Press release
When Hotels Are Full, open your mind to a Room with Many Views, smart Offers #5 BRABUS as Innovative Accommodation in Hamburg
- As the first episode of the campaign, "A Room with Many Views" was launched in Hamburg
- German actress Marijke Smitt and American photographer Kasey Fillmore experienced the smart #5 BRABUS as a premium mobile accommodation with "suite bed" mode
During Auto Shanghai 2025, smart officially kicked off its "open your mind Experiences" global campaign, demonstrating the brand's commitment to bringing its brand claim "open your mind" to life through inspirational, real-world applications.
Recently, smart launched "A Room with Many Views", the first episode of its global campaign, in Hamburg. This innovative activation transformed the smart #5 BRABUS into a premium mobile accommodation, offering a unique stay experience that goes beyond typical hotel offerings.
Image: https://lh7-rt.googleusercontent.com/docsz/AD_4nXflyTkWycug9eQlICGJj7lQ61Sao4w9QkznDgzFpU604SZ82rQ8BwgfZic5vG-L9qilDJrqucFyhA2f3XzW8WoeeCXUdQNwULNbnIumHxLHhXwmQ12zxM-nOXU5D4O0vA31OxLNjA?key=r6ym0klxt60G-_63blr0uw
smart launched "A Room with Many Views", the first episode of its global campaign, in Hamburg.
A Room with Many Views: Switch on "suite bed" mode
During OMR (Online Marketing Rockstars Festival) 2025, Hamburg faced a severe accommodation shortage with rooms in high demand. smart introduced an innovative solution: the smart #5 BRABUS reimagined as a room with many views. The brand invited German actress Marijke Smitt and American photographer Kasey Fillmore to document their authentic two-day journey in the #5 BRABUS, showcasing an extraordinary exploration of Hamburg - from watching sunsets over the harbour in the car's "suite bed" mode to waking up in nature just minutes from the OMR venue.
Image: https://lh7-rt.googleusercontent.com/docsz/AD_4nXfpc-flAdJRDxuw1-NItubyKSQNDx74ZjI8iASyVtrdnpKObobtDlDHg4UINGQxxfDRTjYFP9BfaxyC_z2s1EZDKMP-MUNVsFeyvdTmZ5vL0iXWOE5pCAftzRd6USBlFGBpDBisBA?key=r6ym0klxt60G-_63blr0uw
smart invited German actress Marijke Smitt and American photographer Kasey Fillmore to document their authentic two-day journey in the #5 BRABUS.
At the campaign's core is the "Power of Firsts" concept - rooted in the belief that first-time experiences create powerful emotional connections, unlocking minds to new possibilities.
smart #5 BRABUS: Exciting to drive, comfortable to live in
This smart #5 BRABUS features a "suite bed" mode that transforms the interior space into a comfortable sleeping area. With its distinctive BRABUS design elements, premium materials like DINAMICA Registered seats and Alcantara steering wheel, and immersive Sennheiser sound system, the vehicle delivers hotel-level comfort while maintaining the performance character that defines the BRABUS nameplate.
Image: https://lh7-rt.googleusercontent.com/docsz/AD_4nXePqOwxnV1Yd8K_KfCaKFHQig27v2M3K7pHIlumwoaIX9NakV1JmWlf49Ulub19oKXQa7sSt1IO0u5jjD6wJf61I0nr9mjV2wUsfpWN0jUiEft25XcMB9kQuGeYHaQkQTib0d5c5Q?key=r6ym0klxt60G-_63blr0uw
Image: https://lh7-rt.googleusercontent.com/docsz/AD_4nXdn7vnr96g3L0GtqcuWHowOsit5717gKVzl0wmVy2Qd_kXgZGaUuVUvHqsaWIlF6RaNtkUXOriNc40SROnjVcH_JbeGUpY0FUKN5wmN5pZeYrK2gKh2JHqDm1WKzeXXsTcMMHki?key=r6ym0klxt60G-_63blr0uw
This smart #5 BRABUS features a "suite bed" mode that transforms the interior space into a comfortable sleeping area.
This combination of high-end amenities, exceptional performance, and fast-charging capability made it the perfect vehicle to reimagine how we travel. Following its world premiere during Milan Design Week and launch at Auto Shanghai 2025, the #5 BRABUS proved it's more than just a vehicle - it's a platform for new experiences.
Image: https://lh7-rt.googleusercontent.com/docsz/AD_4nXeYu0lMiFzRI2hIUmySnnU7D9RZjvk2PXWDxsjNRX3Owz4L25V-x_QIH6a27KAnRAbn7rJEtPaESuvqOgzFywSua0FKCtHCURzwLmIN-3oM6T63jx3ALV2MgQv1_K6b7fYpy8BwOw?key=r6ym0klxt60G-_63blr0uw
Image: https://lh7-rt.googleusercontent.com/docsz/AD_4nXexlpGqn7nudYONd2oHS6JEwHoNmJZSceupAUsZ31vpz5PYNUMUsHTyWI4GFfh-Sn8eaSV69tkjt3xaX7orbBdL_0aic3N6Kbw7dKr641CG20hZxJTe-C04SJPh-UA_-sRbmcYO2Q?key=r6ym0klxt60G-_63blr0uw
This combination of high-end amenities, exceptional performance, and fast-charging capability made the #5 BRABUS the perfect vehicle to reimagine how we travel.
"open your mind Experiences" will continue launching more episodes throughout 2025, bringing innovative first-time experiences to global markets. Each episode aims to inspire global customers to explore life's endless possibilities, together with smart brands and products.
Contact
Sebastian Liu
sebastian.liu@smart.com [mailto:sebastian.liu@smart.com]
About smart
Since the birth of the brand in the 1990s, smart has always maintained the vision of exploring the best solutions for future urban mobility. In late 2019, Mercedes-Benz AG and Zhejiang Geely Holding Group officially established smart global joint venture.
From 2019 to 2024, after the comprehensive renewal of its brand, products, and business model, smart successfully achieved the strategic objectives set for its initial five-year phase. Adhering steadfastly to the "China-Europe, Dual Home" global development strategy, smart has transformed into a leading premium all-electric intelligent automotive brand. It now boasts an expanding product matrix and a global footprint spanning around 40 countries and regions. In 2025, smart aims to boost its global business operations.
Media Contact
Company Name: Smart
Contact Person: Sebastian Liu
Email: Send Email [http://www.universalpressrelease.com/?pr=when-hotels-are-full-open-your-mind-to-a-room-with-many-views-smart-offers-5-brabus-as-innovative-accommodation-in-hamburg]
Country: China
Website: http://media.smart.com
Legal Disclaimer: Information contained on this page is provided by an independent third-party content provider. GetNews makes no warranties or responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you are affiliated with this article or have any complaints or copyright issues related to this article and would like it to be removed, please contact retract@swscontact.com
This release was published on openPR.
Permanent link to this press release:
Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release When Hotels Are Full, open your mind to a Room with Many Views, smart Offers #5 BRABUS as Innovative Accommodation in Hamburg here
News-ID: 4138907 • Views: …
More Releases from Getnews
East Coast Marine Contracting Provides Full Service Marine Fleet For Water Based …
Image: https://www.globalnewslines.com/uploads/2025/08/1755269820.jpg
East Coast Marine Contracting boosts water-based project capabilities with a versatile fleet designed for efficiency and flexibility.
Sydney, NSW - August 15, 2025 - East Coast Marine Contracting (ECMC) now offers a full-service fleet to support water-based projects across New South Wales and beyond. The company owns and operates self-propelled work boats, modular and hopper barges, piling and crane barges, and aluminium work punts. Every vessel is road transportable for…
Future Electronics Highlights Panasonic Industry's Test & Measurement Solutions …
Image: https://www.globalnewslines.com/uploads/2025/08/1755268949.jpg
Future Electronics, a leading global distributor of electronic components, is featuring Panasonic Industry's innovative Test & Measurement solutions.
Montreal, Canada - August 15, 2025 - Future Electronics, a leading global distributor of electronic components, is featuring Panasonic Industry's innovative Test & Measurement solutions designed to meet the rigorous demands of Automated Test Equipment (ATE), IC testers, and other high-performance applications.
ATE systems play a critical role in quickly measuring and evaluating…
Future Electronics Introduces Smart Edge AI Arc Fault Detection Solution Featuri …
Image: https://www.globalnewslines.com/uploads/2025/08/1755268770.jpg
Future Electronics, a global leading distributor of electronic components, is pleased to announce the launch of an advanced Edge AI Arc Fault Circuit Interrupter (AFCI) solution.
Montreal, Canada - August 15, 2025 - Future Electronics, a global leading distributor of electronic components, is pleased to announce the launch of an advanced Edge AI Arc Fault Circuit Interrupter (AFCI) solution, designed to deliver ultra-fast and accurate arc fault detection in modern…
Thumbler AI Launches in London, Transforming How YouTubers Create Thumbnails and …
Image: https://www.globalnewslines.com/uploads/2025/08/72fd665231b19c1a9712fb8210ba51a9.jpg
UK-based AI startup Thumbler AI [https://www.thumbler.ai] has officially launched its cutting-edge platform that helps YouTubers and content creators design high-impact thumbnails and titles in seconds - complete with YouTube feed previews for maximum click-through potential.
Leveraging advanced AI, Thumbler AI instantly generates multiple thumbnail variations and engaging video titles, then displays them in true-to-life YouTube previews so creators can see exactly how their videos will stand out before publishing.
"Great content…
More Releases for BRABUS
#3 BRABUS Earns Spot in The Australian's 'Hot 25 Cars of the Year'
*
The Australian's motoring critics - Jeremy Clarkson and Stephen Corby - reveal their 25 most impressive cars of 2025.
*
The smart #3 BRABUS impressed the motoring critics with its premium quality and enjoyable driving experience.
The smart #3 BRABUS has been named one of the 'Hot 25 Cars of the Year' by renowned motoring critics, Jeremy Clarkson and Stephen Corby. The duo unveiled their selection of the 25 most impressive cars…
Made to Stand Out: World Premiere of the smart #5 BRABUS
- The smart #5 BRABUS marks the highlight of the all-electric smart product portfolio, embodying confident performance and unmistakable BRABUS design
- With its worldwide launch, the smart #5 BRABUS completes the lineup and is the most powerful offering in the range of the smart #5
- Following the world premiere, the smart #5 BRABUS will celebrate its Asian Premiere at Auto Shanghai 2025
Smart is once again setting standards in…
Automobile Modification Market Is Booming So Rapidly | Brabus, AC Schnitzer, RMA …
Automobile Modification Market is estimated to increase at a growth rate of 3.9% CAGR over the forecast period from 2024 to 2030.
Latest Study on Industrial Growth of Automobile Modification Market 2024-2030. A detailed study accumulated to offer Latest insights about acute features of the Automobile Modification market. The report contains different market predictions related to revenue size, production, CAGR, Consumption, gross margin, price, and other substantial factors. While emphasizing the…
Car Modification Market is Booming Worldwide | Brabus, D.C. Design, Wicked Wheel …
Advance Market Analytics published a new research publication on "Car Modification Market Insights, to 2028" with 232 pages and enriched with self-explained Tables and charts in presentable format. In the Study you will find new evolving Trends, Drivers, Restraints, Opportunities generated by targeting market associated stakeholders. The growth of the Car Modification market was mainly driven by the increasing R&D spending across the world.
Some of the key players profiled in…
Roadsters Market Emerging Trends and Growth Prospects 2029 | McLaren, Brabus, MI …
The Latest research study released by HTF MI "Global Roadsters Market with 120+ pages of analysis on business Strategy taken up by key and emerging industry players and delivers know-how of the current market development, landscape, technologies, drivers, opportunities, market viewpoint, and status. Understanding the segments helps in identifying the importance of different factors that aid market growth. Some of the Major Companies covered in this Research are Maserati, Ferrari,…
FTIR Gas Analyzer Market Comprehensive Analysis And Future Estimations 2031 | Al …
New York, According to a new market research report published by Global Insight Services FTIR Gas Analyzer Market is expected to grow by 2031. Report includes in-depth segmentation and market size data by categories, product types, applications, and geographies. Report also includes comprehensive analysis of key issues, trends and drivers, restraints and challenges, competitive landscape, as well as recent events such as M&A activities in the market.
Request Sample Report :…
