Colorectal Cancer Drives The Growth Of The Market Driver: Leading Transformation in the Stoma Or Ostomy Care Market in 2025

What industry-specific factors are fueling the growth of the stoma or ostomy care market?
The increasing prevalence of colorectal cancer is expected to propel the growth of the stoma or ostomy care market in the future. Colorectal cancer refers to cancer that starts in the colon (large intestine) or rectum*, parts of the digestive system. Colorectal cancer is rising due to factors such as an aging population, dietary patterns (such as increased processed food intake), lifestyle changes (like sedentary habits), and genetic susceptibility. Stoma or ostomy care is helpful for colorectal cancer patients by providing essential support through ostomy bags, skin barriers, and accessories that aid in waste management, prevent infections, and enhance patient comfort, making post-surgical care and lifestyle adaptation crucial for improving the quality of life after colorectal cancer treatment. For example, in January 2024, according to the American Cancer Society, an organization focused on cancer research and awareness, it was estimated that 152,810 new colorectal cancer cases would be diagnosed in 2024 (81,540 in men, 71,270 in women). Colorectal cancer remains the second leading cause of cancer deaths in the U.S., with 53,010 deaths, up from 52,550 in 2023. Therefore, the increasing prevalence of colorectal cancer is driving the growth of the stoma or ostomy care market.

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What Is the projected market size and growth rate for the stoma or ostomy care market?
The stoma or ostomy care market has grown strongly, increasing from $3.69 billion in 2024 to $3.90 billion in 2025 at a CAGR of 5.8%. Growth drivers include the rising prevalence of colorectal and bladder cancers, an increase in inflammatory bowel diseases (IBD), expansion of home healthcare services, greater awareness campaigns, and increased availability of online sales channels.

The stoma or ostomy care market is expected to expand significantly, reaching $4.83 billion by 2029 at a CAGR of 5.5%. Factors driving this growth include a higher prevalence of inflammatory bowel diseases, an increasing global geriatric population, the expansion of home healthcare services for ostomy patients, rising awareness of stoma care and ostomy products, and a focus on patient-centric care. Major trends in this period involve advancements in ostomy care products, the integration of virtual fitness trends, the incorporation of smart technology, collaborations and partnerships, and the use of AI in product development.

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What new trends are reshaping the stoma or ostomy care market and its opportunities?
In the stoma or ostomy care market, companies are focusing on customizable convexity designs to offer high-quality solutions that ensure a secure fit, prevent leaks, and improve comfort for different body types and stoma shapes. For example, in April 2024, Convatec Group launched the Esteem Body with Leak Defense, a one-piece soft convexity ostomy system. This system features advanced adhesives and multiple convexity options to cater to various body types and stoma shapes, enhancing comfort, security, and leak prevention.

What major market segments define the scope and growth of the stoma or ostomy care market?
The stoma or ostomy care market covered in this report is segmented -

1) By Product Type: Ostomy Bags, Skin Barriers, Pastes And Powders, Other Accessories
2) By Surgery Type: Ileostomy, Colostomy, Urostomy
3) By System Type: One-piece System, Two-piece System
4) By End User: Hospitals, Home Care Settings, Ambulatory Surgical Centers (ASCs), Clinics

Subsegments:
1) By Ostomy Bags: One-Piece Systems, Two-Piece Systems, Drainable Bags, Closed Bags
2) By Skin Barriers: Solid Skin Barriers, Moldable Skin Barriers, Extended Wear Skin Barriers
3) By Pastes And Powders: Stoma Pastes, Stoma Powders, Barrier Rings
4) By Other Accessories: Adhesive Removers, Belt And Straps, Deodorizers, Cleansing Wipes

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Which region dominates the stoma or ostomy care market?
North America was the largest region in the stoma or ostomy care market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the stoma or ostomy care market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

Which key market leaders are driving the stoma or ostomy care industry growth?
Major companies operating in the stoma or ostomy care market are 3M Company, Henkel AG, B. Braun SE, Smith & Nephew plc, Coloplast Corporation, ConvaTec Group PLC, Salts Healthcare Ltd., Hollister Incorporated, Cymed Inc., Marlen Manufacturing & Development Company, ALCARE Co. Ltd., Welland Medical Limited, Perma-Type Company Inc., EuroMed Inc., Nu-Hope Laboratories Inc., Torbot Group Inc., OstomyCure AS, OxMed International GmbH, Trio Healthcare Ltd., Genairex Inc., NB Products Inc.

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What Is Covered In The Stoma Or Ostomy Care Global Market Report?

•Market Size Forecast: Examine the stoma or ostomy care market size across key regions, countries, product categories, and applications.
•Segmentation Insights: Identify and classify subsegments within the stoma or ostomy care market for a structured understanding.
•Key Players Overview: Analyze major players in the stoma or ostomy care market, including their market value, share, and competitive positioning.
•Growth Trends Exploration: Assess individual growth patterns and future opportunities in the stoma or ostomy care market.
•Segment Contributions: Evaluate how different segments drive overall growth in the stoma or ostomy care market.
•Growth Factors: Highlight key drivers and opportunities influencing the expansion of the stoma or ostomy care market.
•Industry Challenges: Identify potential risks and obstacles affecting the stoma or ostomy care market.
•Competitive Landscape: Review strategic developments in the stoma or ostomy care market, including expansions, agreements, and new product launches.

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