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2024 Global Fitness App Market Size, Share, Trends And Growth Analysis Report
Fitness App Global Market Report 2024
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According to The Business Research Company's, The fitness app market size has grown exponentially in recent years. It will grow from $12.2 billion in 2023 to $14.96 billion in 2024 at a compound annual growth rate (CAGR) of 22.6%. The growth in the historic period can be attributed to rise in health and fitness awareness, convenience of home workouts, personalized fitness plans, social and community engagement.
The fitness app market size is expected to see exponential growth in the next few years. It will grow to $35.79 billion in 2028 at a compound annual growth rate (CAGR) of 24.4%. The growth in the forecast period can be attributed to virtual fitness classes and live streaming, nutrition and wellness tracking, gamification for user engagement, and corporate wellness programs. Major trends in the forecast period include mindfulness and mental health features, nutrition tracking and meal planning, gamification for user engagement, remote personal training services, and subscription-based models with premium content.
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Market Drivers and Trends:
The increase in prevalence of chronic diseases is expected to propel the growth of the fitness app market going forward. Chronic diseases are diseases that persist for a longer period of time, such as obstructive pulmonary disease, diabetes, and cancer. Fitness apps help people suffering from chronic diseases to better manage their conditions. For instance, in October 2022, the Centers for Disease Control and Prevention report, a US-based national public health agency, 6 in 10 Americans are suffering from at least one chronic diseases such as cardiovascular, cancer, or diabetes. Further, in 2021, according to the report published by the International Diabetes Federation, there are 537 million individuals living with diabetes around the world in 2021, and the number is expected to reach 643 million by 2030. Therefore, the increased prevalence of chronic diseases is driving the fitness app market growth.
Technology advancements have emerged as the key trend gaining popularity in the fitness app market. Major companies operating in the fitness app sector are focused on technological advancements to sustain their position in the market. For instance, in 2021, Train Fitness, a UK-based company operating a fitness app, released the first-ever hands-free workout-tracking software based on artificial intelligence (AI). It detects workouts and tallys reps as users work out. This software uses AI to analyze motion data from the watch to derive an expertise-level analysis of workouts.
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Major Key Players of the Market:
Google LLC, Nike Inc., Adidas AG, Aaptiv Inc., Under Armour Inc., Asics America Corporation, Fitbit Inc., Calm, MyFitnessPal Inc., Headspace Inc., Strava Inc., Appster LLC, Noom Inc., Lifesum AB, Freeletics GmbH, Applico Inc., Tone It Up LLC, Azumio Inc., 7 Minute Workout, YAZIO GmbH, Sworkit Inc., AllTrails LLC, Asana Rebel Inc., Livestrong Foundation, Sweat, Fitnesskeeper Inc., Fooducate Inc., Endomondo, Keelo Inc., Runtastic AG, Yoga Studio, Zova Health Limited, Beachbody LLC, Peloton Interactive Inc., Glofox Limited, Virtuagym, Mindbody Inc., Trainerize Inc.
Fitness App Market 2024 Key Insights:
• The fitness app market size is expected to see exponential growth in the next few years. It will grow to $35.79 billion in 2028 at a compound annual growth rate (CAGR) of 24.4%.
• Driving Force Of Fitness Apps Is Empowering Health Management Amidst Rising Chronic Diseases
• Revolutionary Technological Advancements And AI-Powered Innovations
• North America was the largest region in the fitness app market in 2023
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