Press release
Lawsuit filed for Investors who lost Money with shares in The Trade Desk, Inc. (NASDAQ: TTD)

A lawsuit was filed on behalf of investors in The Trade Desk, Inc. (NASDAQ: TTD) shares over alleged securities laws violations.
Investors who purchased shares of The Trade Desk, Inc. (NASDAQ: TTD) have certain options and for certain investors are short and strict deadlines running. Deadline: April 21, 2025. NASDAQ: TTD investors should contact the Shareholders Foundation at mail@shareholdersfoundation.com or call +1(858) 779 - 1554.
Ventura, CA based The Trade Desk, Inc. operates as a technology company in the United States and internationally. On June 6, 2023, The Trade Desk, Inc launched Kokai, a generative artificial intelligence ("AI") forecasting tool that enables users to more effectively deploy advertising spending. In a press release announcing the Kokai launch, The Trade Desk, Inc described Kokai as a "co-pilot to the programmatic marketer" that digests over 13 million advertising impressions every second, helping "advertisers buy the right ad impressions, at the right price, to reach the target audience at the best time."
After the Kokai launch, The Trade Desk, Inc began rolling out Kokai (the "Kokai Rollout") which included transitioning clients to Kokai from the Company's older ad-buying platform Solimar. The Trade Desk, Inc described the Kokai Rollout as the "largest platform overhaul" in the Company's history, while estimating that the Kokai Rollout "would take about a year to roll out in its entirety" from the June 2023 launch.
Then on February 12, 2025, The Trade Desk, Inc issued a press release reporting fourth quarter 2024 revenue of $741 million-below the Company's previously issued guidance of $756 million and analysts' estimates of $759.8 million. On an earnings call held the same day, the Company's CEO admitted that The Trade Desk, Inc had not yet transitioned all of its clients to Kokai, and was still "maintaining 2 systems, Solimar and Kokai." The CEO further conceded that "Kokai rolled out slower than anticipated," but also "in some cases, the slower Kokai rollout was deliberate."
Shares of The Trade Desk, Inc. (NASDAQ: TTD) declined from $141.53 per share on December 2024, to as low as $69.37 per share on February 28, 2025.
The plaintiff claims that between May 9, 2024 and February 12, 2025, the defendants made materially false and misleading statements and failed to disclose material adverse facts about the Company's business, operations, and prospects, including that Trade Desk was experiencing significant, ongoing, self-inflicted execution challenges rolling out Kokai, including transitioning clients to Kokai from the Company's older platform Solimar, that such execution challenges meaningfully delayed the Kokai Rollout, that Trade Desk's inability to effectively execute the Kokai Rollout negatively impacted the Company's business and operations, particularly revenue growth, and that as a result of the above, Defendants' positive statements about the Company's business, operations, and prospects were materially false and misleading and/or lacked a reasonable basis at all relevant times.
Those who purchased shares of The Trade Desk, Inc. (NASDAQ: TTD) have certain options and should contact the Shareholders Foundation.
Contact:
Michael Daniels
Shareholders Foundation, Inc.
3111 Camino Del Rio North
Suite 423
San Diego, CA 92108
Tel: +1-(858)-779-1554
E-Mail: mail@shareholdersfoundation.com
About Shareholders Foundation, Inc.
The Shareholders Foundation, Inc. is a professional portfolio monitoring and settlement claim filing service, and an investor advocacy group, which does research related to shareholder issues and informs investors of securities lawsuits, settlements, judgments, and other legal related news to the stock/financial market. Shareholders Foundation, Inc. is in contact with a large number of shareholders and offers help, support, and assistance for every shareholder. The Shareholders Foundation, Inc. is not a law firm. Referenced cases, investigations, and/or settlements are not filed/initiated/reached and/or are not related to Shareholders Foundation. The information is provided as a public service. It is not intended as legal advice and should not be relied upon.
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