Sorgho Squad Entertainment to Highlight Environmental Sustainability at Sundance

Sorghum United will present "Creating a Pathway to Environmental Sustainability, Global Affordability, and Environmental Food Security Through Entertainment" at the Sundance Film Festival, showcasing how their Sorgho Squad initiative combines engaging storytelling with sustainable solutions to promote the benefits of sorghum and millets worldwide.
Sorghum United, a global nonprofit dedicated to raising awareness on the benefits and uses of sorghum and millet, is excited to announce a presentation at the Sundance Film Festival on Tuesday, January 28th, from 11:30-12:30 p.m. The session, titled "Creating a Pathway to Environmental Sustainability, Global Affordability, and Environmental Food Security Through Entertainment," will be led by Nate Blum, CEO of Sorghum United.

During the hour-long presentation, Blum will provide insights into how the Sorgho Squad entertainment, featuring books, a video game, and an upcoming TV show, addresses global environmental challenges, all aimed at engaging diverse audiences in meaningful conversations about sustainability.

Sorgho Squad is an educational initiative by Sorghum United that uses adventure stories to promote the benefits of sorghum and millet. The series features a team of characters, including Professor Sorgho and his assistant Alice Atlas on their quest to rediscover an ancient grain super-team known as the Sorgho Squad. Sorghum United's mission to support and empower the entire sorghum and millet value chain is at the heart of the Sorgho Squad initiative.

Blum's presentation will highlight the unique narratives and characters of Sorgho Squad, demonstrating how their mission and narrative provide both entertainment and valuable lessons on sustainable practices and food security. The Sundance attendees will also gain insights into the creative process behind Sorgho Squad entertainment and how it seeks to inspire a global audience to take action on critical environmental issues, along with an opportunity to see how these innovative efforts are shaping the future for sustainable food production with a little additive of entertainment and Hollywood razzle dazzle. Sorghum United and Sorgho Squad have also recently teamed up with the Real Housewives of Orange County and New Jersey for a promo video. Sorgho Squad will be seen around Oscars week, as they are participating in a celebrity gifting suite on 2/27.

About Sorghum United

Sorghum United is a global nonprofit organization committed to empowering all levels of the sorghum and millet value chains. Through innovative initiatives like Sorgho Squad Entertainment, they strive to enhance regional food security, improve nutritional outcomes, and promote climate sustainability. Sorghum United works with farmers, consumers, and industry leaders to create a more sustainable and nutritious future.

For more information, please visit http://www.sorghumunited.com and http://www.sorghosquad.com.

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