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Color Cosmetics Market Expand Their Businesses With New Investments by 2020

Color cosmetics are personal care products that help to enhance the appearance of the human body. Color cosmetics refer to the colorants and cosmetic ingredients used for make-up, skin care, personal hygiene, hair care, fragrance and oral care. Color cosmetics include products such as foundations, eye shadows, nail paints, powders, lipsticks, concealers, bronzers and other. On the basis of type of product, color cosmetics market can be segmented into face, eye, lip and nail and others.

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North America, followed by Europe, has the largest market for color cosmetics due to innovations in color cosmetics, high consumer disposable income and new product launches in color cosmetic market in the region. Asia is expected to show high growth rate in the color cosmetics market in next few years due to increasing consumer incomes and rise in awareness about personal care products in the region.

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Increasing consumer spending in color cosmetics, rise in consciousness about appearance, innovation of new products, growing beauty and personal care sector, rise in demand for color cosmetics to reduce age related skin imperfections, improving quality of life, technological advancement in color cosmetics are driving the market for color cosmetics. In addition, attractive packaging, increasing consumer health awareness about the personal care and growing fashion trends are expected to drive the market for color cosmetics. However, economic downturn, high cost of quality chemicals, strict government regulations and high price related to packaging are some of the factors restraining the growth for global color cosmetics market.

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