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2025-2034 Maternal Nutrition Supplement Market Roadmap: Insights for Competitive Advantage
Use code ONLINE30 to get 30% off on global market reports and stay ahead of tariff changes, macro trends, and global economic shifts.How Large Will the Maternal Nutrition Supplement Market Size By 2025?
In recent times, the market size of maternal nutrition supplements has seen a robust expansion. The market, which stood at $11 billion in 2024, is projected to reach $11.86 billion in 2025, registering a compound annual growth rate (CAGR) of 7.8%. The historical growth of this market can be credited to factors like increased urbanization and lifestyle modifications, a surge in birth rates in emerging economies, enhanced governmental support, growing impact of digital health platforms, and a rising trend towards personalized nutrition.
How Big Is the Maternal Nutrition Supplement Market Size Expected to Grow by 2029?
In the coming years, the market size for maternal nutrition supplements is poised to experience robust growth, poised to reach $15.83 billion in 2029 with a compound annual growth rate (CAGR) of 7.5%. This surge in the forecast period can be traced back to factors such as enhanced knowledge of maternal health and nutrition, an increasing occurrence of nutrient deficiencies, a high emphasis on preventive healthcare, an uptick in demand for pre and postnatal supplements, and growth in disposable income. Key trends in the forecast period involve advancements in nutrient delivery systems technology, the incorporation of artificial intelligence (AI) and data analytics, progress in functional food technologies, breakthroughs in nanotechnology, and tech-based innovations in probiotic and prebiotic formulation.
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Which Key Market Drivers Powering Maternal Nutrition Supplement Market Expansion and Growth?
The increase in nutritional deficiencies in expectant mothers is anticipated to stimulate the expansion of the maternal nutrition supplement market. These deficiencies refer to a shortage of crucial vitamins, minerals or nutrients required for the mother's health and the fetus's appropriate growth and development. The growing nutritional deficiencies among pregnant women are attributed to insufficient dietary intake because their nutritional requirements increase substantially to support fetal growth and maternal health. Maternal nutrition supplements can avert these deficiencies by supplying essential vitamins and minerals necessary for a healthy pregnancy, promoting fetal development, and reducing the risk of complications for both the mother and the baby. For example, a survey study conducted by the University of Southampton, a UK-based research university, in December 2023 among 1,729 pregnant women from affluent countries such as the UK, New Zealand, and Singapore revealed that 90% of women lacked key vitamins vital for healthy pregnancies and the unborn infants' well-being. Hence, the escalating prevalence of nutritional deficiencies in pregnant women is fueling the growth of the maternal nutrition supplement market.
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Which Fast-Growing Trends Are Poised to Disrupt the Maternal Nutrition Supplement Market?
In the market for maternal nutrition supplements, leading businesses are concentrating on the invention of novel products such as synbiotic supplements. These are formulated to boost maternal gut health, immunity, and the absorption of essential nutrients. Synbiotic supplements are a blend of probiotics (useful live bacteria) and prebiotics (indigestible fibers that nurture these bacteria), designed to collaboratively improve gut health and general wellness. For example, Danone S.A., a food company based in France, introduced Almimama in July 2023. Almimama is a scientifically developed, synbiotic supplement intended to reduce mastitis risk in expectant and nursing mothers, promoting a longer and healthier breastfeeding period. The product features a unique blend of lactobacillus salivarius PS2 and prebiotics, aimed at enhancing breast health and the overall well-being of the mother.
What Are the Emerging Segments in the Maternal Nutrition Supplement Market?
The maternal nutrition supplement market covered in this report is segmented -
1) By Product Type: Vitamins And Minerals, Protein Supplements, Herbal Supplements, Omega Fatty Acid Supplements, Probiotics
2) By Ingredient Source: Natural Ingredients, Synthetic Ingredients, Organic Ingredients, Non-Genetically Modified Organism Ingredients
3) By Form: Tablets, Capsules, Powders, Liquids, Other Forms
4) By Distribution Channel: Online Retail, Pharmacies And Drugstores, Supermarkets And Hypermarkets, Health And Wellness Stores, Hospital And Clinics
5) By End User: Pregnant Women, Lactating Women, Women Planning For Pregnancy, Healthcare Professionals And Providers
Subsegments:
1) By Vitamins And Minerals: Multivitamins, Folic Acid Supplements, Iron Supplements, Calcium Supplements
2) By Protein Supplements: Whey Protein, Collagen Protein, Casein Protein, Plant-Based Protein
3) By Herbal Supplements: Ginger Supplements, Holy Basil (Tulsi) Supplements, Fenugreek Supplements, Raspberry Leaf Supplements
4) By Omega Fatty Acid Supplements: Omega-3 Supplements, Algal Oil, Omega-6 Supplements, Fish Oil
5) By Probiotics: Lactobacillus Strains, Synbiotics, Bifidobacterium Strains, Multi-Strain Probiotics
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Who Are the Global Leaders in the Maternal Nutrition Supplement Market?
Major companies operating in the maternal nutrition supplement market are Nestlé S.A., Unilever plc, Bayer AG, Abbott Laboratories, GSK plc, Danone S.A., Reckitt Benckiser Group PLC, Hindustan Unilever Limited, Amway Corp., Apollo India Private Limited, Nature's Way Products LLC, MegaFood, New Chapter Inc., Akesiss Pharma Pvt. Ltd, O Positiv Inc., Mommy's Bliss Inc., Pink Stork LLC, Ritual Inc., UpSpring LLC, Motherlove Herbal Company, Zywie Ventures Private Limited, Fairhaven Health LLC, HealthyHey Nutraceuticals Private Limited, Legendairy Milk LLC, Maxi Health Research Inc., GMN HealthCare Private Limited, Rumina Naturals Ltd., Vitalpax Inc., FullWell Prenatal.
Which are the Top Profitable Regional Markets for the Maternal Nutrition Supplement Industry?
Asia-Pacific was the largest region in the maternal nutrition supplement market in 2024, and it is expected to be the fastest-growing region in the forecast period. The regions covered in the maternal nutrition supplement market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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