Emerging Trends to Reshape the Biscuits Market: Innovative Trends in the Biscuit Market: ITC's Strategic Launch of Sunfeast Super Egg & Milk Biscuit as a Key Influencer

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Biscuits Market Size Growth Forecast: What to Expect by 2025?
The size of the biscuits market has seen considerable growth in the past few years. The market is projected to expand from $127.99 billion in 2024 to $135.3 billion in 2025, with a compound annual growth rate (CAGR) of 5.7%. Factors contributing to this growth during the historical period include shifts in consumer lifestyles, increasing health and wellness trends, the growth of e-commerce, changes in trade policies, and crisis events.

How Will the Biscuits Market Size Evolve and Grow by 2029?
It is projected that the biscuits market will experience robust expansion in the forthcoming years, escalating to $168.45 billion in 2029 with a compound annual growth rate (CAGR) of 5.6%. The predicted surge during the forecast period can be credited to various factors such as rising personalization trends, the merge of global flavors, the increase in plant-based diets, varied dietary choices, and governmental rules. Prominent trends during the forecast timeframe are expected to involve artisanal and craft biscuits, subscription-based models, interactive packaging, gastronomic collaborations, and blockchain traceability.

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What Drivers Are Propelling the Growth of Biscuits Market Forward?
The accelerating pace of urbanization is predicted to fuel the expansion of the biscuits market in the future. Urbanization expresses the transition of population into comparatively smaller regions, building cities. This grouping results in the conversion of land for purposes such as residential, commercial, industrial, and transportation. Around the globe, urbanization is modifying food systems by molding the geographical patterns of food demand and affecting consumer choices. For example, as per the World Economic Forum, a Switzerland-based international non-profit and advocacy group, in April 2022, it is anticipated that by 2050, 80% of the global population will be residing in cities. Currently, over 4.3 billion people, which is 55% of the global population, live in cities, a statistic that is estimated to increase to 80% by 2050. Consequently, swift urbanization is spurring the progress of the biscuits market.

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Which Emerging Trends Are Transforming the Biscuits Market in 2025?
Renowned firms in the biscuit industry are centering their efforts on creating unique products which include options such as gluten-free, plant-based, nutritionally fortified, high-protein, and low or no sugar variants. High nutritional profile biscuits are biscuits specifically concocted to supply crucial nutrients, hence they are healthier as compared to regular biscuits. For instance, in August 2024, ITC, a Business and Information Technology enterprise based in India, launched the Sunfeast Super Egg & Milk Biscuit. This innovative product caters predominantly to kids, marking a calculated venture into a less exploited segment of the biscuit industry. It seeks to cater to a certain need by furnishing a snack that merges nutritious elements like eggs and milk, which are essential for children's growth. The introduction of this product is intrinsic to ITC's comprehensive plan to bring about innovation in the food terrain and adapt to consumer preferences leaning towards health and convenience.

What Are the Key Segments in the Biscuits Market?
The biscuits market covered in this report is segmented -

1) By Type: Crackers And Savory Biscuits, Sweet Biscuits
2) By Source: Wheat, Oats, Millets
3) By Flavor Type: Plain, Chocolate, Sour Cream, Cheese, Spiced, Fruits And Nuts
4) By Distribution Channel: Super markets Or Hyper markets, Convenience Stores, Specialist Retailers, Online Retail, Other Distribution Channels

Subsegments:
1) By Crackers And Savory Biscuits: Salted Crackers, Cheese Crackers, Whole Grain Crackers, Specialty Savory Biscuits
2) By Sweet Biscuits: Chocolate-Coated Biscuits, Cream-Filled Biscuits, Digestive Biscuits, Cookies

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Who Are the Key Players Shaping the Biscuits Market's Competitive Landscape?
Major companies operating in the biscuits market include Universal Robina Corporation, Nestlé S.A., Mars Incorporated, Mondelez International Inc., Grupo Bimbo S.A.B. de C.V., Kellogg Company, The Kellogg Company, Pladis Global, Lotte Corporation, The Hershey Company, ITC Limited, Patanjali Ayurved Limited, Dali Foods Group Co. Ltd., Britannia Industries Limited, United Biscuits (UK) Limited, Lotus Bakeries NV, Parle Agro Pvt. Ltd., Pepperidge Farm Incorporated, Walkers Shortbread Ltd., Arnott's Ltd., Bahlsen GmbH & Co. KG, Cremica Food Industries Limited, Leclerc Foods USA Inc., Burton's Biscuit Company, Surya Food & Agro Ltd., Ravi Foods Pvt. Ltd., Anmol Industries Limited, Duke and Sons Pvt. Ltd., C.A. Pillsbury and Company, Loacker S.p.A.

What Geographic Markets Are Powering Growth in the Biscuits Market?
Europe was the largest region in the biscuits market in 2024. South America is expected to be the fastest-growing region in the biscuits market report during the forecast period. The regions covered in the biscuits market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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