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In-Depth Analysis of the Generative AI Software Market: Growth Opportunities, Key Trends, and Forecast 2025-2034

03-11-2025 09:00 AM CET | IT, New Media & Software

Press release from: The Business Research Company

Generative AI Software Market

Generative AI Software Market

What industry-specific factors are fueling the growth of the generative ai software market?
The proliferation of the gaming industry is projected to fuel the rise of the generative AI software market. The gaming industry covers the creation, production, distribution, and monetization of video games on various platforms like consoles, PCs, and mobile devices. The elevation of the gaming industry can be attributed to several factors, including increased accessibility via mobile platforms and a growing global audience that embraces gaming as both a leisure and competitive pursuit. Generative AI software revolutionizes the gaming industry by autonomously creating immersive worlds, characters, and content, enhancing player experiences with custom and unpredictable components. For example, in April 2024, a UKIE report (an association for UK Interactive Entertainment) disclosed that the UK's video game consumer market had risen to USD 8.46 billion (£7.82 billion) in 2023, a 4.4% increase from the adjusted 2022 figure of USD 8.11 billion (£7.49 billion). This increase demonstrates the sector's robustness amidst economic difficulties. The growth was substantially influenced by an upsurge in game software sales, which grew 4.1% year-over-year to USD 5.61 billion (£5.18 billion). Mobile game sales also saw a 4.5% rise, totaling USD 1.64 billion (£1.52 billion). Hence, the escalation of the gaming industry is stimulating the expansion of the generative AI software market.

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What Is the projected market size and growth rate for the generative ai software market?
The market size for generative AI software has been witnessing an exponential increase over the past few years. The market value is projected to escalate from $15.99 billion in 2024 to $23.37 billion in 2025, with a compound annual growth rate (CAGR) hitting 46.1%. Factors such as the advancement in deep learning algorithms, enhanced computational capabilities, growing automation and efficiency requirement, the abundance of large data sets suitable for training, and wider application range across various industries have contributed to the historical growth.

Anticipated to experience considerable expansion in the coming years, the generative AI software market is projected to soar to $71.94 billion by 2029, with a CAGR at 32.5%. The acceleration over the forecast period can be associated with increased use of AI within the creative sectors, the development of novel generative AI methodologies, its combination with virtual and augmented reality, the requirement for tailor-made content and experiences, as well as the broadened application of generative AI in the healthcare and pharmaceutical research field. Upcoming trends during the forecast period encompass the widespread dissemination of generative AI tools, an intensified emphasis on the ethical and responsible creation of AI, the merger of generative AI with blockchain technology, the emergence of AI-driven generative design in the manufacturing sector, and the proliferation of generative AI for content production in social media and advertising.

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What are the emerging trends shaping the future of the generative ai software market?
Leading entities in the generative AI software market are prioritizing the development of software that incorporates advanced technology like text-to-image tools, in order to stay ahead of the competition. These tools are software applications or systems that leverage AI algorithms, specifically generative ones, to generate images from textual prompts or descriptions. For example, OpenAI Inc., a renowned artificial intelligence research lab based in the US, rolled out an upgraded model of its text-to-image facility, DALL-E 3 in September 2023. This AI generative software, powered by natural language inputs dubbed prompts, creates images in line with the given descriptions. The AI chatbot ChatGPT is utilized to create bespoke, comprehensive prompts based on the user's ideas. This tool is engineered to comprehend text prompts better, generate detailed images, and bypass legal complications arising from imitating the styles of existing artists. Additionally, it includes safety and legal measures to prevent the production of explicit, intrusive, or biased images, honor intellectual property rights, and keep away from copyright violations.

What major market segments define the scope and growth of the generative ai software market?
The generative AI software market covered in this report is segmented -

1) By Component: Software, Services
2) By Model: Large Language Models, Image And Video Generative Models, Multi-modal Generative Models, Other Models
3) By Application: Computer Vision, Natural language processing (NLP), Robotics And Automation, Content Generation, Predictive Analytics, Other Applications
4) By End-User: Media And Entertainment, Banking, Financial Services And Insurance (BFSI), Information Technology (IT) And Telecommunication, Healthcare, Automotive And Transportation, Other End-Users

Subsegments:
1) By Software: AI Model Development Tools, Generative Design And Content Creation Software, AI-Powered Automation Tools, Natural Language Processing (NLP) Software, Machine Learning (ML) Frameworks, Deep Learning Software
2) By Services: AI Consulting And Strategy, AI Solution Implementation, Custom AI Software Development, AI Integration And Support Services, AI Training And Workshops

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Which region dominates the generative ai software market?
North America was the largest region in the generative AI software market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the generative AI software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

Which key market leaders are driving the generative ai software industry growth?
Major companies operating in the generative AI software market report are Alphabet Inc.; Microsoft Corporation; Meta Platforms Inc.; Amazon Web Services Inc.; International Business Machines Corporation; NVIDIA Corporation; Adobe Inc.; Databricks Inc.; Anthropic Technology Ltd.; OpenAI LP; C3 AI Inc.; Hugging Face Inc.; Glean Labs Inc.; Synthesia Technologies Ltd.; Stability AI Inc.; SoluLab Inc.; Accubits Technologies Inc.; Neoteric Technology Ltd.; Tome Labs Inc.; Inflection AI Inc.; Cohere Technologies Inc.; Mostly AI GmbH; Jasper Solutions Inc.; Addepto Sp. z o.o.; Markovate Inc.

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What Is Covered In The Generative AI Software Global Market Report?

• Market Size Forecast: Examine the generative ai software market size across key regions, countries, product categories, and applications.
• Segmentation Insights: Identify and classify subsegments within the generative ai software market for a structured understanding.
• Key Players Overview: Analyze major players in the generative ai software market, including their market value, share, and competitive positioning.
• Growth Trends Exploration: Assess individual growth patterns and future opportunities in the generative ai software market.
• Segment Contributions: Evaluate how different segments drive overall growth in the generative ai software market.
• Growth Factors: Highlight key drivers and opportunities influencing the expansion of the generative ai software market.
• Industry Challenges: Identify potential risks and obstacles affecting the generative ai software market.
• Competitive Landscape: Review strategic developments in the generative ai software market, including expansions, agreements, and new product launches.

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The Business Research Company provides in-depth research and insights through a vast collection of 15,000+ reports spanning 27 industries and over 60 geographies. Backed by 1,500,000 datasets, extensive secondary research, and expert insights from industry leaders, we equip you with the knowledge needed to stay ahead in the market.

Our flagship offering, the Global Market Model, is a leading market intelligence platform that delivers comprehensive and up-to-date forecasts to support strategic decision-making.

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Learn More About The Business Research Company
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