Quinoa Market is to grow at 12.4% CAGR, with United States leading the market through 2030

Quiona Market to Hit USD 233.07 Bn by 2030

The Quiona Market was USD 102.83 Bn in 2023 and is expected to expand at a compound annual growth rate (CAGR) of 12.4 % from 2023 to 2030, reaching USD 233.07 Bn by 2030. Quinoa is loaded with many important nutrients including fiber, protein, folate, and magnesium. In many dishes, quinoa has already replaced rice as a nutritious substitute. Quinoa is a crucial substitute for grain and protein in plant-based diets as more customers choose vegan or vegetarian diets. More than 80% of the world's quinoa is produced in Bolivia and Peru, the two largest producers in the world. In 2023, the US accounted for 21.2% of the worldwide market for quinoa seeds, and by 2030, it is predicted to dominate the industry in terms of revenue.

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Quinoa Market Segmentation

By Type: Organic Quinoa is produced without the use of genetically modified organisms (GMOs), industrial fertilizers, or pesticides. The organic quinoa segment has been growing rapidly due to an increase in demand for natural foods and clean-label items, particularly in the growing markets for organic foods in the US and Europe. Conventional quinoa is grown using synthetic fertilizers, pesticides. It is cheaper to produce than organic quinoa.

By Application: When it comes to quinoa, the food industry is the biggest consumer. Quinoa has gained popularity in mainstream markets due to the growing need for wholesome, gluten-free, and plant-based substitutes. Quinoa is being used more and more in the cosmetics industry. Quinoa's anti-inflammatory, immune-stimulating, and antioxidant qualities are what make it a popular ingredient in pharmaceuticals.

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Quinoa Market Regional Analysis

In the United States, Throughout the projection period, the U.S. quinoa market is anticipated to continue growing at a compound annual growth rate (CAGR) of around 5-6%. Quinoa's popularity in the plant-based, gluten-free, and nutrient-dense food categories has led to a rise in its consumption in the United States. Quinoa is easily accessible in the grocery chains like Whole Foods, Trader Joe's, and Costco of US.

Germany, one of the most health-conscious populations in Europe is found in Germany. As more Germans switch to plant-based and gluten-free diets, quinoa has become a mainstay because of its high nutritional content and adaptability as a grain substitute. In 2023, Germany is expected to grow at a CAGR of 6-7 % during the forecast period.

In China, Quinoa and other alternative protein sources have become increasingly popular, particularly among younger customers. Platforms like Tmall, JD.com, and Suning are becoming popular retail channels for quinoa products Online marketplaces including Tmall, JD.com, and Suning are growing in popularity as quinoa product retailers.

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Quinoa Market Competitive Landscape

Alter Eco: In 2023, Alter Eco was acquired by Trek One Capital, a U.S. investment group. After the acquisition, the headquarters of Alter Eco were relocated from San Francisco to Houston, Texas.

Bob's Red Mill Natural Foods Inc: In 2020, Leading flour-milling and ingredient manufacturer Ardent Mills purchased Andean Naturals Inc.'s. After the acquisition, Sergio Nunez de Arco, the founder and president of Andean Naturals, joined Ardent Mills.

Cargill Inc.: In September 2024, Cargill acquired two feed mills from Compana Pet Brands. One in Denver, Colorado, and the other in Kansas City, Kansas. In February 2024, Infinity Beef Solutions sold two case-ready beef factories to Cargill in North Kingstown, Rhode Island, and Camp Hill, Pennsylvania.

Conclusion

The Quinoa Market is expected to increase further due to customer preferences for plant-based, sustainable, and better diets.
The industry appears to have a bright future thanks to growing product innovation and calculated investments, particularly as the nutritional advantages of quinoa gain more recognition worldwide.

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