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Personal Customer Service Not Extinct on Web; Keurig® Coffee Distributor Ensuring Customers Feel Appreciated

03-10-2008 07:46 PM CET | Leisure, Entertainment, Miscellaneous

Press release from: Alpine Valley Coffee

Cincinnati, Ohio - March 10, 2008 - North American customers are fed up with bad customer service from e-commerce companies. A newly released consumer survey commissioned by Tealeaf® and Harris Interactive® in September 2007, revealed waves of consumer frustration with issues they are encountering when using ecommerce websites. Most notably, the survey stated, “53% of online users with issues would contact customer service. Of those, almost half (49%) did not have their issue resolved.”1 While customers are eager to purchase online, their frustrations with e-commerce companies hiding behind virtual storefronts is ever-increasing.

AlpineValleyCoffee.com, an Authorized Keurig® Distributor and e-commerce company selling Keurig® coffee, tea and hot coca K-Cups®, stepped up to answer their customers’ demand for personal and responsive customer service. “In the single serve coffee industry, most companies choose to compete on price forcing them to practically eliminate their customer service channels,” stated Jim Gish, VP of Operations at Alpine Valley. He explained, “From the start of AlpineValleyCoffee.com, we were committed to providing our customers with the highest total value in terms of price, exclusive offers, free 10-pack samplers, free shipping over $30, fast delivery and most importantly – a passion for personal customer service.”

AlpineValleyCoffee.com’s efforts have generated a lot of attention and loyal customers even from non-traditional areas. “We get calls from K-Cup® buyers who are afraid to order online but had heard from friends that we will assist them with their order over the phone,” stated Helen Wegweiser, the customer service lead at http://www.AlpineValleyCoffee.com. Helen continued, “We value our customers and they deserve to feel appreciated; therefore we work hard making sure they’re satisfied.”

Customers have been quick with their feedback too. One recent K-Cup® buyer reported, “I just wanted to drop a note to let you know what great customer service you have. After dealing with a competitor for over a year, I had a small problem and when I tried to get it resolved I never could get anyone to answer the phone or return messages. The online help was not much better. Being in the type of business where customer service is everything, I was really impressed with your company. I had a question, and I received a personal phone call from your company representative, it was great. Keep up the good work. I will continue to buy from Alpine Valley and hope to refer friends.”

Another customer wrote telling their story, “I just wanted to drop you a quick note to tell you how much I love your company. I am an avid coffee drinker and love the selection of k-cups you offer along with the free sampler packs that I receive with each offer. Also, your prices are great. That's what brought me to Alpine Valley originally. What will keep me a loyal customer and one who will happily share your name with others is your superb customer service.”

E-commerce doesn’t exempt businesses from delivering customer service. In reality, the virtual nature of the Web requires that e-commerce sites step-up their customer service efforts to reduce frustrations and improve the customers’ experiences. AlpineValleyCoffee.com’s team is committed to personal customer service along with continuing to provide the highest total value on K-Cup® coffee, tea and hot cocoa available over the Web.

Based in Cincinnati, Ohio, AlpineValleyCoffee.com has been selling Keurig® K-Cup® brands such as Timothy's, Gloria Jeans, Coffee People and Green Mountain since 2005. Awarded Distributor of the Year in 2006 by Keurig®, Alpine Valley, the bricks-and-mortar company operating http://www.AlpineValleyCoffee.com is passionate towards delivering personal customer service, premium brand name quality and fast, free delivery.

1 Tealeaf Technology: http://www.tealeaf.com/news/press_releases/2007/0917.asp, © Copyright 2007, All trademarks or service marks are the property of their respective holders and are hereby acknowledged. September 17, 2007. *K-Cup®, K-Cups® and Keurig® are registered trademarks of Keurig, Incorporated.

# # #

Alpine Valley Coffee
10341 Julian Drive
Cincinnati, OH 45215

Helen Wegweiser
Alpine Valley Coffee
888-672-3400 ext. 130
http://www.alpinevalleycoffee.com

AlpineValleyCoffee.com is an Authorized Keurig® Distributor and e-commerce company selling Keurig® coffee, tea and hot coca K-Cups®.

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