Automotive Over-the-Air (OTA) Market | Business Growth, Development Factors, Current and Future Trends till 2031 | Qualcomm Inc. Sensorberg GmbH Sensoro Co., Ltd.

Automotive OTA market is anticipated to grow at a CAGR of 30.1% during the forecast period (2023-2030). OTA programming is used to automatically update firmware, software, and even encryption keys. The growing adoption of such automotive software technology to provide a complete software infrastructure is the key factor supporting the market growth globally. Advanced semiconductor solutions, provide a more efficient way to deliver in-vehicle software and simplify how different software elements operate within the same environment, making it possible for original equipment manufacturers (OEMs) to develop true software-defined vehicles. Hence, the market players are also focusing on introducing SOTA solutions that further bolster the market growth. For instance, in January 2023, EPAM launched the vehicle-to-cloud platform "AosEdge" that allows seamless delivery and updates of software for connected cars. With other new platforms, these critical software updates are delivered using a cloud-to-edge computing platform, similar to the way smartphones receive over-the-air (OTA) updates via the cloud.

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The global automotive OTA market is segmented on the technology, vehicle type, and application. Based on the technology, the market is sub-segmented into FOTA and SOTA. Based on the vehicle type, the market is sub-segmented into passenger cars, LCVs, heavy-duty trucks and buses and coaches. Further, on the basis of application, the market is sub-segmented into telematics control units, ECUs, infotainment and others (safety & security). Among the technology, the SOTA sub-segment is anticipated to hold a considerable share of the market owing to the rising development of SOTA updates in the automotive industry as it offers OEMs several advantages such as cost savings through inexpensive over-the-air bug fixes.

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• Market Coverage
• Market number available for - 2025-2031
• Base year- 2025
• Forecast period- 2025-2031
• Segment Covered- By Source, By Product Type, By Applications
• Competitive Landscape- Archer Daniels Midland Co., Ingredion Inc., Kerry Group Plc, Cargill
• Inc., and others

Global Automotive Over-the-Air (OTA) Market Report Segment
By Technology
• Firmware Over-the-Air (FOTA)
• Software Over-the-Air (SOTA)

By Vehicle Type
• Passenger Car
• Light Commercial Vehicle (LCV)
• Heavy Duty Trucks
• Buses and Coaches

By Application
• Telematics Control Unit
• Electronic Control Unit (ECU)
• Infotainment
• Others (Safety & Security)

Global Automotive Over-the-Air (OTA) Market Report Segment by Region
North America
• United States
• Canada
Europe
• UK
• Germany
• Italy
• Spain
• France
• Rest of Europe
Asia-Pacific
• China
• India
• Japan
• South Korea
• Rest of Asia-Pacific
Rest of the World
• Latin America
• Middle East & Africa

The Report Covers
• Market value data analysis of 2022 and forecast to 2030.
• Annualized market revenues ($ million) for each market segment.
• Country-wise analysis of major geographical regions.
• Key companies operating in the global automotive over-the-air (OTA) market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
• Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
• Analysis of market-entry and market expansion strategies.
• Competitive strategies by identifying 'who-stands-where' in the market.

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