Key Trends Influencing the Growth of the Enterprise Video Market in 2025: AI Video Analytics Advancements In Enterprise Video Market

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What Is the Expected CAGR for the Enterprise Video Market Through 2025?
In recent times, the enterprise video market has witnessed a swift expansion. The market is projected to escalate from $22.02 billion in 2024 and further to $24.64 billion in 2025, marking a Compound Annual Growth Rate (CAGR) of 11.9%. The significant growth in the previous period was majorly spurred due to factors such as an increase in internet accessibility, transition to work from home, surge in video streaming offerings, a growing demand for on-demand video services, better user interaction, reduced video production costs, corporate training and communication requirements, along with the proliferation of e-learning platforms.

What's the Projected Size of the Global Enterprise Video Market by 2029?
Anticipated to experience rapid expansion in the coming years, the enterprise video market size is projected to escalate to $38.31 billion by 2029, with a compound annual growth rate (CAGR) of 11.7%. Factors contributing to this growth throughout the forecast period include the enlargement of the 5G network, greater acceptance of the hybrid work structure, a surge in-demand for high-quality video content, development in the realm of virtual and augmented reality, more robust cybersecurity precautions, and extension of cloud-based video solutions. The notable trends in the forecast period encompass elevated usage of AI and machine learning, increased quest for ultra-high-definition video, incorporation of virtual and augmented reality, attention towards improved video security, the proliferation of cloud-based video frameworks, and an intensified focus on customised content.

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Top Growth Drivers in the Enterprise Video Industry: What's Accelerating the Market?
The uptick in the necessity for remote functioning and group endeavors is projected to fuel the expansion of the enterprise video sector in the days ahead. This refers to individual employees or teams harmonizing their tasks from various locations using digital gadgets and technological aids. The rise in flexible work conditions due to progression in technology, altered work patterns, and the need for adjustability during worldwide events such as the COVID-19 pandemic are contributing factors. Enterprise video plays a crucial role as a mediator for far-flung teams by enabling effective communication, virtual conferences and shared accessibility to knowledge resources, thereby encouraging productivity and unity among remote employees. For example, a report from AT&T, a telecommunications giant based in the US, revealed that in February 2022, the percentage of businesses embracing a mix of remote and office functioning is expected to rise from 42% in 2021 to 81% in 2024. This growing demand for remote functioning and teamwork is a key driver behind the expansion of the enterprise video market.

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What Trends Will Shape the Enterprise Video Market Through 2029 and Beyond?
Businesses leading the enterprise video market are focusing on the integration of technology and analytics such as AI video analytics, to decipher video data and gain important insights for use in security, operations, marketing, and decision-making fields. The deployment of AI video analytics within enterprise video improves video content, upgrades security, and offers actionable insights via sophisticated data analysis and machine learning techniques. For example, Claro Enterprises Solutions, a telecom company based in the US, rolled out AI video analytics in May 2023. AI video analytics, with its improved security, operational efficiency, customer experience enhancement, and cost-reduction through automated video analysis and insights generation, holds significant benefits. The advancements in AI video analytics are revolutionizing surveillance and security systems by integrating artificial intelligence algorithms for video data analysis, thus enabling real-time threat detection, behavior evaluation, and enhanced decision-making capabilities.

What Are the Main Segments in the Enterprise Video Market?
The enterprise video market covered in this report is segmented -

1) By Solution: Video Conferencing, Video Content Management, Webcasting
2) By Services: Integration And Deployment, Managed Service, Professional Service
3) By Deployment: Cloud, On-premises
4) By Application: Corporate Communications, Training And Development, Marketing And Client Engagement
5) By End-User: Information And Technology (IT) And Telecom, Banking, Financial Services And Insurance (BFSI), Healthcare And Life Sciences, Media And Entertainment, Education, Retail And Consumer Goods, Other End-Users

Subsegments:
1) By Video Conferencing: On-Premise Video Conferencing, Cloud-Based Video Conferencing, Video Conferencing Hardware, Video Conferencing Software
2) By Video Content Management: Video Storage Solutions, Video Cataloging And Indexing, Video Distribution Platforms, Video Analytics Solutions
3) By Webcasting: Live Webcasting Solutions, On-Demand Webcasting, Webcasting Platforms For Events, Corporate Webcasting Solutions

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Which Top Companies are Driving Growth in the Enterprise Video Market?
Major companies operating in the enterprise video market are Google LLC, Microsoft Corporation, Verizon Communications Inc., Huawei Technologies Co. Ltd., Amazon Web Services (AWS), Hewlett-Packard (HP), International Business Machines Corporation (IBM), Cisco Systems Inc., Adobe Systems Incorporated, Computer Sciences Corporation (CSC), Zoom Video Communications Inc., Citrix Systems Inc., Avaya Inc., Polycom Inc., Alcatel-Lucent SA, GoTo Technologies USA Inc., Brightcove Inc., Kaltura Inc., Lifesize Inc., BlueJeans Network Inc., JW Player, Vidyo Inc., Vbrick Systems Inc., Kollective Technology Inc., Panopto Inc., Qumu Corporation, Wistia Inc., BigMarker, Mediasite by Sonic Foundry

Which Regions Will Dominate the Enterprise Video Market Through 2029?
North America was the largest region in the enterprise video market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the enterprise video market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

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