Intex debuts in Mobile Asia- 2008

To enhance brand visibility for its recently launched mobile phone range, Intex Technologies (India) Ltd, one of the fastest growing IT hardware, mobile phones & electronics companies, has made its debut in India's largest consumer exhibition on mobility – Mobile Asia 2008- going on at Pragati Maidan, New Delhi, from Feb 29- March 3, 2008.

The annual expo has always been a favorite destination for the who's who of the telcos & handset manufacturers' fraternity to exhibit latest & innovative telephony, technologies and services. Intex has joined the bandwagon with display of 10 mobile phones- 7 currently available in market and three new models which will hit the market soon.

Going with this year's theme of the fair- 'GenNext', the range comprises of GSM based models catering to basic, mid-end and high end mobility requirements. These are: Infi I - 0315 ,Envy I- 1044, Estelo I-3060, Aura I-1224, Ultima I-1170 and IN-2020- a unique model in the market under Rs. 2000 range, with 25 days battery back up & upto 7.5 hrs long talk time.

Sounding exuberant on the company's participation, Mr. Shailendra Jha, Business Manager, Mobile Phones, commented – “When it comes to flying the flag for established players and brand visibility for emerging ones, these kind of events play a very important role. Intex is all set to make the best out of it. With an expected foot-fall of 4 lacs, we are looking forward to a valuable customer response, both in terms of feedback and sales.”

Intex's range of mobile phones has been exhibited at stall no. 20 at hall no. 7, Pragati Maidan.

Mutual PR
18 , Jai Jawan Jai Kissan Trust Bhawan ,
Lower Ground Floor , Right Wing
Kotla Lane , Rouse Avenue
Near Bal Bhawan
New Delhi - 110002.
Ph: 011 - 41416523/24

About Intex Technologies



Intex Technologies is a 12-year-old IT Hardware and Electronics company, headquartered at New Delhi. It has been ranked 104 amongst the 200 fastest growing IT(hardware & Software) companies in India by Data Quest (July, 2007).The company has a pan-India presence though its own network of 2 regional offices, 4 mother-warehouses, 28 branches and 58 service centres.

Brand 'Intex' covers 08 business segments- PC, Consumer Electronics, Power Electronics, Computer Peripherals, Retail, GSM Mobile Phones, In-Car Accessories and Enterprise Business. The business segments cover a portfolio of 26 Product Groups spread across more than 300 products ranging from Desktops, Notebooks, TFT-LCD monitors, DVD players, Home Theatre Systems, Subwoofers, Headphones, Web Cameras, GSM Mobile phones, Home UPS and Computer Peripherals to name just a few.

The sales are routed through a channel network comprising of 800 + distributors and 12,000+ dealers spread across the country. Through its retail business vertical, Intex products are positioned at 81 dedicated counters of reputed chains of hyper markets and specialty stores.

During the last 5 financial years, the company has achieved a CAGR of 52 % as compared with industry annual growth rate of about 25-30%. Turnover increased from Rs. 32 crore in 2001-02 to Rs. 260 crore in 2006-07. In pursuit of its goal to reach 360 crores by 2008, the brand has been growing beyond computer peripherals for some time now. Over the last 12-18 months, Intex has expanded its product offerings by adding products with more end-user interface like Desktop PCs, Notebooks, TFT-LCD Monitors, home UPS, DVD Players, Home Theatre Systems, GSM Mobile Phones and In-Car Accessories (Audio –Video, etc.)

This release was published on openPR.