Oracle and Tremend - Publicis Sapient's Joint Initiative: Enabling AI Advancements for the Enterprise Market

Some might question whether the latest advancements in AI genuinely have the potential to transform the enterprise market on a fundamental level. With innovations and new technologies emerging, it's worth exploring whether these cutting-edge developments can significantly reshape business operations, drive competitive advantage, and redefine industry standards.

Cristian Mihut, Tremend's Director of Engineering, captured the essence of this collaboration: "We're breaking new ground with Oracle, particularly in developing GenAI solutions using Open AI, Cohere, llama 3 and harnessing advanced RAG techniques and agents. Oracle technology, including Oracle Database 23ai and Oracle Cloud Infrastructure AI Services have been instrumental for our development!"

To answer this pressing matter, Oracle and Tremend - Publicis Sapient joined forces to present their latest solution set to improve the enterprise landscape. We created a Retreival-Augmented Generation (RAG) system that is not only highly specialized, but also has the ability to minimize hallucinations through use of guardrails and fine-tuning for improved response accuracy. Oracle provided support through the development of the system.

Customer care will revolve around Continuous Improvement throughout the entire lifecycle by using automated objective evaluation (tracing & QA modules). Furthermore, addressing one of the pain points of enterprise customers, the system is deeply tied into data confidentiality and sovereignty, which are inherently present in the Oracle Cloud Infrastructure.

Many business verticals can be addressed by this solution with its dedicated platform for data curation and validation. This takes into account the specifics of data sources in each business domain. Not only that, but the answers it provides are grounded in the provided data sources, i.e.: can be a set of files, databases, URLs, etc.

Tremend's project team gained significant insights as part of this journey:

Strategic Vision and Data Mastery

Enterprises must approach GenAI with laser-focused business objectives, backed by exceptional data management and data quality. Most clients currently have knowledge base apps for internal teams and external users at the top of their wish lists. This is what companies should focus on in order to grow and expand their reach.

More than Technological Prowess

Let's be real: technological prowess alone won't cut it in 2024. AI success demands an in-depth plan, the right skill set, and precise impact measurement. Furthermore, technology needs a purpose to ensure sustainability and meaningful impact. This is another key to success.

Dynamic Synergy

The Oracle & Tremend - Publicis Sapient collaboration is combining modern technologies with deep industry knowledge. This exclusive relationship was designed to catapult customers to AI-driven success, leveraging Tremend - Publicis Sapient's expertise to drive major business transformations.

"By fusing our expertise with Oracle's technological strength, businesses can now achieve transformative, AI-driven success at scale," said Ruxandra Cauc - Senior Account Director at Tremend - Publicis Sapient.

This strategic relationship between Oracle and Tremend - Publicis Sapient promises to be a game-changer for any organization undergoing digital business transformation.

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As the digital transformation hub of Publicis Groupe, Publicis Sapient helps organizations build the capabilities they need to not only meet but exceed customer expectations-thereby setting a new standard for every other customer-facing entity.

This release was published on openPR.