Press release
Leading Growth Driver in the Blueberries Market in 2025: Healthy Beverage Consumption Boosts Blueberries Market Driver's Influence
Blueberries
The rise in healthy beverage consumption is set to drive the growth of the blueberries market. These healthful drinks are rich in essential nutrients and play a key role in maintaining overall health and well-being. Frequently, blueberries are incorporated into these healthy drinks like smoothies, juices, and teas because of their nutritional significance and antioxidant attributes. As per the Agriculture and Agri Food Canada, a government department based in Canada, in India, the health and wellness beverage market is expected to soar from roughly $3.2 billion in 2022 to an estimated $5.9 billion by 2026. This signifies a compound annual growth rate (CAGR) of 16.7%. Hence, the surge in healthy beverage consumption bolsters the blueberries market.
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What Is the projected market size and growth rate for the blueberries market?
Recent years have seen a robust growth in the market size of blueberries. The market, which will expand from $9.25 billion in 2024 to $9.82 billion in 2025, has an expected compound annual growth rate (CAGR) of 6.2%. Factors contributing to the growth during the historic period include increased awareness about the health benefits of blueberries, expanded blueberry farming areas, rising demand from the food processing industry, growing number of products containing blueberries, and a rise in the popularity of desserts made with blueberries.
The blueberries market is projected to experience significant expansion in the coming years, increasing to $12.38 billion in 2029 with a compound annual growth rate (CAGR) of 6.0%. The growth during the forecast period can be associated with the shift towards sustainable agriculture methods, alterations in dietary choices towards plant-based foods, legislative changes influencing production and distribution, inclusion of blueberries in functional foods and drinks, as well as changes in cultivation patterns due to climate change. Key trends anticipated in the forecast period consist of a heightened concentration on value-added blueberry products, the introduction of premium blueberry varieties, the implementation of blockchain technology for ensuring supply chain transparency, personalisation of blueberry merchandise based on specific consumer demographics, as well as collaborations between farmers and chefs for culinary inventiveness.
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What new trends are reshaping the blueberries market and its opportunities?
In the blueberry market, prominent corporations are pioneering top-tier, quality-enhanced cultivars with improved taste profiles, like exclusive blueberry varieties. The aim is to grow extremely productive blueberries that seize value and stand out in a saturated market. Due to their outstanding attributes, these elite blueberry varieties are known for their superior quality, flavor, and traits, often obtaining higher market prices. In February 2024, for example, Inka's Berries, a company specializing in fresh blueberry development and production based in Peru, unveiled the Abril Blue+ and Alessia Blue+ varieties. The launch emphasized their durability, adaptability, unique flavor, extended post-harvest shelf life, large size, and sweetness. This new offering underlines Inka's Berries dedication to introducing innovative solutions, fulfilling market needs, and combatting issues brought about by climate change. Thereby, it has the potential to revolutionize the blueberry market with boosted productivity, quality, and climate toughness.
What major market segments define the scope and growth of the blueberries market?
The blueberries market covered in this report is segmented -
1) By Type: Frozen Blueberry, Dried Blueberry, Blueberry Juice Concentrate, Blueberry Puree, Other Types
2) By Distribution Channel: Super Markets, Convenience Stores, Online Channels, Other Distribution Channels
3) By End-User: Business To Business (B2B), Sauces And Dressings, Bakery And Confectionery, Snacks And Savory Products, Ice Creams, Beverages, Other End-Users
Subsegments:
1) By Frozen Blueberry: Individually Quick Frozen (Iqf) Blueberries, Bulk Frozen Blueberries, Organic Frozen Blueberries
2) By Dried Blueberry: Dehydrated Blueberries, Freeze-Dried Blueberries, Sun-Dried Blueberries
3) By Blueberry Juice Concentrate: Organic Blueberry Juice Concentrate, Conventional Blueberry Juice Concentrate
4) By Blueberry Puree: Organic Blueberry Puree, Conventional Blueberry Puree, Smoothie-Grade Blueberry Puree
5) By Other Types: Canned Blueberries, Blueberry Extract, Blueberry Powder
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What regions are at the forefront of blueberries market expansion?
North America was the largest region in the blueberries market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the blueberries market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Which key market leaders are driving the blueberries industry growth?
Major companies operating in the blueberries market are Nestle S.A, United Natural Foods Inc., The Kraft Heinz Company, General Mills Inc., WK Kellogg Co, Conagra Brands Inc., The Hershey Company, Campbell Soup Company, Dole plc, Ingredion Incorporated, J.R. Simplot Co., Fresh Del Monte Produce Inc., AGRANA Beteiligungs AG, Döhler GmbH, The Hain Celestial Group Inc., Seneca Foods Corporation, Ardo NV, Sensient Technologies, Hortifrut, SunOpta Inc., Earthbound Farm, Naturex, Driscoll's Inc., Scenic Fruit Company, Bio-Botanica Inc., Harbin Gaotai Food Co. Ltd., Sun World International LLC, FutureCeuticals
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What Is Covered In The Blueberries Global Market Report?
•Market Size Forecast: Examine the blueberries market size across key regions, countries, product categories, and applications.
•Segmentation Insights: Identify and classify subsegments within the blueberries market for a structured understanding.
•Key Players Overview: Analyze major players in the blueberries market, including their market value, share, and competitive positioning.
•Growth Trends Exploration: Assess individual growth patterns and future opportunities in the blueberries market.
•Segment Contributions: Evaluate how different segments drive overall growth in the blueberries market.
•Growth Factors: Highlight key drivers and opportunities influencing the expansion of the blueberries market.
•Industry Challenges: Identify potential risks and obstacles affecting the blueberries market.
•Competitive Landscape: Review strategic developments in the blueberries market, including expansions, agreements, and new product launches.
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