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Top Factor Driving Generative Artificial Intelligence (AI) In Learning And Development Market Growth in 2025: Rising Demand For Personalized Learning Interests Fuels Growth Of Generative AI In Learning And Development Market

02-19-2025 06:51 AM CET | IT, New Media & Software

Press release from: The Business Research Company

Generative Artificial Intelligence (AI) In Learning And Development Market Size

Generative Artificial Intelligence (AI) In Learning And Development Market Size

How Big Is the Generative Artificial Intelligence (AI) In Learning And Development Market Expected to Be, and What Will Its Growth Rate Be?
The market size for generative artificial intelligence (AI) in learning and development has seen a significant increase in recent years. It is projected to expand from $0.75 billion in 2024 to $1.02 billion in 2025, registering a compound annual growth rate (CAGR) of 35.2%. The historical growth can be credited to factors such as rising demand for tailored learning experiences, the emergence and expansion of digital education platforms, the requirement for scalable training solutions, enhancements in natural language processing technologies, increased investment in EdTech innovations, and the growth of online and distant learning environments.

The market size for generative artificial intelligence (AI) in the learning and development sector is predicted to experience significant expansion in the forthcoming years. The projection is a growth to $3.37 billion in 2029 with a compound annual growth rate (CAGR) of 35.0%. The proliferation in the specified period can be ascribed to the augmenting implementation of AI-propelled adaptive learning instruments, an escalating focus on lifelong and consistent learning, enhanced merging of AI with virtual and augmented reality, and an increasing demand for data-based educational insights, as well as a pressing need for improved learning accessibility and inclusiveness. Emerging trends within the forecast period involve the utilization of AI-motivated personalized learning courses, a growing reliance on interactive simulations and virtual frameworks, advancements in AI-powered natural language processing to bolster learner interactions, growth in AI-aided content creation and localization, incorporation of AI with virtual and augmented reality, and the development of adaptive learning establishments.

What Are the Primary Growth Drivers for the Generative Artificial Intelligence (AI) In Learning And Development Market?
The surge in personal interest learning is predicted to fuel the expansion of generative artificial intelligence in the learning and development industry. This type of learning strategy involves individuals pursuing education activities that align with their personal passions and pursuits, rather than adhering to a fixed curriculum. The escalation of this learning style is motivated by the expanding need for skills improvement and flexibility in a swiftly evolving employment environment. Generative artificial intelligence in learning and development augments personal learning interest by providing personalized, adaptable content catered to the individual's specific needs and preferences. For example, the Department For Education, based in the UK, reported in January 2024 that by November 2023, 42% of primary and secondary education teachers had begun incorporating generative AI into their roles, a substantial increase from 17% in April. Thus, the growing demand for personal interest learning is propelling the generative artificial intelligence in learning and development market's progression.

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Who Are the Dominant Companies Influencing Generative Artificial Intelligence (AI) In Learning And Development Market Trends?
Major companies operating in the generative artificial intelligence in learning and development market are Microsoft Corporation, International Business Machines Corporation, NVIDIA Corporation, Cognizant Technology Solutions Corporation, Adobe Inc., Autodesk Inc., Pearson Education Inc., Altair Engineering Inc., Skillsoft Corp., Duolingo Inc., D2L Corporation, Hugging Face Inc., Jasper Technologies Inc., Quizlet Inc., LeewayHertz Inc., Signity Solutions Pvt. Ltd., Sphinx Solutions Pvt. Ltd., Synthesia Ltd., Meganexus Ltd., Cognii Inc., Genie AI Ltd., MOSTLY AI Solutions MP GmbH, Writesonic Inc., Leonardo Interactive Pty Ltd

What Are the Latest Innovations in the Generative Artificial Intelligence (AI) In Learning And Development Market?
Key players in the generative artificial intelligence space for learning and development are concentrating on the creation of novel solutions like AI-driven content tools. These tools are aimed at enhancing personalized learning experiences and boosting educational results. The AI-driven content tools refer to software which employs AI algorithms for the automatic creation of text, images, or other digital forms of content. For instance, Coursera Inc., an online learning platform based in the US, rolled out the Generative AI Academy in January 2024. This unique platform extends comprehensive training materials and resources to facilitate understanding and application of generative AI technologies. The academy's intent is to furnish learners with the necessary skills to utilize generative AI for originating inventive solutions, building AI-based applications, and incorporating them in various sectors. It offers practical training, industry knowledge, and real-world examples to empower people and organizations to capitalize on generative AI in their learning and growth initiatives.

What Are the Different Segmentations in the Generative Artificial Intelligence (AI) In Learning And Development Market?
The generative artificial intelligence (AI) in learning and development market covered in this report is segmented -

1) By Deployment: Cloud-Based; On-Premise
2) By Application: Personalized Learning; Content Generation And Curation; Adaptive Learning Systems; Skill Assessment And Analytics; Language Learning; Employee Training And Development
3) By End User: Educational Institutions; Corporate Training; Government And Defense; Healthcare; Information Technology (IT) And Telecommunications; Manufacturing; Other End Users

Subsegments:
1) By Cloud-Based: Public Cloud; Private Cloud; Hybrid Cloud
2) By On-Premise: Small And Medium Enterprises (SMEs); Large Enterprises

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Which Region Is at the Forefront of the Generative Artificial Intelligence (AI) In Learning And Development Market?
North America was the largest region in the generative artificial intelligence in learning and development market in 2024. The regions covered in the generative artificial intelligence in learning and development market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

What Is Covered In The Generative Artificial Intelligence (AI) In Learning And Development Global Market Report?

- Market Size Analysis: Analyze the generative artificial intelligence (ai) in learning and development Market size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the generative artificial intelligence (ai) in learning and development Market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the market.
- Market Contribution: Evaluate contributions of different segments to the overall generative artificial intelligence (ai) in learning and development market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the generative artificial intelligence (ai) in learning and development market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.

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