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CAT Driver Training's Charity Pot Smash Raises £1,260 for The Stars Appeal Neonatal Unit

02-27-2025 05:37 PM CET | Business, Economy, Finances, Banking & Insurance

Press release from: CAT Driver Training

Salisbury Hospital Neonatal Ward

Salisbury Hospital Neonatal Ward

Bedfordshire, UK - CAT Driver Training, the UK's leading dynamic driver development provider, is delighted to announce the results of its annual Charity Smiles Pot Smash. This year, the initiative raised £1,260 for The Stars Appeal at Salisbury District Hospital, with funds earmarked to support the Neonatal Intensive Care Unit (NICU) life-saving work.

The Pot Smash initiative is a cornerstone of CAT's giving back commitment. For every client photo taken during the year, CAT donates £5 to the charity pot. Many clients also choose to add their own contributions. In December the total amount is revealed during a live Pot Smash event on Facebook, then a participating client is selected at random to choose the benefitting charity.

On 20 December Esme Evans was picked from the client raffle bowl. Her chosen charity: The Stars Appeal for its personal impact saving her life.

Esme shared:

"When I was born, I spent 10 critical days under the dedicated care of the staff at Salisbury Hospital's Neonatal Intensive Care Unit (NICU). Their expertise, compassion, and life-saving equipment saved my life, and I wouldn't be here today without them. It's an honour to donate £1,260 to the Stars Appeal, supporting their vital work in saving and nurturing the most fragile lives every single day."

On the same day, the Book Sales Pot was also smashed to reveal the 2024 proceeds. Your Track Day Guide and How to Start Racing raised a further £1,009.95 for Mission Motorsport, a charity dedicated to helping wounded, injured, and sick service personnel rebuild their lives through motorsport.

Rachel Tilly, Neonatal Nurse, shared:

"I want to take this opportunity on behalf of myself and my colleagues on the Neonatal Unit to say a big thank you to CAT Driver Training for their very kind donation of £1,260. With donations like this Stars Appeal are able to fund state-of-the-art equipment so we can provide the very best care to babies who are critically ill on the Neonatal Unit. Thanks to your support parents are also able to stay by their baby's side in the Stars Appeal's family accommodation whether that is for days or weeks, they can be treated to aromatherapy sessions and live music on the ward and have access to Stars Appeal Wi-Fi."

CAT Driver Training Director Jo Hoad remarked:

"Giving back is a cornerstone of our ethos at CAT Driver Training. Through the Charity Smiles Pot Smash, our clients and team enjoy our shared goal: add much needed support to causes with personal connections. We are proud to support The Stars Appeal and Mission Motorsport this year, and we thank our clients for their enthusiasm and generosity of spirit to make this possible."

James Cameron, Chief Executive of Mission Motorsport says:

"Mission Motorsport, the Forces motorsport charity, look after those who are leaving the services, particularly those who are wounded, injured, sick or struggling. We run a recovery support programme thanks to the help of supporters such as CAT Driver Training. Jo and Colin do amazing work raising money for the charity throughout the year. We're incredibly grateful to CAT, their customers and all of those who purchased the books about track day preparation and learning how to get into racing."

CAT Driver Training is widely regarded as the leader in dynamic driving development, offering bespoke training for consistency, car control, confidence, and road safety for enthusiasts, professionals, and industry clients alike. With a team of highly skilled instructors, training is delivered on the proving ground, road and track.

Since 2019, CAT Driver Training's charitable initiatives have raised £15,588.41, making a lasting difference to communities and lives.

Stay updated on CAT Driver Training's charity efforts and innovative services by following their social media channels or visiting catdrivertraining.co.uk.

50 Lincroft
Cranfield
Beds. MK43 0HT

Additional Resources
Watch the live pot smash on Facebook here.
View the 'CAT Smiles' Client Gallery online.
Stars Appeal: https://starsappeal.org/
Mission Motorsport: https://www.missionmotorsport.org/
Press Contact
Lucy Hoad
07772 213357
marketing@catdrivertraining.co.uk

About CAT Driver Training
Website | https://catdrivertraining.co.uk/
Facebook | https://www.facebook.com/catdrivertraining/
Instagram | https://www.instagram.com/catdt/
LinkedIn | https://www.linkedin.com/company/cat-driver-training
Unrivalled evidence-based driver training experts, CAT delivers true dynamic understanding of how a car works.
Since our beginning in 2005, CAT has led the driver training conversation - with knowledge that is exclusive. Our dynamic driver training, based on true vehicle dynamics understanding cannot be replicated & makes us one of a kind.
Our authentic expertise delivers bespoke dynamic training tailored to all aspects of driving: Road, Track, Race & the Motor Industry. A unique knowledge combination bringing together all 4 disciplines, only found at CAT.
Being the best, the CAT Instructor team hold the highest qualifications the DVSA award, as well as Accredited Coaching Driver Development skills - which includes the psychological aspects of driving. Combined with our engineering expertise, this gives CAT our unique approach to developing drivers' car control.

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