TechJockey Announces Strategic Entry into US Market with $2M Investment Plan and 40K Buyer Goal - Fy 25-26

Kansas, July 15, 2025 - TechJockey, India's leading B2B software discovery and eCommerce platform, has announced its entry into the United States, marking a significant milestone in its global expansion roadmap. The company plans to invest $2 million over the next 12 months as it targets onboarding over 40,000 US-based SMB buyers and 1,000 SaaS sellers by 2028.

With a catalog of more than 21,000+ software products across 650+ categories and over 2 million global users, TechJockey has become a trusted starting point for software discovery in India. The US expansion is set to replicate that success by offering curated SaaS solutions, AI-powered software recommendations, and human-led buying support to the underserved SMB market.

"We see the US not just as a large market, but a space where software buyers are overwhelmed by too many options," said Akash Nangia, Co-Founder, TechJockey. "Our goal is to simplify software discovery for SMBs that lack internal IT teams or enterprise-scale resources."

To support this entry, TechJockey is establishing a US-based team across sales, partnerships, and customer success. It will also introduce localized comparison tools, pricing intelligence, and demo enablement features to streamline the buying experience for American businesses.

The company's go-to-market engine, featuring content localization, assisted sales, and performance marketing, will also enable software vendors to scale faster in the US without large sales infrastructure investments.

"We're creating a revenue channel for SaaS vendors, from startups to large ISVs, who want to reach the US SMB segment cost-effectively," added Arjun Mittal, Co-Founder, TechJockey.

TechJockey aims to generate $10M+ in GMV from the US over three years, positioning itself as the go-to B2B software marketplace for categories like CRM, HRTech, FinTech, Cybersecurity, and more.

Techjockey Infotech Private Limited
Ground floor, Habitat India, C-3, Block C, Qutab Institutional Area, New Delhi, Delhi 110016
Deepro Ganguly
VP - Marketing & Communications
Deepro.Ganguly@techjockey.com
+919818222176

About TechJockey

Founded in New Delhi by former Zomato founding team member Akash Nangia and ex-McKinsey executive Arjun Mittal, TechJockey is an end-to-end B2B SaaS eCommerce platform transforming how businesses discover, compare, and buy software. The platform provides side-by-side comparisons, expert consultations, and one-click demos, helping organizations make confident, well-informed software decisions. TechJockey currently serves buyers across India, the UAE, and the United States, with over 21,000+ software products listed and 2 million+ customers served to date.
For more information, visit: https://www.techjockey.com/us/

This release was published on openPR.