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Global Big Data and Analytics Market to Reach $226.31 Billion by 2029, Growing at 14.6% CAGR

03-05-2025 09:09 AM CET | IT, New Media & Software

Press release from: The Business Research Company

Big Data and Analytics Market Insights

Big Data and Analytics Market Insights

What industry-specific factors are fueling the growth of the big data and analytics market?
The rise in the big data and analytics market can primarily be attributed to large businesses' escalating investments in business intelligence and data analytics tools. Additionally, the adoption of various analytics styles to address business imperatives and adjust their products or services to meet customers' expectations also contributes to this market growth. An example of this would be CostCo, a leading retailer who captures purchasing data from its customers in order to offer personalized service. They have successfully utilized analytical software to alert customers who purchased stone fruits about potential contamination risks, as opposed to indiscriminately sending a general message to all. This growing necessity to tailor services to individual customers is what prompts businesses to invest in data analytics tools, and this inevitably raises demand in the big data and analytics market.

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What Is the projected market size and growth rate for the big data and analytics market?
With the passage of time, the big data and analytics market size has rapidly expanded. It is forecasted to increase from $115.98 billion in 2024 to $131.4 billion in 2025, exhibiting a compound annual growth rate (CAGR) of 13.3%. The surge in growth during the historical period is primarily due to robust economic development in up-and-coming markets, widening internet reach, governmental strategies in burgeoning economies, a rise in e-commerce infiltration, and a higher accessibility of mobile devices.

There is an anticipation for the big data and analytics market to witness speedy expansion in the coming years, with projections to reach a market scale of $226.31 billion by 2029, maintaining a Compound Annual Growth Rate (CAGR) of 14.6%. Numerous factors such as the rise of smart cities, the Internet of Things (IoT), governmental support, surge in internet usage, the uptick in 5g network adoption and the ongoing COVID-19 pandemic are contributing to the predicted growth in the forecasted period. Emerging trends within the predicted period encompass the incorporation of Artificial Intelligence (AI) to enhance operational efficiency and present more insightful business analytics, providing feasible solutions including big data as a service to minimize initial expenditure for organizations. The focus is also shifting towards forging alliances with reputable companies and research bodies to manifest innovative and efficient technologies, investing in edge computing solutions for reduced latency, quick processing, enhanced security, scalability, and reliability for clients. Other highlighting aspects include offering hybrid cloud solutions for improved data management and scalability, adopting xops solutions for greater reusability and reliability whilst mitigating technology duplication. Blockchain platforms are also gaining traction due to their excellent data quality, robust data security, and additional fraud prevention services offered to clients. There is a rising preference to invest in new ventures to foster further growth in big data analytics.

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What new trends are reshaping the big data and analytics market and its opportunities?
The proliferation of the agile process in software development, spurred on by technological advancements, has catapulted its standing within the field of innovation. A select group of pioneering companies have leveraged the procedural benefits of agile to enhance their data systems management. The system is recognized for its use as a method to design applications or manage operations in IT companies more efficiently. Essentially, it embodies a cooperative approach in which diverse teams rapidly generate and develop minimally viable products (MVPs) and attributes, trial them with consumers, and fine-tune them through swift iterations. This process facilitates adjustment in workflow, even at later stages, thus aligning more closely with client requirements. The data suggests that agile-based organizations enjoy a 70% probability of positioning themselves within the top quartile of organizational health, a marker of superior long-term performance among rivals. Furthermore, such companies are likely to become more oriented around their customers, exhibit robust revenue growth, and foster a more motivated workforce.

What major market segments define the scope and growth of the big data and analytics market?
The big data and analytics market covered in this report is segmented -

1) By Analytics Tools: Dashboard & Data Visualization, Self-Service Tools, Data Mining & Warehousing, Reporting , Other Analytics Tools
2) By Deployment Mode: On-Premise, Cloud
3) By Application: Customer Analytics, Supply Chain Analytics, Marketing Analytics, Pricing Analytics, Spatial Analytics, Workforce Analytics, Risk & Credit Analytics , Transportation Analytics, Other Applications
4) By End Use Industry: BFSI, Retail, Manufacturing, IT and Telecom, Government, Healthcare, Utility, Other End Use Industries

Subsegments:
1) By Dashboard and Data Visualization: Business Intelligence Dashboards, Data Visualization Software, Interactive Reporting Tools
2) By Self-Service Tools: Self-Service Business Intelligence (BI) Tools, Data Discovery Tools, No-Code/Low-Code Analytics Platforms
3) By Data Mining and Warehousing: Data Mining Tools, Data Warehousing Solutions, ETL (Extract, Transform, Load) Tools
4) By Reporting: Automated Reporting Tools, Operational Reporting Solutions, Performance Management Reporting Tools
5) By Other Analytics Tools: Predictive Analytics Tools, Prescriptive Analytics Tools, Text Analytics Tools, Streaming Analytics Tools

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Which region dominates the big data and analytics market?
Asia-Pacific was the largest region in the big data and analytics market in 2024. North America was the second largest region in the global big data and analytics market analysis. The regions covered in the big data and analytics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

Which key market leaders are driving the big data and analytics industry growth?
Major companies operating in the big data and analytics market include Microsoft, Oracle Corporation, SAP SE, Salesforce, SAS Institute Inc., Amazon Web Services, Cisco Systems, accenture* PLC, Plaxonic, Eoitek, Sam Technology, WakeData, Teradata, Keyrus, Orange Business Services, Claranet, InterSystems, Unity, Maxilect, Burning Buttons LLC, Exceed Team, Inostudio, Inventale, Hewlett Packard Enterprise, Data USA, Palantir Technologies Inc., Guavus Inc., Dell Inc., Splunk Inc., Cloudera Inc., International Business Machines Corporation (IBM), Fair Isaac Corporation, TIBCO Software Inc., QlikTech, Tableau Software, Indicum Technology, TAIL DMP, Precifica, WebRadar, Deep Data Science, PwC, Oracle Saudi Arabia, Experion Technologies, Clariba Consulting, Nice Software Solutions, Sigma Data Systems, Hyperlink InfoSystem, Orbitbeam, MobiDev, Microsoft Azure, Google Cloud Platform, Conversion Science, Elucidate

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What Is Covered In The Big Data and Analytics Global Market Report?

•Market Size Forecast: Examine the big data and analytics market size across key regions, countries, product categories, and applications.
•Segmentation Insights: Identify and classify subsegments within the big data and analytics market for a structured understanding.
•Key Players Overview: Analyze major players in the big data and analytics market, including their market value, share, and competitive positioning.
•Growth Trends Exploration: Assess individual growth patterns and future opportunities in the big data and analytics market.
•Segment Contributions: Evaluate how different segments drive overall growth in the big data and analytics market.
•Growth Factors: Highlight key drivers and opportunities influencing the expansion of the big data and analytics market.
•Industry Challenges: Identify potential risks and obstacles affecting the big data and analytics market.
•Competitive Landscape: Review strategic developments in the big data and analytics market, including expansions, agreements, and new product launches.

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Learn More About The Business Research Company
With over 15,000+ reports from 27 industries covering 60+ geographies, The Business Research Company has built a reputation for offering comprehensive, data-rich research and insights. Our flagship product, the Global Market Model delivers comprehensive and updated forecasts to support informed decision-making.

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