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Comprehensive Pet Raw Food Market Insights: Forecasting Size, Growth, and Competitive Trends from 2025 to 2034
What Is the Future Outlook for the Pet Raw Food Market's Size and Growth Rate?There has been a sharp increase in the pet raw food market in the past few years. The market is projected to expand from $3.68 billion in 2024 to $4.23 billion in 2025, corresponding to a compound annual growth rate (CAGR) of 15.1%. This growth during the historical period can be credited to a rise in awareness about the climate's impact, an upsurge in recommendations from veterinary professionals, the evolution of user-friendly raw food formats, heightened awareness about pet obesity and more rigorous regulations along with elevated safety standards.
Expectations are high for an accelerated expansion of the pet raw food market in the coming years, with its value projected to reach $7.32 billion by 2029, experiencing a compound annual growth rate (CAGR) of 14.7%. The anticipated growth during the forecast period is linked to the emphasis on health and wellness, the escalating popularity of e-commerce platforms, interest in functional foods, preference for locally-sourced ingredients, and increased spending on consumer education. The forecast period is also expected to see emerging trends such as subscription-based models, innovative sustainable packaging solutions, technological advancements in food production, utilization of exotic ingredients, and an increased demand for sustainable protein sources.
What Factors Are Fueling Growth in the Pet Raw Food Market?
The surge in pet ownership is anticipated to boost the expansion of the pet raw food market. Legally caring for and maintaining domestic animals for companionship, protection purposes, or personal enjoyment defines pet ownership. The reasons behind the growing rate of pet ownership include emotional support needs, awareness of animal welfare, and influences from social media. When it comes to feeding their pets, owners prefer raw food products that are natural and nutritious, have fewer additives, and align with their pet's natural food habits, essentially mirroring their potential diet in the wild. For example, People's Dispensary for Sick Animals, a veterinary charity based in the UK, revealed in April 2023 that pet ownership among UK adults had risen to 53% from 51% in February 2020. Additionally, dog ownership specifically had risen to 29% from 26% over the same timeframe. As a result of the growing number of pet owners, the pet raw food market is witnessing growth.
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Which Key Market Leaders Are Driving Pet Raw Food Industry Growth?
Major companies operating in the pet raw food market are Stella & Chewy's, Sojourner Farms LLC, Nature's Variety, Instinct Pet Food, The Honest Kitchen, Northwest Naturals, Halo Pets, Bravo Pet Foods, Red Dog Blue Kat, Darwin's Natural Pet Products, Big Dog Natural, Dr. Harvey's, Vital Essentials, Steve's Real Food, Answers Pet Food, SmallbatchPets, BARF World Inc., OC Raw Dog, Carnivora, Totally Raw Pet Food Inc., Momentum Carnivore Nutrition, K9 Natural, Raw Bistro, Proudi
What Are the Emerging Trends in the Pet Raw Food Industry?
Leading businesses in the pet raw food sector are striving to introduce innovative products such as freeze-dried nutritious food to provide the nourishment advantages of raw pet food in an easy-to-use kibble form. The freeze-drying process involves freezing the food at ultra-low temperatures, followed by drying under vacuum conditions, preserving the longevity of the product while retaining most of its original nutritional value and quality. For example, in March 2024, Primal Pet Foods, an American producer of wholly prepared, human-grade raw pet foods, unveiled Kibble in the Raw. This particular product offers a nutritionally superior alternative constructed from carefully chosen, raw ingredients, including beef, pork, fish, or chicken. Kibble in the Raw is prepared with freeze-dried raw proteins, retains maximum nutrients and taste, and is free from artificial vitamins or minerals. Its preparation form makes it hassle-free and nutritious, making it attractive to pet owners pursuing the best possible health benefits and natural feeding alternatives.
What Are the Main Segments in the Pet Raw Food Market?
The pet raw food market covered in this report is segmented -
1) By Type: Kibble-Plus, Frozen, Dehydrated, Freeze-Dried
2) By Animal Type: Dogs, Cats, Other Animal Types
3) By Application: Online Sales, Offline Sales
Subsegments:
1) By Kibble-Plus: Raw-Infused Kibble, Kibble with Raw Toppings
2) By Frozen: Raw Frozen Dog Food, Raw Frozen Cat Food
3) By Dehydrated: Dehydrated Raw Dog Food, Dehydrated Raw Cat Food
4) By Freeze-Dried: Freeze-Dried Raw Dog Food, Freeze-Dried Raw Cat Food
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Which Geographic Area Leads the Pet Raw Food Market?
North America was the largest region in the pet raw food market in 2024. The regions covered in the pet raw food market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Is Covered In The Pet Raw Food Global Market Report?
- Market Size Analysis: Analyze the Pet Raw Food Market size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the Pet Raw Food Market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the Market.
- Market Contribution: Evaluate contributions of different segments to the overall Pet Raw Food Market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the Pet Raw Food Market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.
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