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First Option Mortgage Selects Aidium as Enterprise CRM Platform to Centralize Operations

05-26-2025 08:48 PM CET | IT, New Media & Software

Press release from: ABNewswire

First Option Mortgage Selects Aidium as Enterprise CRM Platform

Boulder, CO - Aidium is pleased to announce that First Option Mortgage has selected Aidium's comprehensive Mortgage CRM Platform [https://thinkaidium.com/] to replace their existing system and create a unified technology ecosystem for their team of loan officers.

First Option Mortgage, an Atlanta-based lender known for its innovative approach to mortgage technology, cited Aidium's platform flexibility and innovative architecture as key factors in its decision. The partnership aligns with First Option's strategic vision of creating a seamlessly connected technology ecosystem that adapts to its unique operational model.

"We've always believed that technology should adapt to our business processes, not the other way around," said POC at First Option Mortgage. "What stood out about Aidium was our shared vision of innovation using AI to revolutionize the mortgage industry. The platform's flexible API architecture will allow us to build out the integrations we need, creating the exact mortgage technology ecosystem we've envisioned with Aidium as the central platform connecting everything together."

The implementation will showcase Aidium's industry-leading integration capabilities and flexible architecture, which are key differentiators in the mortgage CRM space. First Option will leverage Aidium's open API to create a truly connected ecosystem that reflects its forward-thinking mortgage technology approach.

"We're excited to partner with First Option Mortgage," said Tony Farnsworth, VP of Sales at Aidium. "Their strategic approach to technology integration and commitment to creating a unified experience for their teams aligns perfectly with our platform's capabilities."

The partnership highlights Aidium's rapid product development and commitment to leading the mortgage CRM industry with innovative solutions. First Option's technical sophistication and dedication to building a best-in-class mortgage technology stack perfectly align with Aidium's vision for the future of mortgage technology.

About Aidium:

Aidium bridges the gap between loan officers' needs and the enterprise's, uniting teams on a single CRM. At its core, Aidium is an enterprise-grade CRM with team-level customization, advanced AI, marketing, reporting, and data capabilities that help mortgage businesses eliminate data silos, increase adoption rates, and deliver measurable ROI.

Media Contact
Company Name: Aidium
Contact Person: Greg Kassardjian
Email:Send Email [https://www.abnewswire.com/email_contact_us.php?pr=first-option-mortgage-selects-aidium-as-enterprise-crm-platform-to-centralize-operations]
Country: United States
Website: https://thinkaidium.com/

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