Press release
Baldur Freyr Einarsson's Ice and Fire Wins Top Prize in International Book Award Contest
Ice and Fire: Thawing a Murderer's Heart by Baldur Freyr Einarsson is recognized for its outstanding writing, design and overall market appeal out of thousands of books submitted into the Book Excellence Awards.Image: https://lh7-rt.googleusercontent.com/docsz/AD_4nXeVaFYfeuGXy910tlJV8zB43nV8UqpQG3w2Cmt6ZBJexCJDWrX6jrkFtUaIa8CVz2d8hTiv1G56p_Qxn8kXkEKpy4cTDyYMBw1aEf3A7C-LKeuBO8w17FbcaPb2T17UphU?key=q4f18P0Kr47RsgP_-tRMeAgg
Baldur Freyr Einarsson is a best-selling, multi-award-winning author, therapist, and sought-after speaker specializing in trauma recovery, resilience, and personal transformation. As the co-owner of Lausnin, one of Iceland's largest family and trauma centers, he has dedicated his life to helping others break free from the chains of their past. But his expertise isn't just professional-it's personal.
Once entrenched in a world of crime, including narcotics importation, Baldur served time in prison after a life-altering conviction. Behind bars, he faced the darkest parts of himself and discovered that even in the depths of despair, redemption is possible. His journey from inmate to healer, from criminal to counsellor, is what makes Ice and Fire: Thawing a Murderer's Heart more than just a book-it's a testament to transformation.
A recipient of a prestigious Book Excellence Award, Baldur's work is recognized for its raw honesty and life-changing impact. Baldur also co-hosts two popular podcasts: Hope Counseling, which blends professional insights with personal stories, and Simply Us, a heartfelt exploration of resilience, connection, and fearless living. Through his writing, speaking, and therapeutic work, he empowers individuals and organizations to embrace change, build stronger relationships, and live with purpose. This one-on-one interview shares Baldur's background and experience writing Ice and Fire: Thawing a Murderer's Heart.
Tell us about Ice and Fire: Thawing a Murderer's Heart.
Ice and Fire: Thawing a Murderer's Heart is a raw, unflinching journey through trauma, crime, and redemption. It delves into the harsh realities of abuse, the destructive paths pain can lead us down, and the struggle to break free from the past. More than just a personal story, it's a testament to the power of transformation-proving that even the most shattered lives can be rebuilt.
Through brutal honesty and deep reflection, this book exposes the lies trauma tells us: that we are unworthy, unlovable, or beyond saving. It explores the battle between darkness and hope, showing that healing is possible through faith, self-discovery, and the willingness to face hard truths. Ice and Fire isn't just about my story-it's about every person who has ever felt trapped by their past. This book is an invitation to step into the light, rewrite your narrative, and claim your freedom. If you've lived it-or know someone who has-this book is a must-read.
What inspired you to write Ice and Fire: Thawing a Murderer's Heart?
The enduring cycle of abuse and trauma, particularly its grip on children, is an injustice that cannot be ignored. Ice and Fire: Thawing a Murderer's Heart was born from my own reckoning with pain-a journey of confronting the past, dismantling its hold, and forging a path to healing. As a therapist and speaker, my mission extends beyond personal transformation; it is about helping others break free from the narratives that imprison them.
Trauma distorts self-perception, weaving insidious lies that whisper unworthiness and shame. But these are just illusions, not truths. Through this book, I seek to illuminate the reality that every individual is inherently valuable, capable of healing, and worthy of love. If my story can help even one person cast off the weight of their past and reclaim their identity, then the struggles I endured serve a greater purpose. Healing is possible, and this book is a testament to that journey.
How did you feel when you found out you received a Book Excellence Award?
Winning a Book Excellence Award for Ice and Fire: Thawing a Murderer's Heart was a deeply humbling experience. This program is renowned for spotlighting books that inspire, challenge, and resonate deeply with readers, making this recognition especially meaningful.
The award has amplified the reach of my book, bringing its message of hope, resilience, and redemption to a broader audience. When I first learned I had won, I felt a mix of gratitude and reflection-it was a reminder of the long journey that shaped this book and the voices it seeks to uplift. More than a milestone, this recognition reinforces the importance of telling stories of resilience and transformation, ensuring that those who feel trapped by their past know that change is possible.
How did your background and experience influence your writing?
My journey into the true crime genre was not a choice but an inevitability-an extension of my own lived experience. Confronting my past, both emotionally and physically, revealed the brutal complexity of redemption. When I received my sentence for taking a life, I believed my own was effectively over. That sense of finality, of being trapped by one's worst moment, is a reality many face, whether inside a prison cell or within the confines of their own mind. Yet, I discovered that even in the bleakest of circumstances, transformation is possible.
Writing became both a reckoning and a release-a way to share the healing I was given. Encouraged by my wife, who stood by me as I revisited the darkest chapters of my life, and challenged by a friend in the film industry, I put my story into words. True crime, at its core, is not just about the crime itself-it is about the human capacity for change.
What is one message you would like readers to remember?
The core message of Ice and Fire: Thawing a Murderer's Heart is that no one is beyond redemption. Trauma, pain, and even the worst mistakes do not define a person's worth. The book challenges the false narrative that suffering instills-the belief that one is unlovable, irredeemable, or forever trapped by the past. Instead, it offers a path forward, showing that healing is possible through courage, self-reflection, and the willingness to face hard truths.
This is not just a story of crime and consequence; it is a testament to transformation. It asks readers to reconsider what they believe about justice, forgiveness, and the resilience of the human spirit. If there is one thing to take away, it is this: no matter how lost, broken, or unworthy someone feels, change is within reach. Hope is not a myth-it is a choice, and it is always possible to begin again.
Image: https://lh7-rt.googleusercontent.com/docsz/AD_4nXeU3pklu9XhGq6oCyoI0U_UpCz58Abx8C1lfWyJPgtOnNKsi1NxOi2IPyISgJxKYvq_wFl1oLt9btBvUA4HVwE3sw43iFtQvGB6uX3gjL6XME8rtAenEFsJ-pz-37fMb-o?key=q4f18P0Kr47RsgP_-tRMeAgg
Purchasing the Book
Ice and Fire: Thawing a Murderer's Heart has received positive reviews from well-known literary organizations, authors, and reviewers around the world. Bestselling Author, Joshua Mills writes, " A gripping and heart-wrenching journey that will leave readers both captivated and profoundly moved...prepare to be touched on a personal level as you embark on this extraordinary journey ." In addition, Pastor Alyn Jones writes, " This book will challenge you, inspire you, and move you to tears...if you are looking for a book that will stir your soul and ignite your faith, Fire and Ice is the one for you. "
The book is available for sale on Amazon, Barnes & Noble, Google Play, and other online bookstores. Readers are encouraged to purchase their copy today: https://www.amazon.com/Ice-Fire-Thawing-Murderers-Heart/dp/1917281277
To connect with Baldur and learn more about his work, visit: https://baldureinarsson.com/. You can also find him on Facebook [https://www.facebook.com/BaldurelskarBarboru] and Instagram [https://www.instagram.com/baldur_einarsson/].
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