Press release
Mobius Book Review: Iron Fist in a Velvet Glove, Written by Author William R. Cupach
Chicago, Illinois, USA - March 28, 2025 - William R. Cupach's Iron Fist in a Velvet Glove offers a deep dive into the complex concept of wine quality-how it is defined, assessed, and communicated. While many books focus on winemaking, Cupach instead explores the elusive nature of quality itself, blending scientific research, historical context, and personal passion into an engaging narrative.
Image: https://www.globalnewslines.com/uploads/2025/03/282fb7d0bd4d9e587c20517b5d8dc756.jpg
What makes this book unique is its interdisciplinary approach. Cupach draws from chemistry, psychology, marketing, and philosophy to examine the factors influencing wine quality. Despite its academic foundation, the book remains accessible to wine professionals and enthusiasts, offering a structured yet thought-provoking analysis without becoming overly technical.
The book begins by addressing the fundamental question: What is wine quality? Cupach differentiates between intrinsic quality derived from sensory perception, and extrinsic influences like terroir and branding. He challenges the idea that wine quality is purely subjective, advocating for a blend of subjective enjoyment and objective assessment based on established criteria.
A significant section critiques wine rating systems, particularly the 100-point scale, questioning their validity and influence on consumer behavior. Cupach also explores the evolution of wine language, from ancient descriptors to modern sensory analysis, critiquing its tendency toward pretentiousness.
Another key theme is the role of expertise in wine evaluation. Cupach presents scientific studies comparing novices and experts, arguing that trained tasters provide valuable insight while acknowledging the limits of objectivity. He also examines how external factors-price, labels, and social settings-shape our perception of wine quality.
Cupach weaves scientific analysis with historical anecdotes, making Iron Fist in a Velvet Glove a compelling read. Whether you're a sommelier, critic, or wine lover, this book offers a deeper appreciation for the complexities of evaluating and communicating wine quality.
About the Author: William R. Cupach is Professor Emeritus of Communication at Illinois State University. Cupach's co-authored book (with Dr. Brian Spitzberg), The Dark Side of Relationship Pursuit: From Attraction to Obsession and Stalking, received Outstanding Book Awards from the International Association for Relationship Research and the National Communication Association. His wine certifications include WSET Level 2 Award in Wine and Spirits, Italian Wine Professional (IWP) from Italian Wine Central, American Wine Expert (AWE) and Napa Valley Wine Expert (NVWE) from the Napa Valley Wine Academy.
Image: https://www.getnews.info/uploads/6e061968fa2623ea5f8fdba5baf05d55.jpg
The book is a new release. Cover art has been awarded a 5-star rating by Mobius [http://www.mobiusbookreviews.com/] (Sarasota, Florida). Goodreads rating unknown at this time, Amazon rating 5 stars. Comparative title: Neuroenology: How the Brain Creates the Taste of Wine by Gordon M. Shepherd and Cork Dork by Bianca Bosker.
Abstract terms: Non-Fiction, Wine, Quality, Sensory, Perception, Expertise, Judgment, Communication, Context, Neuroscience, Evaluation
Published by First Edition Design Publishing [http://www.firsteditiondesignpublishing.com/] (http://www.firsteditiondesignpublishing.com [http://www.firsteditiondesignpublishing.com/]), hardcover, paperback and eBook formats. The book contains approximately 270 pages with full bibliography and index. Genre: Non-Fiction/Wine, ISBN HC-CL 9781506914923, ISBN PBK 9781506914930, ISBN EBK 9781506914947.
Contact support@mobiuswriter.com [mailto:support@mobiuswriter.com] for contact details, review copies, photos, and full author bio.
Media Contact
Company Name: Mobius Writer, LLC
Contact Person: Media Relations
Email: Send Email [http://www.universalpressrelease.com/?pr=mobius-book-review-iron-fist-in-a-velvet-glove-written-by-author-william-r-cupach]
Phone: 941-921-2607
Country: United States
Website: http://www.mobiusbookreviews.com
Legal Disclaimer: Information contained on this page is provided by an independent third-party content provider. GetNews makes no warranties or responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you are affiliated with this article or have any complaints or copyright issues related to this article and would like it to be removed, please contact retract@swscontact.com
This release was published on openPR.
Permanent link to this press release:
Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release Mobius Book Review: Iron Fist in a Velvet Glove, Written by Author William R. Cupach here
News-ID: 3945662 • Views: …
More Releases from Getnews
Sunflo Detailing Expands Protective Services to Preserve Fort Lauderdale Vehicle …
Image: https://www.globalnewslines.com/uploads/2025/12/1766597962.jpg
Sunflo Detailing announces expanded capacity focused on preserving vehicle finishes and improving long-term care for private and collector automobiles across Fort Lauderdale. The company updated scheduling, material sourcing, and quality control to reduce turnaround variability and enhance consistency for complex finishing.
Protective Film and Long Term Preservation
Installation teams adopted refined protocols and inspection checklists to support larger-scale film applications and reduce edge lifting. Attention to substrate preparation and controlled curing…
Readers' Favorite announces the review of the Fiction - Fantasy - Epic book "Mag …
Image: https://www.globalnewslines.com/uploads/2025/12/1766580976.jpg
Readers' Favorite announces the review of the Fiction - Fantasy - Epic book "Magicbound" by C.C.S. Jones, currently available at http://www.amazon.com/gp/product/B0DLV72H4F.
Readers' Favorite is one of the largest book review and award contest sites on the Internet. They have earned the respect of renowned publishers like Random House, Simon & Schuster, and Harper Collins, and have received the "Best Websites for Authors" and "Honoring Excellence" awards from the Association of…
A Bold Shift: How Visible Adz is Helping Small Businesses and Aspiring Entrepren …
Image: https://www.globalnewslines.com/uploads/2025/12/1766573391.jpg
As the online marketplace continues to evolve, small businesses require practical solutions to be successful. Visible Adz offers a unique platform designed to boost visibility while providing financial resources to help small businesses grow.
Cypress, CA - Advertising platforms are everywhere, but growth? That's rare. Visible Adz [https://www.visibleadz.com] delivers both. With services built to do more than boost your reach, it helps your business expand, thrive, and scale. "We're not…
When Labubu's Hues Step into the Wardrobe: PINSPARK Illuminates Christmas Outfit …
Image: https://www.globalnewslines.com/uploads/2025/12/2909848eb200d63a5169c599356b55ab.jpg
In this season brimming with rituals, a gift is more than just the exchange of an item-it's the resonance of heartfelt intentions. Much like Labubu's playful yet warm persona-never uttering a word, yet always touching hearts with its colors and expressions-Christmas is the same: no lengthy declarations needed. A perfectly tailored gift speaks volumes of tacit understanding and care.
Color Inspiration Meets Daily Life: Labubu's Cohesive Hues Brighten Holiday Looks
This…
More Releases for Wine
Bamboo Wine Market SWOT Analysis by Key Players- Anhui Bamboo Wine, Tianjin Bamb …
The latest study released on the Global Bamboo Wine Market by HTF MI evaluates market size, trend, and forecast to 2031. The Bamboo Wine market study covers significant research data and proofs to be a handy resource document for managers, analysts, industry experts and other key people to have ready-to-access and self-analyzed study to help understand market trends, growth drivers, opportunities and upcoming challenges and about the competitors.
Key Players in…
Canned Wine Market is Booming Worldwide with Nomadica, Eufloria Wine, Union Wine
The latest study released on the Global Canned Wine Market by HTF MI evaluates market size, trend, and forecast to 2030. The Canned Wine market study covers significant research data and proofs to be a handy resource document for managers, analysts, industry experts and other key people to have ready-to-access and self-analyzed study to help understand market trends, growth drivers, opportunities and upcoming challenges and about the competitors.
Key Players in…
Avondale Wine, Elgin Ridge Wine Estate, Kendall-Jackson Wine Estate and Gardens, …
The Business Research Company has updated its global market reports, featuring the latest data for 2024 and projections up to 2558
The Business Research Company offers in-depth market insights through Organic Wine Global Market Report 2024, providing businesses with a competitive advantage by thoroughly analyzing the market structure, including estimates for numerous segments and sub-segments.
Market Size And Growth Forecast:
The organic wine market size has grown rapidly in recent years. It…
Global Rice Wine Market 2020-2028: Trend, Status Growth, Opportunity, Key Player …
Rice Wine is made by yeast-induced fermentation of glutinous rice starch that has been converted to sugars. It is an alcoholic beverage fermented and concentrated from rice. Rice wine is a clear wine prepared from fermented rice and is famous for its strong, unique taste. Its variants are rapidly gaining popularity in the wine markets around the world.
Rice Wine Market is anticipated to grow at a CAGR of +3% during…
Global Fruit Wine Market market share and growth rate 2017 Fermented Fruit Wine, …
In this report, the global Fruit Wine market is valued at USD XX million in 2016 and is expected to reach USD XX million by the end of 2022, growing at a CAGR of XX% between 2016 and 2022.
Geographically, this report is segmented into several key Regions, with production, consumption, revenue (million USD), market share and growth rate of Fruit Wine in these regions, from 2012 to 2022 (forecast), covering
North…
Global Rice Wine Market 2017 - Kuaijishan Shaoxing Rice Wine, Zhejiang Shanhao W …
Global Rice Wine Market 2017, presents a professional and in-depth study on the current state of the Rice Wine market globally, providing basic overview of Rice Wine market including definitions, classifications, applications and industry chain structure, Rice Wine Market report provides development policies and plans are discussed as well as manufacturing processes and cost structures. Rice Wine market size, share and end users are analyzed as well as segment markets…
