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Rising Urbanization Drives Growth In Digitally Printed Wallpaper Market: Core Growth Enabler in the Digitally Printed Wallpaper Market, 2025

07-08-2025 10:51 AM CET | Chemicals & Materials

Press release from: The Business Research Company

Digitally Printed Wallpaper Market

Digitally Printed Wallpaper Market

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What Will the Digitally Printed Wallpaper Industry Market Size Be by 2025?
In the past few years, the market size for digitally printed wallpaper has seen a swift expansion. The market value is anticipated to increase from $9.13 billion in 2024 to $10.39 billion in 2025, indicating a compound annual growth rate (CAGR) of 13.8%. Factors such as evolving interior design tastes, growing attention towards environmental conservation, mass customization being cost-effective, a swift production time, growth in the real estate and construction sector, and altering consumer lifestyles have all contributed to the growth during the historic period.

What's the Long-Term Growth Forecast for the Digitally Printed Wallpaper Market Size Through 2029?
The market for digitally printed wallpapers is anticipated to expand significantly in the ensuing years, ballooning to "$17.44 billion in 2029 with an estimated compound annual growth rate (CAGR) of 13.8%. The expected growth over the forecast period can be associated with factors such as the incorporation of artificial intelligence (AI) in design, rapid urbanization and housing development, increasing demand for eco-friendly materials, incorporation into smart homes, and the advent of 3D printing. Key trends for the forecast period encompass customization and personalization, eco-friendly materials, cutting-edge printing technologies, 3D printing integration, digital art, and partnerships with artists.

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What Are the Key Growth Drivers Fueling the Digitally Printed Wallpaper Market Expansion?
The surge in urban living is anticipated to boost the demand for digitally printed wallpapers in the future. This surge in urbanization sees populations moving from rural communities to city environments, leading to city growth and advancement. Several factors contribute to increased urbanization, such as better economic prospects, advanced infrastructure, and enhanced quality of life in urban areas. As urban populations grow, there is a heightened demand for unique and personalized domestic environments. Digitally printed wallpaper provides customizable designs that appeal to a wide range of urban tastes. For example, data from the World Economic Forum in April 2022, a Switzerland-based independent international organization, showed that over 4.3 billion people, equivalent to 55% of the global population, resided in urban areas. This figure is anticipated to reach 80% by 2050. As a result, the trend of increasing urbanization is fuelling the expansion of the digitally printed wallpapers market.

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What Are the Key Trends Driving Digitally Printed Wallpaper Market Growth?
In the realm of digitally printed wallpapers, technological innovation is becoming a significant trend. Prominent manufacturers of digital products are prioritizing the creation of state-of-the-art technology to fortify their dominance in the industry. Take, for example, Insight Print Communication, an established Indian graphic arts solutions firm, which in April 2024 rolled out the HP Latex 630 series. This is a sophisticated assortment of wide-format printers exclusively designed for the signage and decor industries. Celebrating the 15th year of HP's groundbreaking water-based latex technology, the series features models like the HP Latex 630W, offering a substantial 64-inch printing width and designed for the dynamic reproduction of vibrant colors and a wide color range. Utilizing innovative fourth-generation ink recipes, these printers facilitate the creation of top-quality printouts on diverse materials like vinyl, wallpaper, and canvas, while producing no volatile organic compounds (VOCs).

How Is the Digitally Printed Wallpaper Market Segmented?
The digitally printed wallpaper market covered in this report is segmented -

1) By Substrate: Nonwoven, Paper, Other Substrates
2) By Printing Technology: Inkjet, Electrophotography
3) By End-User: Residential, Commercial, Automotive And Transportation

Subsegments:
1) By Nonwoven: Vinyl Coated Nonwoven, Fiber-Based Nonwoven
2) By Paper: Coated Paper, Uncoated Paper
3) By Other Substrates: Fabric, Vinyl, Glass, Plastic

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Which Companies Are Leading the Charge in Digitally Printed Wallpaper Market Innovation?
Major companies operating in the digitally printed wallpaper market include A.S. Création Tapeten AG, Flavor Paper, 4Walls Inc., Graham and Brown Ltd., Great Wall Custom Coverings Corporation, Hollywood Monster Company, Color X Inc., Moonavoor Seinakattestuudio, Muraspec Decorative Solutions Ltd., MX Display Corporation, The Printed Wallpaper Company, Vision Sign and Digital Ltd., John Mark Ltd., Arte International, Asheu Wallpaper Factory, Astek S.A., Glamora Srl, Daisy James, Grandeco WallFashion Group, Arthouse Ltd., ASLAN S.L., Brewster Home Fashions Inc., Cole & Son Wallpapers Ltd., Eijffinger b.v., Emery & Cie, Erbessan GmbH & Co. KG, Harlequin Group plc, Instamural LLC, Komar GmbH, Papillon Diffusion S.A.S.

Which Regions Are Leading the Global Digitally Printed Wallpaper Market in Revenue?
North America was the largest region in the digitally printed wallpaper market in 2024.Asia-Pacific is expected to be the fastest-growing region in the global digitally printed wallpaper market report during the forecast period. The regions covered in the digitally printed wallpaper market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

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