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Pet Insurance Market Witnesses Strong Expansion Across Dogs and Cats Segments Amid Growing Awareness of Accident and Illness Coverage

08-29-2025 10:54 AM CET | Health & Medicine

Press release from: Insightace Analytic Pvt Ltd.

Pet Insurance Market

Pet Insurance Market

InsightAce Analytic Pvt. Ltd. announces the release of a market assessment report on the "Global Pet Insurance Market Size, Share & Trends Analysis Report By Coverage Type (Accident & Illness, Accident Only), By Animal Type (Dogs, Cats), By Sales Channel (Agency, Broker, Direct, Bancassurance), Region, Market Outlook And Industry Analysis 2034"

The global Pet Insurance Market is estimated to reach over USD 64.6 Billion by the year 2034, exhibiting a CAGR of 17.2% during the forecast period.

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Pet insurance offers financial protection for a broad spectrum of veterinary services, including treatments for accidents, illnesses, and, in certain policies, routine preventive care. Coverage specifics vary depending on the insurer and the selected policy. The escalating cost of veterinary services-driven by advancements in medical technologies, increased specialization, and the availability of sophisticated treatment options-has prompted pet owners to pursue insurance solutions as a means of managing these expenses.

The rising prevalence of pet ownership, coupled with the growing perception of pets as integral family members, has significantly contributed to demand for comprehensive pet healthcare solutions, including insurance. Additional factors driving market growth include the increased adoption of animals for companionship and emotional support, as well as broader societal trends emphasizing the humanization of pets. As pets continue to play a central role in household dynamics, the demand for insurance coverage that ensures access to quality veterinary care and safeguards animal welfare is projected to expand.

List of Prominent Players in the Pet Insurance Market:
• Petplan (Allianz)
• Deutsche Familienversicherung AG (DFV)
• Trupanion, Inc.
• Animal Friends Insurance Services Limited
• Figo Pet Insurance, LLC
• Direct Line
• Nationwide Mutual Insurance Company
• Embrace Pet Insurance Agency, LLC
• AnicomInsurance
• ipet Insurance Co., Ltd.
• MetLife Services and Solutions, LLC
• Pumpkin Insurance Services Inc.

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Market Dynamics
Drivers:
The pet insurance market is primarily driven by the rising prevalence of health conditions among cats and dogs, alongside an increasing rate of pet adoption. The growing demand for insurance coverage to mitigate substantial out-of-pocket expenses for critical medical treatments-such as accidental injuries and chronic conditions like cancer-further supports market expansion.

Additionally, the rising need for advanced veterinary services, which often necessitate significant investment in specialized personnel and diagnostic technologies, underscores the importance of pet insurance as a mechanism to manage escalating healthcare costs.

Challenges:
Despite its advantages, the relatively high cost of pet insurance premiums can limit adoption, particularly among owners with multiple pets or those operating under constrained budgets. Striking an appropriate balance between premium affordability and comprehensive coverage remains a key challenge. Moreover, breed-specific health risks may result in elevated premiums or policy exclusions for certain animals, complicating access to extensive and reasonably priced insurance solutions.

Regional Trends:
Europe is anticipated to hold a significant share of the global pet insurance market and is projected to experience robust growth during the forecast period. This expansion is supported by increasing pet ownership, heightened awareness of the benefits of pet insurance, and the strategic initiatives of leading market participants.

For instance, as of 2017, pet insurance penetration reached approximately 23% of pets in the United Kingdom and 30% in Sweden, with these figures expected to rise further. Key insurers, including Petplan (UK) and DFV (Germany), continue to implement targeted strategies to broaden their regional presence, thereby reinforcing ongoing market development.

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Recent Developments:
• In November 2021, AXIS Insurance, a specialist insurance business subsidiary of AXIS Capital Holdings Limited, joined the market in collaboration with Managing General Underwriter Petplan. The company collaborated with Petplan through its Accident and Health unit, and this strategic relationship aided the company's growth goals.

Segmentation of Pet Insurance Market-
By Coverage Type-
• Accident & Illness
• Accident only
• Others
By Animal Type-
• Dogs
• Cats
• Others
By Sales Channel-
• Agency
• Broker
• Direct
• Bancassurance
• Others
By Region-
North America-
• The US
• Canada
• Mexico
Europe-
• Germany
• The UK
• France
• Italy
• Spain
• Rest of Europe
Asia-Pacific-
• China
• Japan
• India
• South Korea
• Southeast Asia
• Rest of Asia Pacific
Latin America-
• Brazil
• Argentina
• Rest of Latin America
Middle East & Africa-
• GCC Countries
• South Africa
• Rest of the Middle East and Africa

Read Overview Report- https://www.insightaceanalytic.com/report/pet-insurance-market/1853

About Us:
InsightAce Analytic is a market research and consulting firm that enables clients to make strategic decisions. Our qualitative and quantitative market intelligence solutions inform the need for market and competitive intelligence to expand businesses. We help clients gain competitive advantage by identifying untapped markets, exploring new and competing technologies, segmenting potential markets and repositioning products. Our expertise is in providing syndicated and custom market intelligence reports with an in-depth analysis with key market insights in a timely and cost-effective manner.

Contact us:
InsightAce Analytic Pvt. Ltd.
Visit: www.insightaceanalytic.com
Tel : +1 607 400-7072
Asia: +91 79 72967118
info@insightaceanalytic.com

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