Global Tampons Market Analysis, Innovation, Advances to Grow at a CAGR of 5.87% By 2020

Among various feminine hygiene products, the acceptance level of tampons is low due to lack of affordability, cultural restraints, and fears associated with tampon use. However, increasing marketing and advertising initiatives undertaken by vendors to educate women about the benefits associated with the use of tampons is expected to increase the share of this segment in the global feminine hygiene products market during the forecast period.

Technavios analysts forecast the global tampons market to grow at a CAGR of 5.87% during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the global tampons market for 2016-2020. To calculate the market size, the report considers the revenue generated from revenue generated from retail sales of tampons.

The market is divided into the following segments based on geography:
Americas
APAC
EMEA

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Technavio's report, Global Tampons Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
Procter & Gamble
Unicharm
Johnson & Johnson
Kimberly-Clark
Svenska Cellulosa Aktiebolaget
Edgewell Personal Care Company

Other prominent vendors
Bella
Bodywise
First Quality Enterprises
Lil-Lets
Masmi
Moxie
Ontex
Pee Buddy
Seventh Generation
Xinxiang Health Products

Market driver
Increasing awareness among women about health and hygiene products
For a full, detailed list, view our report

Market challenge
Safety concerns associated with tampon usage
For a full, detailed list, view our report

Market trend
Increasing demand in emerging markets
For a full, detailed list, view our report

Key questions answered in this report
What will the market size be in 2020 and what will the growth rate be?
What are the key market trends?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the market opportunities and threats faced by the key vendors?
What are the strengths and weaknesses of the key vendors?

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