Press release
People's Daily Haiwainet Launches Global Short Video Campaign for Spring Festival
The Spring Festival is the most grand and lively traditional festival in China, carrying the warmest emotions and most beautiful hopes of Chinese people both at home and abroad. In China, every Spring Festival, families reunite, and households bid farewell to the old year and welcome the new one amidst strong family bonds and solemn rituals, praying for a better life in the coming year. As China's international influence continues to grow, Spring Festival celebrations are becoming increasingly popular overseas. Overseas Chinese communities have been organizing events such as garden fairs, dragon and lion dances, attracting large numbers of local residents and allowing foreign friends to experience the charm of Chinese Spring Festival culture firsthand.
In the "Seeking the New Year: 2025 Spring Festival Celebration Across the World" online event, netizens from around the globe can pick up their phones to capture heartwarming scenes of writing Spring Festival couplets, cutting paper window decorations, pasting New Year paintings, shopping for holiday goods, and enjoying family reunion dinners. They can also use short videos to showcase the festive atmosphere of visiting temple fairs, enjoying folk performances, and admiring lantern displays, expressing their wishes for bidding farewell to the old year and welcoming a new one filled with peace and reunion.
Over the years, the "Seeking the New Year" activities have garnered widespread recognition and affection from overseas Chinese communities, who have actively participated and shared their cultural heritage with pride.
You can upload short videos no longer than 3 minutes to the "Seeking the New Year: 2025 Spring Festival Celebration Across the World" section on the People's Daily Overseas Edition APP, or post your short video works under the hashtag "#SeekingtheNewYear2025SpringFestivalCelebrationAcross the World" on TikTok to have a chance to participate in the event's awards. You are welcome to scan the QR code on the poster to download the People's Daily Overseas Edition APP and join the event.
Media Contact
Company Name: HAIWAINET
Contact Person: Shulin Liu
Email: Send Email [http://www.universalpressrelease.com/?pr=peoples-daily-haiwainet-launches-global-short-video-campaign-for-spring-festival]
City: Beijing
Country: China
Website: http://www.haiwainet.cn/
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