation is steering the expansion of the granite and marble countertop industry.

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What Trends Will Shape the Granite And Marble Countertops Market Through 2029 and Beyond?
Prominent businesses in the granite and marble countertops sector are focusing on offering promotional bundle deals to augment customer value and hike sales during seasonal promos. A promotional bundled deal is a selling tactic where a range of products or services are bundled together and sold at a reduced rate to stimulate more purchases and incite a hike in total sales. For example, in June 2025, True Blue Surfaces LLC, a company based in the US that specializes in stone countertop design, initiated a Summer Blowout Sale on their popular granite and quartz countertop sets. The company is currently giving a limited-time deal of countertop packages starting from just $2,399, making it accessible for homeowners in Austin to upgrade their kitchens or bathrooms with premier stone surfaces. This promotional event comprises discounted rates on high-quality materials, professional installation services, and customizable design options that improve home appeal. The company focuses on durability, aesthetic value, and cost-effectiveness, targeting homeowners who crave luxury without spending too much. This clever strategy has the goal of hiking sales while offering clients affordable yet high-quality countertop solutions.

What Are the Main Segments in the Granite And Marble Countertops Market?
The granite and marble countertops market covered in this report is segmented -

1) By Type: Granite Countertops, Marble Countertops
2) By Product Type: Standard Countertops, Custom Countertops, Pre-Fabricated Countertops
3) By Distribution Channel: Direct Sales, Retail Stores, Online Channels
4) By End-User: Residential, Commercial, Hospitality, Office Spaces, Retail, Other End User

Subsegments:
1) By Granite Countertops: Slab Granite Countertops, Modular Granite Countertops, Tile Granite Countertops
2) By Marble Countertops: Natural Marble Countertops, Cultured Marble Countertops

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Which Top Companies are Driving Growth in the Granite And Marble Countertops Market?
Major companies operating in the granite and marble countertops market are Dal-Tile Corporation, Cosentino S.A., RK Marbles Pvt Ltd., Marble & Granite Inc., Levantina y Asociados de Minerales S.A., VT Industries Inc. (USA), Polycor Inc., Coldspring Granite Compan, Best Marble & Granite Co., Global Granite & Marble , Nabel China Co Ltd., Marcolini Marmi S.p.A. , Decolores Mármores e Granitos Ltda., Margraf S.p.A. , Granite America LLC, USA Marble & Granite Inc., Modern Stone International LLC, George Group Co Ltd., Madhav Marbles & Granite Ltd., Petrosstone LLP

Which Regions Will Dominate the Granite And Marble Countertops Market Through 2029?
North America was the largest region in the granite and marble countertops market in 2024. The regions covered in the granite and marble countertops market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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