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Key Trends Reshaping the Data Analytics Market: Innovative Unified Analytics Platforms Transforming The Data Analytics Market Industry Transformation

07-25-2025 08:59 AM CET | IT, New Media & Software

Press release from: The Business Research Company

Data Analytics

Data Analytics

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Data Analytics Market Size Growth Forecast: What to Expect by 2025?
The size of the data analytics market has experienced exponential growth recently. The market, which was pegged at $74.83 billion in 2024, is projected to escalate to $94.86 billion in 2025, reflecting a compound annual growth rate (CAGR) of 26.8%. Factors contributing to this growth during the historic period include increasing data volume, the necessity for business intelligence, regulatory compliance mandates, cost-effectiveness, improvements in productivity, and the pursuit of competitive advantage.

How Will the Data Analytics Market Size Evolve and Grow by 2029?
The size of the data analytics market is predicted to witness a tremendous surge in the course of the next few years. The market is projected to expand to $257.96 billion in 2029, with a compound annual growth rate (CAGR) of 28.4%. The factors contributing to this growth in the forecast period include the integration of AI and machine learning, the rise of predictive analytics, widened application spans across various industries, development of cloud-oriented analytics solutions, emphasis on real-time analytics, and issues surrounding data privacy and security. The upcoming trends over the forecast period are expected to feature the use of data analytics in cybersecurity, focus on elucidating AI data interpretation, the escalating role of data analytics in enhancing customer experience, the role of data analytics in perfecting supply chain operations, and an increase in cross-industry collaboration to gain insights from data.

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https://www.thebusinessresearchcompany.com/report/data-analytics-global-market-report

What Drivers Are Propelling the Growth of Data Analytics Market Forward?
The data analytics market is projected to expand due to the increasing usage of real-time data analytics. Real-time data analytics, a potent tool that examines data during its creation, enables businesses to make decisions and act promptly. This analytics can detect trends, patterns, and discrepancies instantaneously, allowing for immediate changes and actions, especially in sectors like finance, healthcare, and manufacturing where quick decisions are crucial. For example, a May 2022 survey report by UK-based software company KX Systems Inc., which polled over 1,200 companies, found that approximately 80% experienced a revenue increase due to real-time data analytics in the US, France, and Germany. Similarly, 62% reported more efficient operations after deploying real-time data systems in US and Australian companies. Additionally, real-time data analytics saved $321 billion in non-staff operational costs in 2022, with the potential to reach $379 billion if applied across all the top industry sectors. Consequently, the rising utilization of real-time data analytics will fuel the growth of the data analytics market. Data Analytics Market Driver: The Influence Of Big Data Adoption On The Expansion Of The Data Analytics Market

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Which Emerging Trends Are Transforming the Data Analytics Market in 2025?
The primary focus of prominent businesses in the data analytics market is to innovate cutting-edge solutions like unified analytics platforms, enhancing their market stature by offering exceptional services to their clientele. Essentially, a unified analytics platform is a software solution that serves as a comprehensive environment for gathering, storing, analyzing, and presenting data from a variety of sources. To illustrate, Microsoft Corporation, a software enterprise based in the United States, unveiled Microsoft Fabric in May 2023. This platform is a comprehensive, unified analytics solution that merges all data analytics instruments. Fabric amalgamates technologies such as Azure Data Factory, Azure Synapse Analytics, and Power BI into a single cohesive package, empowering data and corporate professionals to fully utilize the capabilities of the available data and lay the foundation for the Artificial Intelligence age. Users are provided with one platform accompanied by a unified architecture and experience, housing all necessary features for developers to derive insights from data and relay them to the business end users. Fabric does not just stop there; it is incorporated with the Azure Open AI Service, which equips developers with the ability to utilize the robustness of generative AI against the data. This aids business users in gleaning insights out of said data.

What Are the Key Segments in the Data Analytics Market?
The data analytics market covered in this report is segmented -

1) By Type: Big Data Analytics, Business Analytics, Customer Analytics, Risk Analytics, Statistical Analysis, Other Types
2) By Deployment: On-Premises, Cloud
3) By Enterprise Size: Large Enterprises, Small And Medium Enterprises (SMEs)
4) By Application: Supply Chain Management, Enterprise Resource Planning, Database Management, Human Resource Management, Other Applications
5) By End-User: Banking, Finance, And Insurance (BFSI), Government, Healthcare, Information Technology (IT) And Telecom, Military And Defense, Other End-Users

Subsegments:
1) By Big Data Analytics: Predictive Analytics, Prescriptive Analytics, Descriptive Analytics
2) By Business Analytics: Performance Management, Business Intelligence, Data Visualization
3) By Customer Analytics: Customer Segmentation, Customer Lifetime Value Analysis, Sentiment Analysis
4) By Risk Analytics: Credit Risk Analytics, market Risk Analytics, Operational Risk Analytics
5) By Statistical Analysis: Inferential Statistics, Regression Analysis, Time Series Analysis
6) By Other Types: Text Analytics, Web Analytics, Social Media Analytics

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Who Are the Key Players Shaping the Data Analytics Market's Competitive Landscape?
Major companies operating in the data analytics market report are Google LLC, Microsoft Corp, Dell Inc., Amazon Web Services Inc., IBM Corporation, Oracle Corporation, SAP SE, Salesforce Inc., SAS Institute Inc., Teradata Corp, Databricks Inc., TIBCO Software Inc., Alteryx Inc., Zoho Corporation Pvt Ltd., Qlik International AB, Mu Sigma Inc., BOARD International S.A., ThoughtSpot Inc., Pyramid Analytics BV, Absolutdata Technologies Inc., GoodData Corporation, Logi Analytics Inc., SiSense Inc., Yellowfin International Pty Ltd., Datameer Inc., Plotly Technologies Inc., Chartio

What Geographic Markets Are Powering Growth in the Data Analytics Market?
North America was the largest region in the data analytics market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the data analytics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

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3.Policy Makers & Regulators - To track industry developments and align regulatory frameworks.
4.Consultants & Analysts - To support market entry, expansion strategies, and client advisory work.

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