Pet Supplements market 2025-2035 Industry Forecast : Size, Share, and Market Expansion Analysis | Food Science Corporation, Ark Naturals, Virbac, Zoetis Inc, Nutramax Laboratories

The Pet Supplements market accounted for USD 3.2 Billion in 2024 and is expected to reach USD 6.6 Billion by 2035, growing at a CAGR of around 6.8% between 2025 and 2035. The Pet Supplements market mainly emphasizes health enhancement supplements, covering key areas such as joint support, digestion, skin care, and general health. The main drivers of growth in the market are the increasing numbers of pets all over the world, better awareness among pet owners about the health of their animals, and the increased trend of treating pets as family. Pet owners increasingly seek natural preventive care options, thus driving growth in demand for supplements. Such products are widely available on internet, veterinary clinics, and pet specialty stores. Growing demand for premium and customized pet care fuels market growth. New users are increasingly coming in due to innovation in formula formulation and conveyance mechanisms that are helping market growth. The pet supplement market remains evenly poised for further growth as pet owners increasingly value their pet's health and welfare.

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Market Dynamics
• Increasing awareness of pet health and diet drives demand for nutritional products and supplements.
• The high cost of premium supplements can deter budget-conscious pet owners from making purchases.
• Innovations in supplement delivery present an opportunity to improve pet compliance and expand market appeal.

Industry Experts Opinion
"The enduring emotional connection between humans and their pets remains deep. With that said, we were surprised and eager to see the increased pet owner prioritization and concern over the health of their pets, whether that be obesity, anxiety or overall wellness. It indicates that pets' quality of life has become a top priority for owners,"
Peter Scott CEO, APPA President
"There has been a significant increase in demand for gourmet pet food. Pet owners are treating their furry friends like family, since they have more disposable income to spend on their beloved wards. People are becoming savvier about pet nutrition, and look for high-quality ingredients,"
Dr Shashank Sinha, CEO, Drools Pet food

Segment Analysis:
• Product Type: The pet supplement market includes joint health, digestive health, skin care, multivitamins, immune support, cognitive health, weight management, and other specialized supplements. Each type addresses specific health needs, offering solutions like joint support, skin care, and immune function.
• Ingredients: The market is segmented into herbal supplements, omega fatty acids, probiotics and prebiotics, antioxidants, vitamins & minerals, and others. Each ingredient serves a unique role in enhancing health, such as supporting digestion, improving skin health, boosting immunity, and providing essential nutrients.

Regional Analysis:
• North America: The U.S. leads the market, driven by increased pet ownership, a focus on pet wellness, and higher spending on premium pet supplements like joint health and multivitamins. The rise in pet humanization and a strong e-commerce sector are also key drivers of growth.
• Asia-Pacific: The market is growing rapidly, particularly in China and India, due to increased pet ownership, rising concerns for pet health, and demand for nutritional products. Greater disposable income and easier access to supplements via e-commerce platforms further accelerate growth.

Competitive Landscape:
Major players in the market include FoodScience Corporation, Ark Naturals, NOW Foods, Zoetis, Mars, Nutramax Laboratories, and others. These companies offer a wide range of products and are innovating by investing in research and expanding through acquisitions. The demand for natural ingredients is shaping the market, prompting brands to adjust their formulations to stay competitive.

Report Coverage:
By Product Type
• Joint Health Supplements
• Digestive Health Supplements
• Skin Supplements
• Multivitamins
• Immune Support Supplements
• Cognitive Health Supplements
• Weight Management Supplements
• Others

By Ingredient Type
• Dogs
• Cats
• Horses
• Birds
• Others
By Ingredient Type
• Herbal Supplements
• Omega Fatty Acids
• Probiotics and Prebiotics
• Antioxidants
• Vitamins & Minerals
• Others

By Form
• Tablets & Capsules
• Powder
• Liquid
• Soft chews & Treats

By Distribution Channel
• Online Pharmacies
• Pet Specialty Stores
• Veterinary Clinics Direct Sales

By Region
• North America
• U.S.
• Canada
• Europe
• U.K.
• France
• Germany
• Italy
• Spain
• Rest of Europe

Asia Pacific
• China
• Japan
• India
• Australia
• South Korea
• Singapore
• Rest of Asia Pacific

Latin America
• Brazil
• Argentina
• Mexico
• Rest of Latin America

Middle East & Africa
• GCC Countries
• South Africa
• Rest of Middle East & Africa

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Key Players Highlighted in This Report
• FoodScience Corporation
• Ark Naturals
• NOW Foods
• Virbac
• Zoetis Inc.
• Mars, Incorporated
• Pet Honesty
• Nutramax Laboratories
• Zesty Paws
• Ayurvet
• Bayer
• Kemin Industries
• Nestlé Purina Pet Care
• NovaTech Nutraceuticals
• GNC

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Frequently Asked Questions (FAQs)
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