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Major Growth Driver Identified in 2025 Sports Tourism Market: An Increase In The Number Of Young Players Is Driving The Growth Of The Sports Tourism Market

08-12-2025 07:59 AM CET | IT, New Media & Software

Press release from: The Business Research Company

Sports Tourism Market Size

Sports Tourism Market Size

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Sports Tourism Market Size Valuation Forecast: What Will the Market Be Worth by 2025?
In the past few years, there has been a significant increase in the size of the sports tourism market. Projections show that it will expand from a market value of $583.14 billion in 2024 to approximately $649.73 billion in 2025, representing a compound annual growth rate (CAGR) of 11.4%. The substantial growth seen in the historic period can be credited to enhancements in transportation infrastructure, the emergence of sports media, intensifying globalization, accelerated expansion in the sports industry, and an increased number of sports tournaments.

Sports Tourism Market Size Forecast: What's the Projected Valuation by 2029?
Expectations are high for a swift expansion of the sports tourism market in the coming years, with predictions showing a surge to $992.32 billion by 2029, entailing a compound annual growth rate (CAGR) of 11.2%. The expected growth during this forecast period can be associated with intensified advertising initiatives, increased participation of women's teams, the creation of more fan zones, higher demand for technology, and more substantial investments by a range of organizations. Forecasts for the period also anticipate prominent trends such as AI integration in wearable tech like watches and heart rate monitors for player monitoring, the digitization process, technology advancement, the rise of the Internet of Things (IoT), and the adoption of Augmented Reality (AR) and Virtual Reality (VR) in the world of sports.

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What Are the Drivers Transforming the Sports Tourism Market?
The surge in young athletes is predicted to fuel the expansion of the sports tourism industry in the future. Increased health consciousness, more accessible sports structures, and strengthened community engagement are often key factors encouraging more young participants in sports. This involvement not only promotes sports tourism but also stimulates demand for youth sports contests and tournaments, thereby encouraging travel for competitions and training programs. For example, as per a December 2023 report from the Sports and Fitness Industry Association (SFIA), a trade body based in the US, team sports involvement in the country rose to 70.8 million in 2022 from 67 million in 2020, indicating a rise of 3.6 million participants. The overall growth in team sports participation was especially significant amongst the 6-to-12 and 13-to-17 age brackets, both of which experienced increased participation rates from 2021 to 2022. Hence, the surge in young participants is fuelling the sports tourism industry's expansion.

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What Long-Term Trends Will Define the Future of the Sports Tourism Market?
Leading corporations active in the sports tourism industry are concentrating their efforts on inventing sophisticated solutions, including real-time dynamic index scoring, to augment decision-making process and optimize event management. Real-time dynamic index scoring is a technique that constantly evaluates and updates scores or evaluations of destinations, happenings, and facilities on the basis of real-time data. This mechanism aids stakeholders to make informed decisions and speedily adapt to fluctuating conditions. For example, in June 2024, Tempest, a software, websites, and digital marketing solutions provider based in the US, introduced the Sports Tourism Index 2.0. This enhanced platform is designed to boost the proficiency of destination marketing organizations (DMOs) and sports event rights owners. The revised platform integrates notable enhancements including advanced event search features with predictive aspects, real-time dynamic index scoring, and comprehensive management tools for facilities and user groups. Additionally, it provides advanced matchmaking features and instant reporting to effectively link events with appropriate facilities.

Which Segments in the Sports Tourism Market Offer the Most Profit Potential?
The sports tourism market covered in this report is segmented -

1) By Tourism: Active, Passive, Nostalgia
2) By Type: Soccer And Football, Cricket, Basketball, Tennis, Hockey, Other Types
3) By Sports Activity: Adventure Sports Tourism, Individual Sports Tourism, Team Sports Tourism
4) By Booking Channel: Online Booking Platform, Direct Bookings, Travel Agencies, Social Media Platforms, Other Booking Channels

Subsegments:
1) By Active: Sports Participation, Sports Training Camps, Sports Competitions (Amateur)
2) By Passive: Spectator Sports Events, Sports Fan Tourism (Attending Games, Tournaments)
3) By Nostalgia: Historical Sports Events, Sports Heritage Tours, Museums And Hall Of Fame Visits

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Which Firms Dominate the Sports Tourism Market by Market Share and Revenue in 2025?
Major companies operating in the sports tourism market are KNT CT Holdings, IMG Travel, Thomas Cook India Ltd., International Sports Management Inc., Teamlink Travel, Match Hospitality AG, QuintEvents LLC, Sports Tours International Ltd., Sportsnet Corp. Pty Ltd., JTB India Pvt. Ltd., Fanatic Sports Pvt. Ltd., Event Travel Management, Sports Travel and Hospitality Group Ltd., Travel And Sport, Veda Sports Marketing Pvt. Ltd., Victory Sports Tours, BAC Sports Ltd., DTB Sports Management Ltd, Premiership Experience, Global Sports Travel and Tours Pty Ltd., Sports Travel Group, ITC Travel Group, Hospitality Group

Which Regions Offer the Highest Growth Potential in the Sports Tourism Market?
Europe was the largest region in the sports tourism market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the sports tourism market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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