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Drinking Yogurt: A Leading Driver Behind Rising Dairy Consumption Fuels Growth In Drinking Yogurt Market Market Expansion in 2025
Use code ONLINE30 to get 30% off on global market reports and stay ahead of tariff changes, macro trends, and global economic shifts.What Will the Drinking Yogurt Industry Market Size Be by 2025?
The market for drinking yogurt has experienced significant growth in the past few years. It is projected to rise from $44.39 billion in 2024 to $48.62 billion in 2025, with a compound annual growth rate (CAGR) of 9.5%. Factors contributing to the historical growth include heightened demand for probiotic-rich foods, increased understanding of health and well-being, growth in disposable incomes across multiple regions, the appeal to varied consumer groups, and a rise in the consumption of food products that boost immunity.
What's the Long-Term Growth Forecast for the Drinking Yogurt Market Size Through 2029?
In the near future, the drinking yogurt market size is predicted to witness significant growth, expanding to a total of $69.07 billion by 2029 with a compound annual growth rate (CAGR) of 9.2%. This acceleration within the prediction period can be linked to several factors such as a mounting demand for plant-based products, greater emphasis on sustainable production methods, enhanced preservation techniques, the proliferation of online shopping and subscriptions, and the consumers' growing preference for wholesome foods. Within this same prediction period, key trends to watch out for include an increasing inclusion of functional ingredients, the arrival of plant-based yogurt drinks, the introduction of novel flavors, yogurt drinks made from various types of milk, and an uptick in ingredient innovation.
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What Are the Key Growth Drivers Fueling the Drinking Yogurt Market Expansion?
The boom in the consumption of dairy food is set to boost growth in the drinking yogurt market. Dairy foods are essentially products derived from mammalian milk including, but not limited to, cows, goats and sheep. This intensified consumption of dairy products can be attributed to increasing awareness of their health benefits, cultural predilections, evolving lifestyles, and shifting consumer preferences. Drinking yogurt is particularly favored as a dairy item due to its multifunctionality, nutrition value and ease of consumption. Its versatile nature and health-friendly properties make it an ideal choice for both culinary and nutritional purposes; for example, in November 2023, the Foreign Agricultural Service, which is an international branch of U.S agriculture, reported that milk usage for industrial purposes escalated to 5.847 MMT, compared to a forecasted 5.817 MMT. Looking ahead, cheese production is expected to smash records with 445,000 metric tons anticipated in 2024, marking an increase of 28% from the previous year. Therefore, it's clear that the increased intake of dairy food is accelerating the drinking yogurt market.
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What Are the Key Trends Driving Drinking Yogurt Market Growth?
Leading businesses in the drinking yogurt market are prioritizing innovation and creating unique products like multi-benefit drinkable Yogurt. This is aimed at boosting gut health and adding other functional benefits like strengthened immune support and elevated energy levels. Multi-benefit drinkable Yogurt falls under a yogurt category that offers various health advantages beyond basic nutrition. These products usually merge the creamy consistency and sharp taste of Yogurt with extra ingredients to boost certain health and wellness aspects. In March 2022, an example was showcased by Danone, a food and beverage company from France, when it introduced Activia+ Multi-Benefit Drinkable Yogurt. Activia+ is a beverage yogurt product filled with billions of live and active probiotics designed to help bolster gut health. The yogurt beverages consist of 9 grams of sugar and 70 calories, and offer three different flavors: strawberry, peach, and raspberry.
How Is the Drinking Yogurt Market Segmented?
The drinking yogurt market covered in this report is segmented -
1) By Type: Dairy Based, Non Dairy Based
2) By Flavor: Flavored, Plain
3) By Packaging: Bottles, Tetra Pack
4) By Distribution Channel: Supermarkets And Hypermarkets, Convenience Stores, Specialty Stores, Online Stores
Subsegments:
1) By Dairy-Based: Regular Dairy-Based Drinking Yogurt, Low-Fat Or Reduced-Fat Dairy-Based Drinking Yogurt, Probiotic Dairy-Based Drinking Yogurt, Flavored Dairy-Based Drinking Yogurt
2) By Non-Dairy Based: lmond Milk-Based Drinking Yogurt, Coconut Milk-Based Drinking Yogurt, Soy Milk-Based Drinking Yogurt, Oat Milk-Based Drinking Yogurt
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Which Companies Are Leading the Charge in Drinking Yogurt Market Innovation?
Major companies operating in the drinking yogurt market are Nestle S.A., Groupe Lactalis SA, Danone Inc., General Mills Inc, Royal FrieslandCampina N.V, Arla Foods amba, Meiji Holdings Co Ltd., Gujarat Cooperative Milk Marketing Federation Ltd., Valio Ltd., Schreiber Foods Inc., Chobani Global Holdings LLC, Stonyfield Farm Inc., Kri Kri S.A. Dairy Industry, Wallaby Yogurt Company Inc., Noosa Yoghurt LLC, Straus Family Creamery, Marmum Dairy Farm LLC, Dana Dairy Group, Juhayna Food Industries, Fage International S.A., Clover Sonoma, Brown Cow Yogurt, Parmalat S.p.A, Siggi's Dairy LLC, Yoplait USA Inc.
Which Regions Are Leading the Global Drinking Yogurt Market in Revenue?
Asia-Pacific was the largest region in the drinking yogurt market in 2023. The regions covered in the drinking yogurt market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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