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Broth Market Set For Booming Fortified Food And Beverage Industry: The Driving Engine Behind Broth Market Evolution in 2025
Use code ONLINE30 to get 30% off on global market reports and stay ahead of tariff changes, macro trends, and global economic shifts.Broth Market Size Growth Forecast: What to Expect by 2025?
In the past few years, there has been significant growth in the size of the broth market. The market, which is valued at $5.12 billion in 2024, is expected to reach $5.41 billion in 2025, with a compound annual growth rate (CAGR) of 5.7%. Factors contributing to this growth during the historic period include increased interest in natural and organic foods, trends in health and wellness, the popularity of convenience and ready-to-eat foods, emphasis on sustainability and ethical sourcing, as well as culinary trends and fusion cuisine.
How Will the Broth Market Size Evolve and Grow by 2029?
In the forthcoming years, robust growth is projected for the broth market, reaching an estimated size of $6.62 billion in 2029 with a compound annual growth rate (CAGR) of 5.2%. Factors contributing to this heightened growth during the projection period include the emergence of plant-based and alternative broths, the rise of e-commerce and online retailing, the incorporation of functional and health-enhancing ingredients, the globalization of food preferences, and the increasing popularity of broth-infused beverages. Among the anticipated trends for this phase are creative packaging ideas, industry collaborations and unique limited-edition offerings, subscription services tailored to broth, transparent sourcing and labeling practices, and broth-centric snacks and condiments.
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What Drivers Are Propelling the Growth of Broth Market Forward?
The broth market's growth is predicted to be fueled by the escalating fortified food and drink industry. These are items that have been supplemented with nutrients that do not exist naturally or are in scarce supply. Broth, notably bone broth, is seen as a nutritious, natural provider of vitamins, minerals, and proteins, which heightens its appeal among those who prioritize health. For example, a February 2022 report from Agriculture and Agri-Food Canada, a government agency in Canada, reported that retail sales value of fortified or functional foods and drinks in the U.S. reached $68.9 billion in 2021. Moreover, predictions show these sales hitting $79.1 billion by 2025, a 3.5% increase from the 2021 figure. Therefore, the growth in the fortified food and drink industry is a significant driver for the broth market.
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Which Emerging Trends Are Transforming the Broth Market in 2025?
The driving trend gaining traction in the broth market is product innovation. Major players in this market are focusing on launching innovative products to solidify their market standing. For example, Z Natural Foods, a company from the United States that specializes in natural and organic foodstuffs, launched its instant chicken bone broth soup base powder in March 2023. This product provides a convenient method to reap the health benefits attached to bone broth. Its organic ingredients include chicken bone broth, carrots, tomatoes, shiitake mushrooms, and onions. This nourishing and tasty blend makes the execution of appetizing soups, stews, sauces, and other cooking concoctions simple and straightforward.
What Are the Key Segments in the Broth Market?
The broth market covered in this report is segmented -
1) By Type: Chicken Broth, Beef Broth, Vegetable Broth, Seafood Broth, Other Types
2) By Category: Organic, Conventional
3) By Nature: Shelf Stable, Refrigerated
4) By Distribution Channel: Super markets And Hyper markets, Convenience Stores, Online Retail, Other Distribution Channels
Subsegments:
1) By Chicken Broth: Homemade Chicken Broth, Packaged Chicken Broth, Organic Chicken Broth
2) By Beef Broth: Homemade Beef Broth, Packaged Beef Broth, Organic Beef Broth
3) By Vegetable Broth: Homemade Vegetable Broth, Packaged Vegetable Broth, Organic Vegetable Broth
4) By Seafood Broth: Fish Broth, Shellfish Broth, Packaged Seafood Broth
5) By Other Types: Bone Broth, Instant Or Powdered Broth, Specialty Broths
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Who Are the Key Players Shaping the Broth Market's Competitive Landscape?
Major companies operating in the broth market include Unilever plc, Ajinomoto Co. Inc., Campbell Soup Company, McCormick & Company Inc., The Hain Celestial Group Inc., Del Monte Foods Inc., Goya Foods, Swanson Health Products, Pacific Foods of Oregon LLC, Old Neighborhood Foods, Custom Culinary Inc., Frontier Natural Products Co-op, Progresso, Belcampo Group Inc., Look's Gourmet Food Company Inc., The Manischewitz Company, Kettle & Fire Inc., Shalit Foods Inc., College Inn, Savory Creations International Inc., LonoLife, Paleo Broth Company LLC, BRODO Kitchen, Bonafide Provisions LLC, Bone Broths Co., Osso Good Co., Barebones Ventures LLC
What Geographic Markets Are Powering Growth in the Broth Market?
North America was the largest region in the broth market in 2024. Asia Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the broth market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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