Press release
smart Collaborates with Disney's Mickey Mouse & Friends
smart collaborates with Disney's Mickey Mouse & Friends IP, uniting two iconic brands that inspire imagination and curiosity
*
Partnership launches alongside the smart #1 MY26 at GBA International Auto Show, featuring over 100 upgrades to the classic model
*
Collaboration includes Mickey Mouse & Friends-themed show cars, a concept store transformation in Shenzhen, and a nine-city roadshow across the Chinese mainland
Smart today announced a collaboration with Disney's Mickey Mouse & Friends IP. This partnership brings together smart's brand ethos "open your mind" with Mickey Mouse & Friends' imaginative spirit, creating a unique synergy that encourages curiosity and optimism in mobility experiences.
The smart #1 MY26 Launches at the GBA International Auto Show
At the GBA International Auto Show, smart unveiled the smart #1 MY26, a refreshed classic that brings over 100 upgrades while preserving the beloved design elements that define the iconic model. Special show cars featuring Mickey Mouse & Friends design elements were also showcased, demonstrating how two iconic brands can create delightful mobility experiences together.
Expanding the Imagination to More Experiences
The collaboration extends beyond the show floor. smart's Brand Centre in Shenzhen has been transformed into a Disney Mickey Mouse & Friends IP-themed concept store on May 31, offering visitors an immersive experience. A creative roadshow will tour nine cities across the Chinese mainland, bringing co-branded events and exclusive merchandise to fans.
Ms. Mandy Zhang, Global CMO of smart, said: "Mickey Mouse & Friends, with nearly a century of influence, has long encouraged curiosity and optimism - perfectly aligning with smart's 'open your mind' ethos. When Disney's dream-making meets smart's dream-carrying vehicles, it creates a perfect synergy of two classics. This collaboration embodies the 'Power of Firsts,' inspiring exploration and turning mobility into imaginative, joyful experiences."
This collaboration is exclusively applicable to the Chinese mainland market. Through this partnership, smart continues to explore innovative ways to connect with consumers who appreciate both inspirational co-creation and premium automotive excellence, celebrating imagination and joy in everyday mobility.
Contact
Sebastian Liu
sebastian.liu@smart.com [mailto:sebastian.liu@smart.com]
About smart
Since the birth of the brand in the 1990s, smart has always maintained the vision of exploring the best solutions for future urban mobility. In late 2019, Mercedes-Benz AG and Zhejiang Geely Holding Group officially established smart global joint venture.
From 2019 to 2024, after the comprehensive renewal of its brand, products, and business model, smart successfully achieved the strategic objectives set for its initial five-year phase. Adhering steadfastly to the "China-Europe, Dual Home" global development strategy, smart has transformed into a leading premium all-electric intelligent automotive brand. It now boasts an expanding product matrix and a global footprint spanning around 40 countries and regions. In 2025, smart aims to boost its global business operations.
Media Contact
Company Name: Smart
Contact Person: Sebastian Liu
Email: Send Email [http://www.universalpressrelease.com/?pr=smart-collaborates-with-disneys-mickey-mouse-friends]
Country: China
Website: http://media.smart.com
Legal Disclaimer: Information contained on this page is provided by an independent third-party content provider. GetNews makes no warranties or responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you are affiliated with this article or have any complaints or copyright issues related to this article and would like it to be removed, please contact retract@swscontact.com
This release was published on openPR.
Permanent link to this press release:
Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release smart Collaborates with Disney's Mickey Mouse & Friends here
News-ID: 4142361 • Views: …
More Releases from Getnews
Healthful SEO Named Top 2025 Agency by MSN Publisher Oliver Deleon Amid Massive …
Image: https://www.globalnewslines.com/uploads/2026/01/1767322771.jpg
Healthful SEO [https://www.healthfulseo.com/]has been identified as the market leader in the digital health sector with a year-over-year growth rate exceeding 400 percent, according to a new industry analysis released today [https://www.msn.com/en-us/news/other/why-the-longevity-space-is-exploding-2025-trends--top-agencies/ar-AA1TmjLj] by MSN publisher Oliver Deleon. The report quantifies the explosive consumer shift from traditional entertainment to biohacking and longevity, positioning Healthful SEO as the primary beneficiary of this cultural pivot.
Deleon's research highlights a dramatic change in consumer behavior,…
A Decade of Intelligent Innovation: Reaching New Heights, The 10th Design Intell …
On the evening of December 12, the 10th Design Intelligence Award (DIA) ceremony was held at the Liangzhu Campus of the China Academy of Art.
The ceremony was attended by over 600 guests, including Lu Shan, Vice Governor of Zhejiang Province; Xu Jiang, Vice Chairman of the China Federation of Literary and Art Circles and Chairman of the Academic Committee of the China Academy of Art; Shi Qinghong, Deputy Secretary-General of…
From Meh to Mastery: Denise The Life Coach Launches Yearlong Deeply Personal Cou …
Denise The Life Coach is thrilled to announce the launch of "From Meh to Mastery: Your 12-Month Guide to Awareness and True-to-You Transformation," a deeply personal, yearlong journey designed for you-wherever you are in the world.
Ready to transform? Enrollment is now open at www.mehtomastery.com [http://www.mehtomastery.com/].
What Makes This Course Different
Weekly interactive online classes crafted for your unique journey Small group meetups and accountability partners for real connection Monthly one-on-one coaching with…
Renowned Psychiatrist "The UnDoctor" Calls for a New Conversation on Mental Heal …
Dr. Fred Moss invites a shift beyond diagnosis and medication toward awareness, connection, and human intelligence
Image: https://authoritypresswire.com/wp-content/uploads/2025/12/Fred-Moss-1.jpg
Grass Valley, California - Fred Moss, MD, widely known as "The UnDoctor," is advancing a new conversation in mental health that challenges the dominance of diagnosis- and medication-centered care and calls for a more human, relational, and awareness-based understanding of emotional distress.
A board-certified psychiatrist and physician with more than four decades of clinical experience,…
More Releases for Mickey
Mickey Rourke Up to His Old Tricks Says Acting Dynamo Gary Stretch
Oscar nominated actor Mickey Rourke is still a challenge to work with on a movie set. 17 years after his Golden Globe winning performance in The Wrestler, the actor is still doing things his way.
Speaking to CYInterview, Mickey Rourke's costar in the upcoming film, Devil's Play, Gary Stretch, who is also one of the film's producers and has a history with Mickey, said the actor completely changed the character…
Open the mind to Imagination: smart Collaborates with Disney's Mickey Mouse & Fr …
- smart collaborates with Disney's Mickey Mouse & Friends IP, uniting two iconic brands that inspire imagination and curiosity
- Partnership launches alongside the smart #1 MY26 at GBA International Auto Show, featuring over 100 upgrades to the classic model
- Collaboration includes Mickey Mouse & Friends-themed show cars, a concept store transformation in Shenzhen, and a nine-city roadshow across the Chinese mainland
smart today announced a collaboration with Disney's Mickey Mouse &…
Christopher Mickey Discusses Community Response and Leadership in the Aftermath …
Image: https://www.getnews.info/wp-content/uploads/2024/10/1729630794.png
Christopher Mickey, New Port Richey, FL, USA
Christopher Mickey, the owner of Airheads HVAC and a seasoned entrepreneur, has been featured in an exclusive interview discussing his efforts to support his local community after Hurricane Helene caused widespread devastation in Pasco and Pinellas counties. In this heartfelt interview, Mickey shares his experiences navigating the challenges of the storm, how his business responded, and what it means to be a leader…
Christopher Mickey Launches New Personal Website to Share Insights and Expertise
Image: https://www.getnews.info/wp-content/uploads/2024/09/1726862321.png
Christopher Mickey, New Port Richey, FL, USA
Christopher Mickey, entrepreneur and owner of Airheads HVAC, is excited to announce the launch of his brand-new personal website, https://www.christophermickeyflorida.com/
Christopher Mickey, entrepreneur and owner of Airheads HVAC, is excited to announce the launch of his brand-new personal website,https://www.christophermickeyflorida.com/. The website is designed to serve as a hub for Christopher's professional journey, providing a platform to share his entrepreneurial insights, business expertise, and valuable…
Christopher Mickey: Entrepreneur and Owner of Airheads HVAC Featured in Exclusiv …
Image: https://www.getnews.info/wp-content/uploads/2024/08/1723565480.jpeg
Christopher Mickey, New Port Richey, FL, USA
Christopher Mickey, the entrepreneurial force behind Airheads HVAC, has been prominently featured in an exclusive interview on Ideamensch.
Christopher Mickey, the entrepreneurial force behind Airheads HVAC, has been prominently featured in an exclusive interview on Ideamensch. Known for his innovative approach and dynamic leadership in the HVAC industry, Christopher shares insights into his journey, offering valuable advice to aspiring entrepreneurs and established business…
AceMascot Costumes Shop Unveils Enchanting New Disney, Mickey, and Minnie Mascot …
AceMascot Costumes Shop, a premier provider of high-quality mascot costumes, proudly announces the launch of its latest Disney Costumes, Mickey Mouse Costume, and Minnie Mouse Costume, set to bring magical moments to life.
AceMascot Costumes Shop, renowned for its extensive range of mascot costumes, is thrilled to introduce its latest additions to the collection - Disney Themed Costumes, alongside specifically designed Mickey Mouse and Minnie Mouse Costumes. This announcement is set…
