Bra Market to Reach USD 82.79 Billion by 2030, Growing at 7.6% CAGR

𝐁𝐫𝐚 𝐌𝐚𝐫𝐤𝐞𝐭 𝐎𝐯𝐞𝐫𝐯𝐢𝐞𝐰

The global bra market is experiencing exponential growth, driven by rising consumer awareness, fashion trends, and the increasing demand for comfort and functionality. According to recent research, the global bra market was valued at USD 25.31 billion in 2023 and is anticipated to grow at a CAGR of 7.5% during the forecast period, reaching USD 45.67 billion by 2030.

Below, we highlight country-specific insights, recent developments, and merger and acquisition trends in key regions.

𝐓𝐨 𝐥𝐞𝐚𝐫𝐧 𝐦𝐨𝐫𝐞, 𝐬𝐢𝐦𝐩𝐥𝐲 𝐜𝐥𝐢𝐜𝐤 𝐨𝐧 𝐭𝐡𝐞 𝐥𝐢𝐧𝐤 :https://www.maximizemarketresearch.com/request-sample/42268/

𝐆𝐫𝐨𝐰𝐭𝐡 𝐎𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐢𝐞𝐬 𝐢𝐧 𝐕𝐢𝐞𝐭𝐧𝐚𝐦

Vietnam's bra market is experiencing steady growth due to the rising middle-class population and increasing disposable incomes. Local players and international brands, such as Triumph and Sabina, are expanding their presence to meet the growing demand for high-quality and stylish bras. The market has also benefited from Vietnam's cost-effective manufacturing ecosystem, attracting several global brands to set up production facilities.

𝐓𝐫𝐞𝐧𝐝𝐬 𝐢𝐧 𝐓𝐡𝐚𝐢𝐥𝐚𝐧𝐝

The bra market in Thailand is thriving as consumers increasingly seek premium and customized products. Companies like Wacoal and Jintana have introduced innovative designs, including seamless and wireless bras, to cater to diverse customer needs. E-commerce platforms in Thailand have also gained traction, boosting the online sales of bras significantly.

𝐎𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐢𝐞𝐬 𝐢𝐧 𝐉𝐚𝐩𝐚𝐧

Japan's bra market is driven by innovation and technology, with companies like 𝐀𝐭𝐬𝐮𝐠𝐢 and 𝐓𝐫𝐢𝐮𝐦𝐩𝐡 𝐈𝐧𝐭𝐞𝐫𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥 investing heavily in research and development. Recent trends include bras made from sustainable materials and AI-powered customization for perfect fits. Japan has also seen mergers such as the partnership between 𝐆𝐮𝐧𝐳𝐞 𝐋𝐢𝐦𝐢𝐭𝐞𝐝 and 𝐍𝐢𝐩𝐩𝐨𝐧 𝐌𝐞𝐧'𝐬 𝐀𝐩𝐩𝐚𝐫𝐞𝐥 𝐂𝐨., focusing on women's intimate wear.

𝐓𝐨 𝐥𝐞𝐚𝐫𝐧 𝐦𝐨𝐫𝐞, 𝐬𝐢𝐦𝐩𝐥𝐲 𝐜𝐥𝐢𝐜𝐤 𝐨𝐧 𝐭𝐡𝐞 𝐥𝐢𝐧𝐤 :https://www.maximizemarketresearch.com/request-sample/42268/

𝐔𝐩𝐝𝐚𝐭𝐢𝐨𝐧 𝐢𝐧 𝐂𝐡𝐢𝐧𝐚

China is a dominant player in the global bra market, owing to its massive consumer base and strong manufacturing capabilities. Companies like Aimer and Cosmo Lady are expanding their domestic footprint while collaborating with international players. Recent developments include mergers between Tinsino Group and Shanghai Metersbonwe Fashion & Accessories Co., Ltd., enhancing market consolidation.

𝐂𝐨𝐧𝐬𝐨𝐥𝐢𝐝𝐚𝐭𝐢𝐨𝐧 𝐢𝐧 𝐒𝐨𝐮𝐭𝐡 𝐊𝐨𝐫𝐞𝐚

South Korea's bra market is marked by the presence of major brands such as BYC and Good People. The demand for functional and aesthetic bras has surged, especially in urban areas. Recent mergers, such as that of Vivien International with LF Corp, highlight the market's consolidation and focus on premium product segments.

𝐓𝐫𝐞𝐧𝐝𝐬 𝐢𝐧 𝐒𝐢𝐧𝐠𝐚𝐩𝐨𝐫𝐞

Singapore's market is leaning towards luxury and sustainable bras, with significant contributions from brands like La Senza and Victoria's Secret. E-commerce continues to dominate sales channels, with online retailers offering personalized shopping experiences. Mergers like the partnership between FJ Benjamin and Ascott Retail are reshaping the retail landscape.

𝐓𝐨 𝐥𝐞𝐚𝐫𝐧 𝐦𝐨𝐫𝐞, 𝐬𝐢𝐦𝐩𝐥𝐲 𝐜𝐥𝐢𝐜𝐤 𝐨𝐧 𝐭𝐡𝐞 𝐥𝐢𝐧𝐤 :https://www.maximizemarketresearch.com/request-sample/42268/

𝐎𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐢𝐞𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐔𝐒

The United States remains a key market for bras, driven by consumer demand for inclusivity and comfort. Companies such as Victoria's Secret and ThirdLove are leading innovation with size inclusivity and advanced fabric technologies. Recent acquisitions, including Aerie acquiring Lively, are creating new synergies in the market.

𝐆𝐫𝐨𝐰𝐭𝐡 𝐢𝐧 𝐄𝐮𝐫𝐨𝐩𝐞

Europe's bra market is characterized by the popularity of eco-friendly and premium bras. Brands like Chantelle and Calvin Klein are gaining traction among consumers seeking quality and sustainability. Mergers, such as the collaboration between Van de Velde and Rigby & Peller, are setting new benchmarks for market growth.

𝐅𝐨𝐫 𝐚 𝐝𝐞𝐭𝐚𝐢𝐥𝐞𝐝 𝐨𝐯𝐞𝐫𝐯𝐢𝐞𝐰, 𝐜𝐥𝐢𝐜𝐤 𝐨𝐧 𝐭𝐡𝐞 𝐥𝐢𝐧𝐤 𝐩𝐫𝐨𝐯𝐢𝐝𝐞𝐝:https://www.maximizemarketresearch.com/market-report/global-bra-market/42268/

𝐁𝐫𝐚 𝐌𝐚𝐫𝐤𝐞𝐭 𝐒𝐞𝐠𝐦𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧

𝐛𝐲 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐓𝐲𝐩𝐞

Padded
Non-padded

𝐛𝐲 𝐃𝐢𝐬𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧 𝐂𝐡𝐚𝐧𝐧𝐞𝐥

Online
Offline

𝐛𝐲 𝐑𝐚𝐰 𝐦𝐚𝐭𝐞𝐫𝐢𝐚𝐥

Cotton
Chiffon
Silk
Satin
Polyester

𝐁𝐫𝐚 𝐌𝐚𝐫𝐤𝐞𝐭 𝐊𝐞𝐲 𝐏𝐥𝐚𝐲𝐞𝐫𝐬

1. L Bra nds Inc.
2. Hanes Bra.
3. The Phillipps-Van Heusen Corporation
4. Berkshire Hathaway Inc. (Fruit of the Loom)
5. Wacoal
6. Jockey International, Inc.
7. Groupe Chantelle
8. Triumph International
9. Wolf Lingerie Limited
10. Clovia.
11. Amante.
12. Zivame.
13. Lovable.
14. Rosaline.
15. Calvin Klein.
16. Enamor.
17. Shyaway

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Maximize Market Research is a multifaceted market research and consulting company with professionals from several industries. Some of the industries we cover include medical devices, pharmaceutical manufacturers, science and engineering, electronic components, industrial equipment, technology and communication, cars and automobiles, chemical products and substances, general merchandise, beverages, personal care, and automated systems. To mention a few, we provide market-verified industry estimations, technical trend analysis, crucial market research, strategic advice, competition analysis, production and demand analysis, and client impact studies.

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