Nighttime Charm: Xunxian Ancient City's Cultural Tourism Economy Thrives

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Li Kangzi

During the 2025 Spring Festival,, Xunxian County, a city with a long history, has become the preferred destination for many tourists with its unique culture and the tourism charm.

Image: https://www.globalnewslines.com/uploads/2025/02/b773524bb660ca968e51d9dc1d3835df.jpg

As night falls, the night sky of the ancient city of Xunxian County is decorated with colorful lights. Under the ancient city wall, traditional lanterns and modern lighting reflect each other, creating a wonderful atmosphere through time and space. Xunxian is not just an extension of daytime tourism; it offers visitors a new way to experience the city's historical charm and modern vitality.

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The night market in the ancient city of Xunxian County has become one of the busiest places during the Spring Festival. In addition to the authentic delicacies such as Xunxian eight bowls and Liyang steamed buns, a variety of snack stalls allow tourists to experience the traditional festivals while collision with the ancient city fireworks. There are also a wide range of activities, including handicrafts, folk performances and other colorful activities. While tasting the delicious food, tourists can also enjoy the traditional dragon and lion dance, opera performance, embracing the festive atmosphere.

Image: https://www.globalnewslines.com/uploads/2025/02/07a87af228cc16171b0f1d31d61eb27a.jpg

The night economy of Xunxian County also pays special attention to the depth of cultural experience. During the Spring Festival, Xunxian County launched a special night exhibition and interactive experience activities. Tourists can visit the long-honored cultural relics in the night, listen to the legends about the county of Xunxian, and even participate in the production process of traditional handicrafts, and experience the fun of "being a local of Xunxian County".

During the 17th Central Plains (Hebi) Folk Culture Festival, the ancient city scenic area of Xunxian County carried out performance activities such as "Dream Back to Liyang", and the new consumption scenes such as "Gulou North", "Hanlin Banquet" and "Fallling in love in the ancient city" in the ancient city scenic area, providing tourists with diverse tour experience.

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According to data of the local cultural and tourism department, during the 17th Central Plains (Hebi) Folk Culture Festival, the tourists received in Xunxian County increased by 35.82% year-on-year, with a 47.1% increase in total tourism revenue. Among them, tourists from outside the city accounted for 38.2%, and tourists from outside the province accounted for 40.3%.
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