Press release
Rapid Growth Forecasted in Global Media Market: Driven by VR Adoption, Internet Penetration, and Emergence of Creative Networks
Media Market Share
Booming growth in emerging markets and increasing literacy rates signal a strong expansion for the global media market.
What Is The Projected Market Size Of The Global Media Market And Its Growth Rate?
A snapshot of the global media market looks promising:
•The market size experienced steady growth in the past, escalating from $2616.7 billion in 2024 to $2833.22 billion in 2025, reflecting a compound annual growth rate (CAGR) of 8.3%.
•Growth in the historical period was fueled by factors such as stronger economic performance in emerging markets, rising consumer spending on home entertainment activities, and widespread internet penetration.
•More prospective growth is forecasted for the near future, with the market size projected to hit $3814.84 billion in 2029 at a CAGR of 7.7%.
What Is Driving The Growth In The Media Market?
The TV and radio broadcasting industry's increasing adoption of virtual reality (VR) is creating a significant impact on audiences. It is anticipated that live events such as concerts and sports games will boost the demand for VR in the near future, allowing audiences to connect with major happenings in a highly dynamic environment. For instance, NextVR, a VR platform for delivering live content, streamed the Daytona 500 and a democratic debate. It also joined forces with Live Nation, an event company, to broadcast live music to fans worldwide. The rising demand for VR content is expected to steer the media market's growth forward.
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Who Are the Key Players Driving Media Market Growth?
Key players in the market include:
•Alphabet Inc.
•Comcast Corporation
•The Walt Disney Company
•Netflix, Inc.
•Sony Group Corporation
•Charter Communications Inc.
•Bertelsmann SE & Co. KGaA
•Baidu, Inc.
•Viacom
What Are The Key Trends In The Media Market?
Following are some significant trends:
•Digitization of newspapers and magazines
•Creative and content innovation hub
•Big data driving growth
•The growth in mobile video viewing
•Digital innovation hub
•Growth of audio books
What Are The Segments Of The Global Media Market?
The global media market is segmented as follows:
1) By Type: TV And Radio Broadcasting, Film And Music, Information Services, Web Content,
Search Portals And Social Media, Print Media
2) By Revenue model: Subscription, Advertisement, Sponsorship, Others
3) By Application: Wired, Wireless
Which Region Leads The Media Market?
North America was the largest region in the media market in 2024, and Africa is anticipated to be the fastest-growing region in the forecast period. The media market report covers multiple domains including Asia-Pacific, Western Europe, Eastern Europe, North America, South America, and Middle East, Africa.
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What Is Covered In The Media Market Global Market Report?
- Market Size Analysis: Analyze the Media Market size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the Media Market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the Market.
- Market Contribution: Evaluate contributions of different segments to the overall Media Market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the Media Market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.
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Learn More About the Business Research Company. With over 15,000+ reports from 27 industries covering 60+ geographies, The Business Research Company has built a reputation for offering comprehensive, data-rich research and insights. Armed with 1,500,000 datasets, the optimistic contribution of in-depth secondary research, and unique insights from industry leaders, you can get the information you need to stay ahead.
Our flagship product, the Global Market Model (GMM), is a premier market intelligence platform delivering comprehensive and updated forecasts to support informed decision-making.
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