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Deodorants Market Set to Reach 37.79 Billion by 2029 with 6.6% Yearly Growth

02-04-2025 06:36 AM CET | IT, New Media & Software

Press release from: The Business Research Company

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What Is the Estimated Market Size and Growth Rate for the Deodorants Market?
The deodorants market will grow from $27.41 billion in 2024 to $29.3 billion in 2025, at a CAGR of 6.9%. The growth is driven by changing social norms, effective advertising, rising disposable income levels, fitness-focused fashion and lifestyle trends, urbanization, population growth, and increased health and wellness awareness.

The deodorants market is forecast to grow significantly, reaching $37.79 billion by 2029, with a CAGR of 6.6%. This is driven by the increasing demand for natural and sustainable products, rising awareness of personal hygiene, packaging innovations, and the growing influence of e-commerce. Trends include deodorants with antibacterial properties, new formulations, gender-neutral products, and a wider range of scents catering to diverse preferences.

What Are the Forces Behind the Rapid Growth of the Deodorants Market?
The increasing demand for personal grooming products is expected to propel the growth of the deodorants market. As consumers prioritize hygiene and self-care, the demand for deodorants, which help manage body odor, is growing. According to the Bureau of Labor Statistics, personal care products and services spending rose by 12.3% in 2022, reflecting the continued interest in personal grooming, which is driving the deodorants market forward.

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Who Are the Dominant Companies Influencing Deodorants Market Trends?
Major companies operating in the deodorants market report are L'Oreal SA; Christian Dior SE; The Procter & Gamble Company; Unilever PLC; Adidas AG; Henkel AG & Co KGaA; Colgate-Palmolive Company; The Estée Lauder Companies Inc.; Kao Corporation; Church & Dwight* Co Inc.; Coty Inc.; Burberry Limited; Calvin Klein Inc.; Avon Products Inc.; Giorgio Armani SpA; Lion Corporation; Revlon Inc.; Godrej Consumer Products Limited; Beiersdorf AG; Benetton Group Srl; Cavinkare Private Limited; EO Products Inc.; Each & Every; Erbaviva LLC; Spirit Nest LLC

What Are the Different Segmentations in the Deodorants Market?
The deodorants market covered in this report is segmented -

1) By Product: Spray, Roll-On, Cream, Other Product
2) By Packaging Material: Metal, Plastic, Other Packaging Material
3) By Distribution Channel: Super markets Or Hyper markets, Convenience Stores, Pharmacies and Drug Stores, Online Retail, Other Distribution Channel
4) By End-User: Men, Women, Other End User

Subsegments:
1) By Spray: Aerosol Sprays, Pump Sprays
2) By Roll-On: Gel Roll-Ons, Liquid Roll-Ons
3) By Cream: Anti-Perspirant Creams, Natural Deodorant Creams
4) By Other Products: Sticks, Wipes, Powders

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Which Region Is at the Forefront of the Deodorants Market?
Europe was the largest region in the deodorants market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the deodorants market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

What Is Covered In The Deodorants Global Market Report?

- Market Size Analysis: Analyze the Deodorants Market size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the Deodorants Market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the Market.
- Market Contribution: Evaluate contributions of different segments to the overall Deodorants Market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the Deodorants Market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.

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