Press release
Women's Health App Market Anticipated To Witness Robust Growth, Surpassing $13.37 Billion By 2029
The Women's Health App Market Report by The Business Research Company delivers a detailed market assessment, covering size projections from 2025 to 2034. This report explores crucial market trends, major drivers and market segmentation by [key segment categories].What Is the Current Women's Health App Market Size and Its Estimated Growth Rate?
The women's health app market has expanded significantly in recent years. It will grow from $4.68 billion in 2024 to $5.78 billion in 2025 at a compound annual growth rate (CAGR) of 23.6%. The historic growth can be attributed to increased awareness, greater internet penetration, changing lifestyles, rising healthcare costs, and government initiatives.
The women's health app market is anticipated to experience significant growth, reaching $13.37 billion by 2029 at a CAGR of 23.3%. This growth is driven by increasing personalization, integration with wearable devices, telemedicine, mental health focus, and improved healthcare access. Key trends include fertility tracking, menopause management, community support, data privacy concerns, and evidence-based services.
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How Are Emerging Segments Shaping the Women's Health App Market Landscape?
The women's health app market covered in this report is segmented -
1) By Type: Menstrual Health, Pregnancy Monitoring, Fertility Monitoring, Breastfeeding Management, Gynecological Health, Other Types
2) By Modality: Smartphone, Tablet, Other Modalities
3) By Age: Adolescent, Adult, Geriatric
4) By Application: General Healthcare And Fitness, Reproductive Health, Lifestyle Management, Disease Management, Other Applications
Subsegments:
1) By Menstrual Health: Period Tracker, Ovulation Calendar, Pms Management, Pregnancy Monitoring
2) By Pregnancy Monitoring: Pregnancy Trackers, Contraction Timer, Baby Growth Tracker
3) By Fertility Monitoring: Ovulation Prediction, Fertility Tracker, Basal Body Temperature (Bbt) Monitoring
4) By Breastfeeding Management: Milk Supply Tracker, Feeding Timer, Nursing Log
5) By Gynecological Health: Pelvic Health Trackers, Cervical Health Trackers, Uterine Health Monitoring
6) By Other Types: General Health Trackers, Mental Health Apps, Exercise And Diet Apps
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Which Growth Factors Are Influencing Women's Health App Market Expansion?
The women's health app market is likely to grow as smartphone adoption continues to rise. Smartphones, which blend the functions of mobile phones and computers, allow women to monitor their health metrics, access educational resources, and utilize health-related apps at any time. Factors driving this trend include technological advancements and increased smartphone ownership, with 92% of Americans owning one in 2023, up from 86% in 2022.
Who Are the Dominant Players Across Different Women's Health App Market Segments?
Major companies operating in the women's health app market are Apple Inc., Fitbit Inc., Babylon Health, Emme Inc., DotDash, Gladstone International Ltd., Flo Health Inc., Withings Health Solutions, Nurx Inc., Peanut App Ltd., Natural Cycles Nordic AB, Wildflower Health, HelloBaby Inc., Rosy Wellness Inc., Clue Inc., Evvy Inc., Kindara Inc., Ava AG, Femtech Collective Inc., FertilityIQ, Kegg Inc., Tia Health, Glow Inc., Keela Health Inc., Maya Health Inc.
What Women's Health App Market Trends Are Gaining Traction Across Different Segments?
Companies in the women's health app market are innovating with products such as smart rings to offer advanced features. In January 2024, Movano Health, a US-based healthcare company, launched the 'Evie' smart ring, which is specifically designed for women's health. The ring provides medical-grade health data and personalized insights, focusing on aspects like activity levels, sleep patterns, and overall health trends.
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Which Geographic Regions Are Expected to Dominate the Women's Health App Market in the Coming Years?
North America was the largest region in the women's health app market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the women's health app market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Frequently Asked Questions:
1. What Is the Market Size and Growth Rate of the Women's Health App Market?
2. What is the CAGR expected in the Women's Health App Market?
3. What Are the Key Innovations Transforming the Women's Health App Industry?
4. Which Region Is Leading the Women's Health App Market?
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