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Surging E-Commerce Adoption Propels Growth In The Natural Hair Care Products Market: Key Factor Driving The Growth In The Natural Hair Care Products Market
Natural Hair Care Products Market
What Is the Expected Natural Hair Care Products Market Size During the Forecast Period?
The market for natural hair care products has seen robust growth recently. The market size is projected to increase from $11.09 billion in 2024 to $11.76 billion in 2025, with a compound annual growth rate (CAGR) of 6.1%. The surge in growth during the historical period can be credited to factors such as intensified marketing strategies for hair care products, rising demands in the cosmetic industry, a boost in disposable income, and advancements in the production of hair colors.
Anticipations indicate a robust expansion in the natural hair care products market size in the following years. It's predicted to swell to $15.47 billion in 2029, accounting for a Compound Annual Growth Rate (CAGR) of 7.1%. The expansion during the predicted period can be ascribed to heightened aesthetic concerns, an increasing elderly population, growth of online shopping portals, a surge in hair-related problems, and the global expansion of the population and urban settlements. Notable trends during the predicted duration include emphasis on introducing inventive therapies, product introductions, vegan hair dyes, artificial intelligence (AI) driven hair color technologies, vegetarian keratin items, and tactical alliances and cooperations.
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What Are the High-Growth Segments in the Natural Hair Care Products Market?
The natural hair care products market covered in this report is segmented -
1) By Product Type: Shampoos, Conditioners, Oils And Serum, Gel And Wax, Hair Color, Other Product Types
2) By Gender: Men, Women, Other Genders
3) By Price Category: High Or Premium, Medium, Low
4) By Distribution Channel: Offline, Online
Subsegments:
1) By Shampoos: Sulfate-Free Shampoos, Herbal Shampoos, Clarifying Shampoos, Moisturizing Shampoos
2) By Conditioners: Leave-In Conditioners, Rinse-Out Conditioners, Deep Conditioners, Hair Masques
3) By Oils And Serum: Essential Oils, Hair Serums, Hair Masks
4) By Gel And Wax: Styling Gels, Hair Waxes, Pomades
5) By Hair Color: Permanent Hair Color, Semi-Permanent Hair Color, Temporary Hair Color
6) By Other Product Types: Hair Treatments, Hair Styling Creams, Dry Shampoo
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What Key Drivers Are Expected to Influence Future Natural Hair Care Products Market Growth?
The burgeoning interest in online retail platforms is anticipated to stimulate the expansion of the natural hair care products market. E-commerce involves the acquisition of goods via the Internet, with the facilitation of monetary and data transfers for these operations. The e-commerce market aids the natural hair care products market by simplifying transactions, offering merchandise and services directly to customers and bringing products right to their doorsteps. For example, the India Brand Equity Foundation, a government agency in India promoting exports, forecasts that India's e-commerce market will escalate to USD 111 billion by 2024 and USD 200 billion by 2026. Consequently, the escalating prominence of e-commerce platforms is projected to propel the evolution of the natural hair care product market.
Which Companies Hold the Largest Share Across Different Natural Hair Care Products Market Segments?
Major companies operating in the natural hair care products market include The Procter & Gamble Company, Natura Cosméticos S.A., Loreal SA, L'occitane International S.A, The Estée Lauder Companies Inc, Davines, The Hain Celestial Group, Mama Earth, Kiehl's, John Master Organics, Himalaya Wellness Company, Herbal Essences, Marico, Biotique, Indulekha, UrbanBotanics, Wow Skin Care, Kao Chemical Corporation, Zeva Hair Spa, Kooswalla, Melao, Mary Kay, Shiseido Group, Shanghai Jahwa United Co. Ltd., HSA Cosmetics, The Kertain Company, Louise Galvin Ltd, Black & White, Barry M Cosmetics, Laboratoire Cosmétique Dôm Labs, Arulabeauty Ltd, Watermans Corporate Enterprises Ltd, Linking Wellness, Phyto Botanical Power, Henkel AG & Co. KGaA, Avon Products Inc., Unilever, Amazon Beauty Inc., Amway, Avalon Organics, Aveda Corporation, Aycan Cosmetics Tr, Bilal Soaps Co, Biolusture, NG Beauty World, Millia Cosmetics Factory, Leaders Soap and Hair Care Products Industry, Aris Cosmetics, Avila Naturalle, Marini Naturals, African Pride
What Are the Latest Developing Trends in the Natural Hair Care Products Market?
To maintain a competitive edge in the natural hair care products market, companies are prioritizing the launch and development of new products. For example, BASF, a German firm that specializes in skin care, hair care, and sun protection solutions, rolled out Euperlan NL Pearl in 2022. This is the inaugural wax-based, COSMOS-certified paralysed personal care product from the personal care sector of BASF. Catering to consumer demand for calming and paralysed effects without resorting to pigments, it offers an highly-effective alternative to non-COSMOS-accredited elements. Euperlan NL Pearl stands out in hair care applications, excelling in areas such as wet and dry combing tests, anti-hair breakage assessments, and suppleness testing.
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What Are the Emerging Geographies for The Natural Hair Care Products Market Growth?
Europe was the largest region in the natural hair care products market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the natural hair care products market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Frequently Asked Questions:
1. What Is the Market Size and Growth Rate of the Natural Hair Care Products Market?
2. What is the CAGR expected in the Natural Hair Care Products Market?
3. What Are the Key Innovations Transforming the Natural Hair Care Products Industry?
4. Which Region Is Leading the Natural Hair Care Products Market?
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