Key Trend Reshaping the Party Product Rental Market in 2025: Transforming Party Planning With Customized Kits

What combination of drivers is leading to accelerated growth in the party product rental market?
The growing volume of corporate conferences and events is expected to propel the growth of the party product rental market. Corporate events provide networking and professional development opportunities, fueling demand for party product rental services, which offer equipment like audiovisual gear and decor. A 2023 survey by American Express Global Business Travel revealed that 67% of companies expected an increase in event spending in 2024, up from 65% in 2023. This growing demand for corporate events will fuel the party product rental market.

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What is the projected compound annual growth rate (CAGR) of the party product rental market from 2025 to 2034, and what factors influence it?
The party product rental market has seen rapid growth, projected to increase from $2.5 billion in 2024 to $2.81 billion in 2025, at a CAGR of 12.4%. Factors contributing to this growth include economic conditions, consumer spending patterns, seasonal demand variations, technological advances in rental systems, and rising competition.

The party product rental market is forecasted to grow rapidly, reaching $4.44 billion by 2029 at a CAGR of 12.1%. This growth is driven by event hosting trends, urbanization, and customization preferences. Key trends include eco-friendly rentals, virtual party packages, and sustainable party supplies.

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How are the latest trends influencing the growth of the party product rental market?
Companies in the party product rental market are increasing their focus on customized and themed event kits to meet consumer preferences. These kits provide pre-packaged, themed decorations and supplies for events, making it easy for customers to organize memorable gatherings. In September 2023, Wilton Brands LLC, a U.S.-based company, introduced Halloween-themed event kits with customizable décor elements. These kits feature unique items like vampire decorating kits and skull sprinkles, allowing party hosts to create festive atmospheres with ease.

What are the major segments of the party product rental market and their role in driving growth?
The party product rental market covered in this report is segmented -

1) By Type: Audiovisual, Beverage Servers, Cooking Equipment, Flooring And Staging, Lighting, Other Types
2) By Application: Corporate Functions, Family Events, Non Governmental Organization (NGOs)
3) By Customer: Individual Consumers, Event Planners, Corporate Clients, Government And Municipalities, Caterers And Catering Services

Subsegments:
1) By Audiovisual: Sound Systems, Projectors And Screens, Microphones, Speakers, Video Conferencing Equipment
2) By Beverage Servers: Drink Dispensers, Bar Equipment, Coffee And Tea Stations, Water Stations
3) By Cooking Equipment: Grills And BBQs, Ovens And Stoves, Refrigeration Equipment, Food Warmers, Fryers
4) By Flooring And Staging: Dance Floors, Temporary Flooring, Stage Platforms, Modular Staging, Podiums And Risers
5) By Lighting: Ambient Lighting, Stage Lighting, LED Lights, Spotlights, Decorative Lighting
6) By Other Types: Furniture Rentals (Tables, Chairs, Lounge Furniture), Tents And Canopies, Decor Items (Floral Arrangements, Centerpieces), Heaters And Fans, Portable Restrooms

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Which regions are key players in the growth of the party product rental market?
North America was the largest region in the party product rental market in 2023. The regions covered in the party product rental market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

Who are the key firms paving the way for growth in the party product rental market?
Major companies operating in the party product rental market are CORT Party Rental, Chase Canopy Company Inc., Marquee Event Group, Bright Event Rentals LLC, The Party Rent Group, Broadway Party Rentals Inc, All Occasions Party Rental, Party Reflections Inc, Atlas Event Rental, Stuart Event Rentals, Big D Party Rentals, Event Source JBK Group Inc, Avalon Tent and Party Corp, A Classic Party Rental, Baker Party Rentals, Classic Party Rentals, J & J Tent And Party Rental, Cabaret Tent and Party Rental, AAA Party Rentals, Bethel Party Rentals, Pleasanton Rentals Inc, Ventura Rental Party & Events, Ultimate Events and Party Rentals, Diamond Event & Tent, Signature Party Rentals

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What Is Covered In The Party Product Rental Global Market Report?

•Market Size Forecast: Examine the party product rental market size across key regions, countries, product categories, and applications.
•Segmentation Insights: Identify and classify subsegments within the party product rental market for a structured understanding.
•Key Players Overview: Analyze major players in the party product rental market, including their market value, share, and competitive positioning.
•Growth Trends Exploration: Assess individual growth patterns and future opportunities in the party product rental market.
•Segment Contributions: Evaluate how different segments drive overall growth in the party product rental market.
•Growth Factors: Highlight key drivers and opportunities influencing the expansion of the party product rental market.
•Industry Challenges: Identify potential risks and obstacles affecting the party product rental market.
•Competitive Landscape: Review strategic developments in the party product rental market, including expansions, agreements, and new product launches.

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