Press release
Pet Raw Food Market Poised for 14.68 % Growth, Set to Hit $12.12 Billion by 2029
Pet Raw Food
The growing trend of pet ownership is expected to accelerate the growth of the pet raw food market. As more people recognize the benefits of raw food diets for pets, the demand for natural, additive-free pet food rises. In 2023, 53% of UK adults owned a pet, an increase from 51% in 2020, with more owners opting for raw, high-quality pet food.
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How will the growth rate of the pet raw food market shape industry trends by 2034?
The pet raw food market has grown rapidly in recent years. It is projected to increase from $3.68 billion in 2024 to $4.23 billion in 2025, reflecting a CAGR of 15.1%. This growth is driven by growing awareness of climate impact, endorsements from veterinarians, convenient raw food formats, awareness of pet obesity, and stricter safety regulations.
The pet raw food market is expected to grow rapidly, reaching $7.32 billion by 2029 at a CAGR of 14.7%. Growth drivers include a health and wellness focus, the rise of e-commerce, interest in functional foods, locally sourced ingredients, and investments in consumer education. Trends include subscription models, sustainable packaging, food technology innovations, novel ingredients, and demand for sustainable protein sources.
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What trends are poised to drive the future success of the pet raw food market?
In the pet raw food market, companies are innovating with products like freeze-dried nutrition, offering the nutritional benefits of raw pet food in convenient kibble form. Freeze-drying maintains food quality and nutrients by freezing it at low temperatures before vacuum-drying. In March 2024, Primal Pet Foods introduced Kibble in the Raw, a raw food kibble made with uncooked ingredients like beef, pork, fish, or chicken. This product uses freeze-dried raw protein, offering an easy yet nutritious feeding option for pet owners.
Which primary segments of the pet raw food market are driving growth and industry transformations?
The pet raw food market covered in this report is segmented -
1) By Type: Kibble-Plus, Frozen, Dehydrated, Freeze-Dried
2) By Animal Type: Dogs, Cats, Other Animal Types
3) By Application: Online Sales, Offline Sales
Subsegments:
1) By Kibble-Plus: Raw-Infused Kibble, Kibble with Raw Toppings
2) By Frozen: Raw Frozen Dog Food, Raw Frozen Cat Food
3) By Dehydrated: Dehydrated Raw Dog Food, Dehydrated Raw Cat Food
4) By Freeze-Dried: Freeze-Dried Raw Dog Food, Freeze-Dried Raw Cat Food
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Which geographical regions are pioneering growth in the pet raw food market?
North America was the largest region in the pet raw food market in 2024. The regions covered in the pet raw food market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Who are the influential players reshaping the pet raw food market landscape?
Major companies operating in the pet raw food market are Stella & Chewy's, Sojourner Farms LLC, Nature's Variety, Instinct Pet Food, The Honest Kitchen, Northwest Naturals, Halo Pets, Bravo Pet Foods, Red Dog Blue Kat, Darwin's Natural Pet Products, Big Dog Natural, Dr. Harvey's, Vital Essentials, Steve's Real Food, Answers Pet Food, SmallbatchPets, BARF World Inc., OC Raw Dog, Carnivora, Totally Raw Pet Food Inc., Momentum Carnivore Nutrition, K9 Natural, Raw Bistro, Proudi
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What Is Covered In The Pet Raw Food Global Market Report?
•Market Size Forecast: Examine the pet raw food market size across key regions, countries, product categories, and applications.
•Segmentation Insights: Identify and classify subsegments within the pet raw food market for a structured understanding.
•Key Players Overview: Analyze major players in the pet raw food market, including their market value, share, and competitive positioning.
•Growth Trends Exploration: Assess individual growth patterns and future opportunities in the pet raw food market.
•Segment Contributions: Evaluate how different segments drive overall growth in the pet raw food market.
•Growth Factors: Highlight key drivers and opportunities influencing the expansion of the pet raw food market.
•Industry Challenges: Identify potential risks and obstacles affecting the pet raw food market.
•Competitive Landscape: Review strategic developments in the pet raw food market, including expansions, agreements, and new product launches.
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